06/08/2025
Dev Batra engaged in an insightful fireside chat with Suresh Chand, Vice President of Marketing at ITC Foods Limited, at the Pitch CMO Summit 2025, last Friday.
The conversation unpacked ITC Foods' inspiring journey from its cigarette legacy to becoming a formidable force in Indiaโs food industry.
๐ฆ๐๐ฟ๐ฒ๐๐ต ๐๐ต๐ฎ๐ฟ๐ฒ๐ฑ ๐๐ผ๐บ๐ฒ ๐ฏ๐ฟ๐ถ๐น๐น๐ถ๐ฎ๐ป๐ ๐๐ฎ๐ธ๐ฒ๐ฎ๐๐ฎ๐๐:
โข How ITC builds iconic Indian brands that stand tall among global giants.
โข Using advanced analytics to spot real consumer trends versus fleeting fads.
โข Leveraging AI for smarter marketing, but never at the cost of authentic, purposeful brand-building.
โข The critical importance of sticking to a sharp and consistent brand point-of-view.
Conversations like these reinforce why clear strategy and authentic brand-building sit at the heart of everything we do.
Thank you to exchange4media for hosting such impactful dialogues that inspire and elevate the industry.