Pitch

Pitch Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look

Pitch is a monthly magazine published under the umbrella of exchange4media group since 2003. Over these years, Pitch has earned the reputation for quality reporting and in-depth analysis. Its core audience includes leading professionals in the marketing, advertising and media fraternity and it provides them with related developments in the advertising and marketing domains. The magazine provides i

n-depth stories, expert views, columns and articles on a variety of subjects like marketing campaigns, brand journeys, marketing news, celebrity endorsements, features, interviews, book extracts and reviews.

Cosmo First appoints Saurabh Jain as CEO of pet care division Zigly.He will also be the Head of Corporate Development.Co...
29/12/2025

Cosmo First appoints Saurabh Jain as CEO of pet care division Zigly.
He will also be the Head of Corporate Development.

Cosmo First, with business interests across films, sheets & containers, pet care, consumer products, and specialty chemicals, has appointed a new Chief Executive Officer (CEO) for its pet care division, Zigly, who will also lead Corporate Development.

Lenovo India appoints Amit Luthra as One Lenovo Commercial Leader.Kaman Chawla has been named as Director of the Consume...
29/12/2025

Lenovo India appoints Amit Luthra as One Lenovo Commercial Leader.
Kaman Chawla has been named as Director of the Consumer Business.

Lenovo has announced new senior leadership changes across its enterprise and consumer operations in India, reinforcing its focus on integrated growth. The company appointed a new One Lenovo Commercial Leader and a new Director of the Consumer Business to drive unified strategy and business expansion.

| AmitLuthra |

29/12/2025

Airbnb collaborates with Kartik Aaryan and Ananya Panday.
The campaign lands its message with humour and warmth: the best stays don’t begin at a front desk; they begin with a Host who genuinely cares.

Airbnb has collaborated with actors. The duo just dropped a new campaign in collaboration with Airbnb, celebrating the spirit of “Trust the Host,” and fans are already calling it one of their most charming moments together.

Beatit Entertainment partners with BCCI Domestic for WPL 2025 & IPL playoff.The mandate includes planning, production & ...
29/12/2025

Beatit Entertainment partners with BCCI Domestic for WPL 2025 & IPL playoff.
The mandate includes planning, production & ex*****on of in-stadium entertainment experiences, VR Game, light & sound show and more.

Beatit Entertainment has announced two major milestones in its cricket portfolio for 2025. As part of its collaboration with BCCI, Beatit Entertainment has been entrusted with complete match entertainment management for the Women's Premier League (WPL) 2025 and the playoff match (New Chandigarh) of the Indian Premier League (IPL). The mandate includes planning, production and ex*****on of in-stadium entertainment experiences, VR Game, light and sound show, synchronised fireworks designed to enhance spectator engagement during India’s most-watched cricket events.

, BCCI Domestic |

New Balance onboards Janhvi Kapoor as first Indian ambassador.She rise in the film and fashion world exemplifies individ...
29/12/2025

New Balance onboards Janhvi Kapoor as first Indian ambassador.
She rise in the film and fashion world exemplifies individuality, resilience, and a fearless commitment to personal expression, the company said.

She's versatility as an actor, her influence among youth, and her advocacy for self-confidence and authenticity perfectly align with New Balance’s mission of empowering people to own their unique journeys on and off the field, stated a press release.

dentsu to sell Tokyo's iconic Ginza building, expects Rs 1,700+ crore gain in FY26.The building was completed in 1933 an...
29/12/2025

dentsu to sell Tokyo's iconic Ginza building, expects Rs 1,700+ crore gain in FY26.
The building was completed in 1933 and has historically housed several advertising organisations.

Dentsu Group Inc has announced the sale of its fixed asset, the historic Dentsu Ginza building in Tokyo, as part of a broader move to optimise capital allocation and improve asset efficiency.

Heading into 2026, Omnicom gears up for biggest reset in Indian advertising.As agency brands, office spaces and staff be...
29/12/2025

Heading into 2026, Omnicom gears up for biggest reset in Indian advertising.
As agency brands, office spaces and staff begin to consolidate, the merger shifts into ex*****on mode. The key question now is not scale—but who wins & who gets left behind.

As the industry winds down 2025, India’s advertising world is already looking beyond the holidays. Come January, one of the largest mergers in global advertising history will stop being an announcement—and begin revealing its operational consequences.

| | |

Ferrero Rocher brings year-end togetherness to life with Hrithik Roshan.The narrative opens with friends curating an int...
29/12/2025

Ferrero Rocher brings year-end togetherness to life with Hrithik Roshan.
The narrative opens with friends curating an intimate year-end soirée, softly lit with twinkling lights and delicate florals as they bid goodbye to the year gone by.

Ferrero India Private Limited, part of the global Ferrero Group, has ushered in the year-end party season with a new digital film starring brand endorser him. The film captures how togetherness and indulgence are made unforgettable with the signature golden touch of Ferrero Rocher.

, Ferrero Rocher

29/12/2025

Sara Arjun, now making headlines as the lead in Dhurandhar, is a rare case of an actor who truly grew up in advertising before cinema.
She shot her first McDonald’s commercial at just 18 months old, went on to feature in 100+ ads for major brands, and became one of India’s most recognisable child faces long before films followed. From iconic McAloo Tikki spots to the big screen, her journey shows how advertising can quietly shape future stars.

MarketingCulture IndianAdvertising Pitch

K-pop icon Seventeen’s Joshua becomes face of LG Electronics.In the new campaign, he embodies the philosophy behind the ...
29/12/2025

K-pop icon Seventeen’s Joshua becomes face of LG Electronics.
In the new campaign, he embodies the philosophy behind the LG Essential Series, which centres on the idea that real freedom begins with the little things.

The JOSHUA X LG partnership has been officially revealed, introducing the globally renowned SEVENTEEN K-pop star to India’s advertising space as the new face of LG Electronics India’s Essential Series. The association blends his global influence, composed persona, and cross-cultural connect with LG’s commitment to making everyday living simpler for Indian homes.

27/12/2025

IKEA gives consumers a fresh reason to look at furniture differently.
The brand’s latest campaign blends everyday insight with smart design thinking — turning functional products into conversation starters and reinforcing IKEA’s strength in problem-solving at scale.

DesignThinking CampaignSpotlight LinkedInMarketing

Coal India Limited Limited India appoints CMD Sairam B as CEO.The post of CEO has been given to he in addition to his cu...
27/12/2025

Coal India Limited Limited India appoints CMD Sairam B as CEO.
The post of CEO has been given to he in addition to his current role as Chairman and Managing Director.

The post of CEO has been created for the first time in the history of Coal India.

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