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AOAS, Mumbai (2025)

13/09/2025

Some projects feel less like a brief and more like a shared mission. Our recent campaign with Zouk was one of those.

The idea, beautifully articulated by Sapna Rauthan was simple yet powerful: to capture the feeling of being "Dil Se Desi". We wanted to show that a Zouk bag isn't just an accessory you carry; it's a piece of home, a story, a connection to the rich artistry of India that travels with you.

Our team Shikhar Shukla and Prachi Shukla at AOAS had the absolute pleasure of building this world. We became deeply invested in creating a feeling of warmth and authenticity, filling our sets with raw textures and earthy tones that felt familiar and grounding. Our goal was to create a space where modern style and timeless Indian heritage could have a beautiful, natural conversation.

We are proud of the story we created together. Projects like this remind us of the strength we find in collaboration, the joy we share in the process and a passion for great storytelling that remind us why we love what we do.

21/08/2024

🚀 Join the Creative Tribe at An Open Art Studio! 🎨

We’re on the lookout for dynamic, passionate, and driven Social Media Interns, Graphic Design Interns, and Digital Marketing Wizards to help us create magic!

🌟 What you’ll do:

Dive deep into the world of content, design, and storytelling.
Get hands-on experience with a team that breathes creativity and innovation.
Collaborate on exciting projects that will elevate your portfolio and make waves in the industry.

💡 Who you are:

Obsessed with social media trends and know how to create engaging content.- very demure, very mindful. IYKYK.

A design enthusiast who sees the world through a creative lens.

Have a flair for marketing that cuts through the noise.

🔥 Why AOAS?
We’re not just a studio. We’re open, we’re a movement that’s changing the way brands connect with audiences. Join us, and find your tribe!

🎯 Ready to embark on this journey? Send your CV to [email protected] and let’s create something unforgettable together!

25/03/2024

Did you know this was a thing? 🤔 You may have thought hashtags to be a thing of the past but in reality, targeted hashtags help you reach an audience.

Additionally, you may even use keywords related to your posts.

[digital marketing, marketing tips, banned hashtags, restricted hashtags, social media management, Instagram marketing, Meta marketing, stop using these hashtags]

17/03/2024

Rhode has been the talk of the town, and we can’t wait to see what else they have in store for us!

Stills from and on the last slide.

[marketing ideas, UGC, digital marketing, advertising, Hailey Bieber’s Rhode, Rhode lip case, marketing tactic, genius marketing]

16/03/2024

Behind the scenes of any agency is a mix of talented folks, all with different capabilities.

Here’s what a typical digital marketing agency should comprise of:

👾A digital marketer (duh) specialising in areas such as SEO, PPC, social media, and tracking various campaign performances.

👾A creative team comprising graphic designers, copywriters, photographers and videographers, to create engaging content that aligns with your brand, and the client’s requirements.

👾A social media manager who handles all your social media pages decides what goes where, and keeps the whole team in sync.

👾An account manager, the main point of contact between an agency and its clients.

👾A web developer and designer who can build and maintain web pages.

Now, while not everyone can afford a whole team, Canva and moderate use of ChatGPT (for ideas) can take a load off. Apart from that, hiring freelancers instead of contract employees

Image credit: GNEPPHOTO on Canva

[behind the scenes, bts of a digital marketing agency, team, graphic designers, digital marketer, copywriter, social media manager, account manager, photographer, videographer]

15/03/2024

Gentle Monster has been making the rounds as the hottest eyewear brand. From Beyoncé
to BLACKPINK’s Jennie; probably every global celebrity on your radar owns a pair of Gentle Monsters. 🩷

But what makes it so unique? Hint: It’s not just their unique designs and collaborations.

[have you heard of gentle monster, eyewear brand, art, wearable art, marketing, branding, marketing tips, advertising, content ideas, sales, innovative marketing, social media engagement, user generated content, ugc]

14/03/2024

If you didn’t already know, we’re a digital marketing agency! We do a lot more than handle your socials. ✨

Here’s what we can do for you:
Content production
Marketing and PR
Strategy and Identity

For more details, visit our website at www.aoas.co.in

Have questions? Contact us now!

