02/06/2025
When culture meets commerce, magic happens! ✨
Our Flipkart Gudi Padwa campaign wasn’t just a campaign; it was a celebration of nostalgia, family, and the festive chaos we all love.
Wit & Chai Group brought this story to life with a clever twist:
A pun around the beloved shopping ‘cart’ and the Marathi word ‘कार्ट’ (meaning a cheeky kid).
The insight? During festive prep, someone always forgets something. And who better to embody that last-minute madness than a mischievous little कार्ट?
We’re proud to say this campaign didn’t just win hearts; it won us 2 METALS at the Awards 2025! 🏆
🥈 Silver for Best Regional Film
🥉 Bronze for Best Festive Film
Here’s to creating stories that connect, celebrate, and inspire. 🙌🏻