Digital Arwa helps you scale your business from 0 to 100. We believe that Digital Marketing can help you 4x and 10x your sales!
We believe in increasing our customer's social media presence by running Facebook Ads, Google Ads and much more!
27/11/2025
This Thanksgiving, I'm especially grateful for the clients who make my work meaningful.
Thank you for trusting me with your projects, for your collaboration, and for being such a joy to work with.
Your support doesn't go unnoticed, and I feel incredibly fortunate to serve you.
Wishing you and yours a wonderful Thanksgiving filled with warmth, good food, and great company.
Happy Thanksgiving!
12/11/2025
My e-commerce client got 10.3 MILLION views on a single reel.
Zero paid ads.
Zero dancing.
Zero trends. ( okay, maybe a little bit )
Just one stupidly simple strategy that most brands completely ignore.
Here's what happened a year ago:
She came to me frustrated.
Posting product photos daily.
Beautiful shots. Professional editing. Crickets.
"I don't get it," she said. "My products are amazing. Why isn't anyone watching?"
I asked her one question: "What problem were you trying to solve when you created this product?"
Turns out, she spent 6 months developing this product because she was tired of [specific pain point her customers face]. She had notebooks full of research.
Stories from dozens of customers with the same frustration.
But her content? Just pretty pictures of the solution.
Here's what we changed:
Instead of showing the product, we showed the problem.
The reel opened with a woman struggling with [the exact pain point]. Just raw, relatable frustration that made people stop and think "Wait, that's literally me."
Then – and only then – we showed how the product solved it.
The result?
10.3M views
47K saves
Her DMs flooded with "WHERE DO I BUY THIS?"
Sold out in 72 hours
The lesson?
Nobody cares about your product. (No, really)
They care about their problem.
Stop leading with features. Stop leading with pretty.
Start leading with the pain point that keeps your customer up at 2am googling for solutions.
When you nail the problem, the solution sells itself.
What's the #1 pain point your product/service solves?
Drop it below.
Let's see if your content is actually talking about it.
03/06/2025
Look, we’ve all been there. Staring at a blank post wondering what to write that doesn’t sound like corporate buzzword bingo.
These aren’t your typical “share your journey” prompts. They’re meant to get you talking about the stuff that actually happened - the mistakes, the unpopular opinions, the behind-the-scenes reality.
Because honestly?
People can tell when you’re just recycling the same advice everyone else is sharing. They want to hear what you actually think, not what you think you’re supposed to say.
Pick one, fill in the blanks with your own experience, and write something real.
To get a content calendar template + 30 proven content prompts - comment below “CC” to get a link.
12/05/2025
Make sure to SAVE this post.
Ever feel like your posts are getting ignored faster than a group chat message in the wrong thread? 😅
I got you. Just dropped 37 juicy hooks to help you grab attention fast—like, “can’t scroll past this” fast.
Swipe through, steal your faves, and get people to actually stop and listen.
PS - REVAMPED & ALL NEW : Get your Content Calendar template - comment below "CC" to get the link.
07/03/2025
Feeling overwhelmed and stuck in a content rut? Here’s how to break through the noise and create with clarity! 💡✨
06/03/2025
Five years ago, I started this journey as a social media manager with nothing but a laptop, a vision, and a whole lot of late nights. What started as creating posts and figuring out algorithms turned into something so much bigger, helping businesses show up, share their voice, and actually grow.
Social media isn’t just about posting content. It’s about building connections, creating stories, and turning small ideas into movements. I’ve learned that every caption, every design, every strategy has the power to change someone’s business - and their life.
Over the years, I’ve worked from coffee shops, couches, and way too many dining tables. I always dreamed of having a work setup that felt like mine, a space where creativity could flow and ideas could come to life. And now… it’s finally coming together.
It’s not just about the desk or the aesthetics (though, trust me, they matter 😉). It’s about creating a space where I feel aligned, inspired, and ready to show up every single day—for myself, for my clients, and for this business I’ve built from the ground up.
All I really needed was a better view—literally and figuratively.
