Rural Journalist Association Of India, Southern Region

Rural Journalist Association Of India, Southern Region PRESS-Digital-Online-Electronic Media Broadcasting Journalism { Social Media Engagement Optimization Influencer+91-90252-64418 }

03/08/2025

The fastest way to kill your startup?
Split equity 50/50 because “you’re friends.”

Because equity should be split as compensation for risk, time, and future value creation. Friendship has nothing to do with it.

So if you're stuck on how to split equity, here's the cleanest framework I share with founders:

▶ Step 1: List what each founder is actually contributing

One person may have the idea, prototype, full-time commitment.
The other may join 3 months later, still working another job.
If the split doesn’t reflect that, resentment compounds fast.

So, start with listing the contributions.

▶ Step 2: Assign weight to each factor (out of 100%)

And base it on how each factor will impact revenue 3–5 years from now.

For example:

- Time commitment = 25%
- Domain experience = 10%
- Ex*****on = 30%
- Fundraising = 20%
- Sweat equity = 15%

Keep it honest. This isn’t about feelings - it’s about future value.

▶ Step 3: Adjust for risk taken

Not just who “quit their job.” But who’s going all-in with time, energy, or personal capital - from Day 1.

Higher commitment = higher equity. Simple.

▶ Step 4: Add a 4-year vesting schedule

A vesting schedule means equity is earned over time - typically with a 1-year cliff to protect the company from early exits.

So if someone leaves in month 6, they shouldn't walk away with 40% of your company.

I’ve seen founders delay this conversation till the first term sheet.
By then, it’s already too late.

Remember, a clean split isn’t just about fairness - it’s about team survival.

What’s one equity mistake you’ve seen that others should avoid?

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Mjf Lion Sanjay Khivesra, Alumni IIMCalcutta, Chennai

We R Incubator's & Accelerator's4r StartUps -GrowthStage-WithoutSecurity&Gurantee,Under Various PrimeMinister's Loan Schemes,share Ur ProjectReport Will shareOur terms,UponConfirmation OfMandate 4rmUrEnd,will build NextCall2Action

02/08/2025

*IDeAS 2build curated & aggregated content 4r engagement on social media platforms like Facebook, WhatsApp etc., increasing search engine discoverability B2B2C Market Access (sales convertions, while building Ur Global Digital Assets, Online Reputation Management*

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{ Incubators & Accelerators 4r Growth Stage Entrepreneurs- We Open Doors 4r Ur B2B2C Bulk Orders/Sales Volume-Corporate Relations-Phy-gital +91-90252-88813/ +91-90252-64418)

*Content Ideas*
1. *Industry insights and news*: Share relevant industry news, trends, and insights to establish thought leadership.
2. *Customer success stories*: Share case studies, testimonials, and success stories to build credibility and trust.
3. *Product or service updates*: Share updates, features, and benefits of your products or services.
4. *Tips and best practices*: Share actionable tips, best practices, and how-to guides related to your industry.
5. *Behind-the-scenes content*: Share behind-the-scenes stories, company culture, and employee spotlights.

*Curation and Aggregation*
1. *Content calendar*: Create a content calendar to plan and schedule content in advance.
2. *Content aggregation*: Aggregate content from various sources, such as industry publications, blogs, or news outlets.
3. *User-generated content*: Encourage users to share their own content, such as photos or reviews.

*Engagement Strategies*
1. *Ask questions*: Ask questions to spark conversations and encourage engagement.
2. *Respond to comments*: Respond to comments and messages in a timely and personalized manner.
3. *Use hashtags*: Use relevant hashtags to increase discoverability and reach a wider audience.
4. *Run contests or giveaways*: Run contests or giveaways to incentivize engagement and drive brand awareness.

*Search Engine Optimization (SEO)*
1. *Optimize content with keywords*: Use relevant keywords in your content to improve search engine rankings.
2. *Use meta descriptions*: Use meta descriptions to provide a brief summary of your content and improve click-through rates.
3. *Optimize images*: Optimize images with alt tags, descriptions, and file names that include target keywords.

