The Quirky i

The Quirky i Designed in India. Designing the World.

24/04/2026

Qrew Brews EP1: Rendezvous w. The Founders ☕️

is a group of quirky, fun, slightly unhinged, hardworking and genuinely amazing people, and none of us would have it any other way. Qrew Brews is a peek into ’s BTS, a sprinkle of fun with a whole lot of real and authentic energy ✨

It’s the kind of space where personalities are loud, thoughts are unfiltered, and everyone shows up exactly as they are. Somewhere between all the chaos and the banter, there’s a lot of trust, comfort, and people who truly have each other’s back.

(will probably make one more part to unpack all this 😭✌️)

21/04/2026

Drop your excuse for not starting⬇️ & we’ll solve it for you!

There’s no single formula to this, and that’s the point. Some founders lean into insights, some keep it light, some mix both without overthinking it. What actually works is when you stop trying to “fit” a format and start letting people see how you think, how you work, and what you care about. That’s what makes it stick.

At some point, you just have to stop planning and start. Pick up the camera, say what’s already on your mind, and let it evolve from there. It won’t be perfect, and it doesn’t need to be.

And if you ever feel stuck or need a push in the right direction, you know where to find us!

21/04/2026

Your sign to get in front of the camera!✨

Most people think the problem is “how to make content,” when it’s actually “what do I have to say that’s worth listening to.” The moment you stop treating it like a task and start treating it like expression, everything becomes simpler. It’s less about getting it right, more about being clear enough to be understood.

There’s also a difference between being visible and being remembered. One comes from posting regularly, the other comes from having a point of view. Founder-led content works when it doesn’t feel manufactured. When it feels like someone thinking out loud, but with intent.

Watch part 2 for more!

10/04/2026

With great design, comes great distorted imagination💅🏻

There’s a lot more out there than what most brands end up using. Whole worlds of art, ways of seeing and interpreting things, but marketing often circles back to the same few choices until everything starts to blur into each other. It’s not a lack of options, it’s just a lack of exploration.

At , we’re trying to push past that a little. Not for the sake of being different, but to see what else opens up when you actually treat art as more than just decoration. There’s so much creative ground that’s still untouched, and sometimes all it takes is a brand willing to step into it!

02/04/2026

Things got sur-real🫣

Surrealism feels like your brain hitting shuffle. Familiar things, but placed totally off. A sky where it shouldn’t be, a thought that doesn’t follow rules, a moment that feels like a dream you can’t fully explain but can’t ignore either.

That’s what makes it interesting. It doesn’t ask to be understood immediately, it asks you to sit with it.
At , we enjoy that kind of thinking, where ideas aren’t forced into neat boxes too quickly. Because sometimes, when things don’t make perfect sense on the surface, they end up meaning a lot more underneath!

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