Here’s to creating, growing, and building something that once only lived in my imagination. 💭✨
If you’re on your own journey of building a business from your laptop - keep going. Your dream setup, dream clients, and dream life are closer than you think.
23/11/2024
If you needed this today! This is your reminder that you CAN absolutely create the life you love! 🫶🏻🤍✨
18/11/2024
📱 RARE BEAUTY’S SOCIAL MEDIA SUCCESS DECODED
Ever wondered how a celebrity beauty brand cut through the noise and built a genuine community?
Let’s break down how Selena Gomez turned authenticity into a billion-dollar beauty empire! 🦋
In this carousel, I’m sharing:
→ Their community-first approach
→ Content strategy that drove 3.4B+ views
→ How they made mental health part of their DNA
→ The power of authentic influencer marketing
→ Growth from 0 to 30+ countries
The biggest lesson?
Success isn’t just about pretty packaging - it’s about building genuine connections.
And guess what? These exact strategies can work for YOUR brand too! 💫
🔍 Save this post for your next strategy planning session!
⚡️ Ready to transform your brand’s social media presence?
Comment “BRAND” below and I’ll send you my exclusive 10-step guide to building a magnetic social media strategy! (The same framework I used to help brands increase their engagement by 300%)
Fun fact: I’m actually an Engineer who fell in love with marketing & design! If I could build a strategy that converts, so can you! 👩💻
07/11/2024
Life Lately 👇🏻
It’s almost been a year since I moved to Canada, and one thing I’ve learned is how life can be so vastly different depending on where you are.
Life in India isn’t the same as life in Canada. 🇨🇦
One of the biggest lessons I’ve taken from this move? Giving myself grace to adapt to all these changes and allowing myself the time to adjust.
Not being so hard on myself.
Change can be challenging, but navigating a different culture, climate, and meeting new people is a whole new level when you’re an introvert.
Being an introvert has actually been my superpower 🦸♀️. Many people assume being introverted means you have to “push yourself to go out and do all the fun things.”
But here’s the truth: fun is different for everyone.
For me, it’s as simple as:
☕️ Sipping coffee by myself at a cozy cafe
🎥 Watching a TV show with my husband in my comfiest pyjamas
And honestly, with the winters being as cold as they are here, staying home with my laptop, working and connecting with people around the world feels just right.
Freelancing has given me the freedom to work from anywhere, and while I absolutely love what I do, there are always ups and downs.
But through all the seasons, this journey has taught me that wherever I am, I can carve out my own version of “fun,” stay connected, and find joy in the little things.
Xo,
Arwa
02/11/2024
If your social media isn’t bringing in revenue, it’s time for a reset.
Social media is here to help you connect, network, and build meaningful relationships.
But make no mistake—a strategic, well-managed social media presence isn’t about likes or aesthetics.
It’s a powerful tool to drive real ROI.
Here’s what happens when your social media is set up for success:
→ Unmatched Visibility: You’re not just showing up; you’re becoming a constant presence in the spaces your audience hangs out.
→ Engagement that Converts: Forget vanity metrics. It’s about meaningful conversations that turn into loyal customers.
→ Leads on Autopilot: With the right strategy, your social channels become a steady source of qualified leads ready to fuel your business growth.
→ Sales, Sales, Sales: This is where the magic happens. Social media isn’t just a platform—it’s a revenue engine.
I’ve helped clients take their social from low engagement to a steady stream of leads and sales, all by zeroing in on strategy.
Social media should be an asset working for you.
If it’s not generating revenue, let’s change that.
Comment below “STRATEGY” and I will reach out to you!
22/10/2024
Let’s be real for a second...
If you’re running a business, your time is precious.
But if you’re still trying to juggle social media on your own, you might be letting some golden opportunities slip through your fingers.
Here are some *blunt* signs it’s time to hire a social media manager:
SWIPE to read now!
Ready to level up?
Let’s make it happen!
Comment below "STRATEGY" and I can help you setup a free 30 minutes call!
16/10/2024
Here is how to make a High-Ticket Offer for your client!
If you are confused on the pricing, comment below “PRICING” and I will send you my free calculator.
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