*Measuring Success*
1. *Track engagement metrics*: Track engagement metrics, such as likes, comments, and shares.
2. *Monitor website traffic*: Monitor website traffic and track the source of traffic.
3. *Use analytics tools*: Use analytics tools, such as Facebook Insights or Google Analytics, to track performance and adjust your strategy.

By implementing these ideas, you can build curated and aggregated content that drives engagement, increases search engine discoverability, and supports B2B2C sales conversations.

Mjf Lion Sanjay Khivesra Jain, Chennai

*Mobile1st-Social Media Influencer+91-90252-88813*

We R Incubator's & Accelerator's4r StartUps -GrowthStage-WithoutSecurity&Gurantee,Under Various PrimeMinister's Loan Schemes,share Ur ProjectReport Will shareOur terms,UponConfirmation OfMandate 4rmUrEnd,will build NextCall2Action

31/07/2025

*The Institute of Chartered Accountants of India*
(Set up by an Act of Parliament)
*SOUTHERN INDIA REGIONAL COUNCIL*

Date: 31st July 2025

To
All Chartered Accountant Members
Southern Region of ICAI

*Subject*: Remembrance Meeting on Friday 1st August,2025 @ 11:00 A.M in Honour of Padma Shri Awardee CA. T.N. Manoharan, Past President – ICAI

*Dear Member,*

It is with deep sorrow that we inform you of the passing of Padma Shri CA. T.N. Manoharan, Past President – ICAI, on the morning of Thursday, 30th July 2025, in Mumbai.

CA. T.N. Manoharan was an exemplary professional, admired nationally for his leadership in reviving Satyam Computers, his impactful tenure as Chairman of Canara Bank, and his distinguished service as Past President of ICAI. A native of Tamil Nadu and a proud son of Southern India, he dedicated his life to the cause of the profession, academia, and public service.

As a mark of respect and to pay our homage, a remembrance meeting is being organized by the Southern India Regional Council of ICAI as per the following details:

Date: Friday, 1st August, 2025
Time: 11:00 AM to 01:00 PM
Venue: Brahmayya Memorial Hall, ICAI Bhawan,MG Road, Nungambakkam, Chennai – 600034

We request all members to kindly attend and join us in remembering and honouring the exceptional legacy of CA. T.N. Manoharan.
May his soul rest in eternal peace.

*With a heavy heart,*
For Southern India Regional Council of ICAI

*CA. Revathi S. Raghunathan*
Chairperson – SIRC of ICAI

🚨 Moneycontrol Exclusive confirmedLenskart IPO: SoftBank, Kedaara and others sell shares at steep discounted valuation o...
29/07/2025

🚨 Moneycontrol Exclusive confirmed

Lenskart IPO: SoftBank, Kedaara and others sell shares at steep discounted valuation of $1 billion to founder Peyush Bansal

More details⏬

Moneycontrol was first to report on July 9 about Bansal’s plans to borrow around Rs 200 crore and fund this share purchase at a valuation of $1 billion, 90% lower than the $10 billion price tag it is aiming for during its IPO later this year

28/07/2025

Attn- Successful { Startups / Entrepreneurs} !

Greetings 4rm. Marwari Angels, Chennai
https://www.facebook.com/marwariangels.co.in.

We Open Doors 4r Ur *B2B2C- Marketing & Sales, Drive *

*Corporate Sales { Govt & Institutional-SalesVolume-With RepeatOrders, 2 drive Sales Growth,Revenue 4rm Phy-digital { Physical + Digitial Initiatives }

*Share Details of ur company, your current marketing plan, team & Marketing-Budgetary Allocation* And Ur current expectation 4rm us, will build next call2Action 2 Action, aligning your marketing expectation, aligning ur budgetary Allocation { Our Commercials Expectation - Fixed & Variable ( Input Cost- Variable Cost }* *TextChat24*7, +91-90252-88813*

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+91-90252-88813

Marwari Angels,Chennai

We R Incubator's & Accelerator's4r StartUps -GrowthStage-WithoutSecurity&Gurantee,Under Various PrimeMinister's Loan Schemes,share Ur ProjectReport Will shareOur terms,UponConfirmation OfMandate 4rmUrEnd,will build NextCall2Action

16/07/2025

Dear Founders { *GST Regd Growth Stage Entrepreneurs* }

Greetings from

https://www.facebook.com/marwariangels.co.in

Clik *Like,Comment,Share*

We’re excited to Update *Trending Learning Angels you to this week’s se— our hands-on founder learning series where real builders share what actually works (and what doesn’t*).

