21/08/2021
• Create, track, analyze and optimize paid search campaigns across Google.
• Monitor and evaluate search results and search performance across the major search channels.
• Understand, manage and optimize new and existing PPC campaign components including, but not limited to - ad copy, bid prices, cost per conversion, cost per click,
• keyword research, etc.
• Develop and execute innovative & engaging campaigns to increase product awareness and sales.
• Manage and maintain updates for large keyword lists through Google Ads Editor.
• Perform daily account management of pay-per-click accounts on Google Ads, Yahoo Ads, Bing Ads, and other search platforms.
• Assist in the maintaining and monitoring of keyword bids, daily and monthly budget caps, impression share, quality score, and other important account metrics.
• Provide creative copy and graphical ad templates suggestions.
• Provide recommendations and execute strategies for keyword opportunities, campaign..