Image credit: izold on Getty Images Signature

[digital marketing agency, our services, marketing, branding, content creation, pr, visual strategy, brand identity, print media, online media, advertising, an open art studio]

13/03/2024

In the past year, you may have noticed a spike in the use of AI for social media content (DALL-E, ChatGPT). And because of that, it’s getting increasingly easy to spot AI content, be it written or graphic. While this isn’t all bad, it does come with its risks. One of which is sounding a little too artificial.

When it comes to social media marketing, the best way to go about it is to personalize your brand and speak to the audience.

Words like elevate, upgrade, transform, conquer, don’t do you any favours. While they’re not ‘wrong’ they aren’t quite right either.

Instead of simply saying ‘Elevate your wardrobe with our new floral collection, Rosa.’
Try to introduce your collection and the inspiration behind it in a way to connect with your audience.

[power words, social media marketing, digital marketing, marketing tips, social media tips, caption ideas, post ideas, dos and donts of social media, brand management]

08/03/2024

Now this is a quote we live by. Just like tending to organic produce requires patience, nurturing, and time, cultivating growth on social media platforms demands consistent effort and strategic planning to yield fruitful results. 🌳

Highlight patience. 🌿

Social media success doesn’t equate to more followers, rather it’s about interaction and recognition. All of which take time to increase.

What you can do to help is ▶️ run targeted story and post ads, create a posting schedule, update your stories regularly, respond to comments and direct messages, make use of interactive story options, and monitor your reach.

Image credit: Cnpuh on Getty Images

[organic growth on social media, social media, instagram marketing, neta marketing, digital marketing, agency, an open art studio, aoas, followers, content ideas, social media management, how to increase engagement]

04/03/2024

In between the melting glaciers and the depleting ozone layer lies the reason for said phenomena. It’s us! Some are to be blamed more than others but ultimately, it’s in our hands to make the world a more habitable place for us and our future generation.

And, people are beginning to recognize it.

On (rightful) increased demand, enterprises have started taking more responsibility and are focusing on sustainable practices; also known as Corporate Social Responsibility. Not to be mistaken with ‘greenwashing’ which is the total opposite.

This has since become a selling point for a large number of the population. And this can really help both your business and the consumers.

[sustainability, CSR, greenwashing, how to market, digital marketing, advertising, AOAS, is sustainability important, social media marketing, digital marketing tips and tricks]

23/08/2023

Are you a creative and driven individual with a passion for fashion aesthetics & social media marketing? Join our team as a Digital Marketing Intern & play a pivotal role in crafting engaging content & driving the growth of fashion aesthetic brands.

Responsibilities:
1. Conduct in-depth research to uncover trends for interactive and engaging social media content, especially for reels and posts.
2. Leverage your understanding of fashion aesthetics to elevate the online presence of our brands effectively.
3. Utilize research tools to strategize and implement social media growth techniques.
4. Contribute to social media marketing strategies and assist in campaign ex*****on.
5. Create captivating visual content using Canva for posts, stories, and reels.
6. Stay updated with emerging technologies like AI to enhance our social media strategies.
7. Harness the power of ChatGPT prompts for crafting compelling captions, posts, and utilizing effective hashtags.
8. Manage responses and interactions across social media platforms.
9. Leverage your digital marketing certification and educational background to drive innovative marketing initiatives.
10. Demonstrate flexibility in working both from the office and remotely while maintaining a high level of attentiveness.

Qualifications:
- Graduate with a digital marketing certification.
- Strong interest in fashion aesthetics and social media trends.
- Proficiency in utilizing research tools for social media growth.
- Familiarity with social media marketing concepts.
- Aesthetic design skills using Canva for images and videos.
- Enthusiasm for exploring AI-powered strategies in social media.
- Excellent content creation skills using ChatGPT prompts.
- Ability to manage responses and engage with the audience effectively.
- Flexible work approach to balance office and remote work.

Join us in shaping the future of social media engagement for fashion brands. Apply now!

AOAS

13/09/2025

21/08/2024

25/03/2024

17/03/2024

16/03/2024

15/03/2024

14/03/2024

13/03/2024

08/03/2024

04/03/2024

23/08/2023

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