This Week’s Session
Topic: North Star Thinking: Engineering Focus, Culture & Clarity from Day One
Stratist: Deepak Rajmohan, Founder – GreenPod Labs


About Deepak Rajmohan
Deepak Rajmohan is the founder of GreenPod Labs, a deep-science startup tackling one of India’s most critical challenges — post-harvest food loss. Using biotechnology, GreenPod Labs creates sachet-based solutions that activate natural defense mechanisms in fruits and vegetables, helping them stay fresh longer — without refrigeration.

Impact Highlights:

Raised ₹20+ Cr from investors like Omnivore, Marwari Angels, and Beyond Next Ventures (Japan)
Featured in Forbes Asia’s 100 to Watch, The Better India, and The Hindu
Created measurable impact by reducing spoilage and increasing farmers’ income
Successfully scaled their product across multiple Indian states
But this session isn’t about GreenPod’s success — it’s about how Deepak built it, with relentless focus, scientific discipline, and values-first thinking.

What You’ll Learn

This isn’t a keynote. It’s a conversation.

In this candid, interactive session, Deepak will share:

How he translated deep scientific research into a usable, scalable product
How he built clarity, culture, and discipline — even before traction
What he got wrong, what he’d repeat, and what he learned the hard way
How he built a mission-driven team and lab setup around a shared language and long-term goals
No buzzwords. No fluff. Just real stories, founder to founder.

Session Format
Icebreaker & Origin Story – 10 mins
Deep Dive: Lessons, Mistakes & Mindset – 30 mins
AMA & Open Floor – 30–40 mins
Come with questions. Leave with mental models, mindset shifts, and frameworks that stick.

*Trending Updates* at Chennai.

Thank you
Team Marwari Angels

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Mission

{ Incubators & Accelerators 4r Growth Stage Entrepreneurs Funding Upto Rs.100Crs-Without Security & Gurantee 24*7, Text WhatsApp +91-90252-88813 }
*Build Entrepreneurship / Build India*

*Mjf Lion Sanjay Khivesra, Jain, Chennai*

*Empanelled Mentor, Govt Of TamilNadu, Building Entrepreneurs Initiatives+91-90252-88813~*

We R Incubator's & Accelerator's4r StartUps -GrowthStage-WithoutSecurity&Gurantee,Under Various PrimeMinister's Loan Schemes,share Ur ProjectReport Will shareOur terms,UponConfirmation OfMandate 4rmUrEnd,will build NextCall2Action

15/07/2025

Missed Ur Call, Share date,time when we can meet purchase officer @ tcs siruseri,2 meet purchase officer,referred by Suresh Raman,few yrs ago,u hve agreed 2 take me,what stops u, with false assurance reasons unknown 2 me,I am demonstrating my interest 4r customs clearance,4r ur work,doesn't cost 2u,let's freeze,with clarity!Sanjay Khivesra

10/07/2025

FUNDiNG-UptoRs.100 Crs-GrowthStage /Entrepreneurs- PrimeMinister's LOANS Support Schemes +919025288813,Ur Project Report-Will shareTerms,Upon ConfirmationOf Mandate4rm UrEnd,Will build Next Call2 Action,Like FAQ'S,Pre-Pitch PreperationStage(What Is Already Available With U,Aligning Investor(s) Requirements {Banks/Pvt/HNI's Investors},Post-Pitch Preperation(FollowUpTill Sanction+Post Compliances Etc.,)Clik"Like"

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4rTrending Auto Updates

We R Incubator's & Accelerator's4r StartUps -GrowthStage-WithoutSecurity&Gurantee,Under Various PrimeMinister's Loan Schemes,share Ur ProjectReport Will shareOur terms,UponConfirmation OfMandate 4rmUrEnd,will build NextCall2Action

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