
01/06/2025
EDDM Dental Postcard Design – Smile Dental Care
A clean, modern Every Door Direct Mail (EDDM) postcard designed for a family dental practice. The goal was to create a friendly, approachable look while clearly showcasing services and promotions. The design follows USPS EDDM standards and balances bright colors with a welcoming aesthetic.
Role: Lead Designer – Concept, Layout, Image Curation, Typography & Final Mockups
Tools Used: Adobe Photoshop · Adobe Illustrator · Midjourney · Canva Pro
Front Side Highlights:
Bold header: “Smile Brighter This Season!”
Warm, family-oriented imagery
Clear service bullet points
Limited-time offer badge
Contact + online booking info
Back Side Features:
EDDM-compliant layout
Welcoming clinic intro paragraph
Address, hours, insurance info
Design Goals:
✅ Be visually friendly and engaging
✅ Follow USPS EDDM print guidelines
✅ Attract new patients with clear messaging
✅ Communicate professionalism with warmth
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