Coolmedia Interactive

10/05/2019

https://elemental.medium.com/why-reading-books-is-important-for-the-brain-d6468dc0a26a

The decline of book reading may have costly implications for cognition and social skills

13/03/2019

Medicina e tecnologia: un rivoluzionario metodo di diagnostica medica basata sull'analisi dello spettro vocale.

19/02/2019

https://www.key4biz.it/vuoi-vedere-come-lintelligenza-artificiale-crea-foto-di-persone-che-non-esistono/

Il sito This person does not exist offre uno nuovo ogni volta che viene interpellato, per cui basta ricaricare il sito per vederne di continuamente nuovi.

30/12/2018

Le interfacce vocali conversazionali verso servizi di varia natura sono il futuro ed in molte situazioni fanno e faranno la differenza.

Mia mamma ha 82 anni e, come la maggior parte delle persone della sua età, non ha nè la propensione nè l'attitudine ad utilizzare gli attuali dispositivi tecnologici, come: lo smartphone, il tablet, il pc. etc.

13/11/2018

https://www.key4biz.it/dcx-tre-passaggi-fondamentali-per-ricostruire-la-tua-customer-experience/

I tre passaggi investono momenti diversi: si tratta di aspetti determinanti nella realizzazione di un’azienda che propone di offrire esperienze di valore.

29/10/2018

https://www.wired.com/brandlab/2018/10/can-smart-use-technology-help-solve-worlds-problems/

New business models promise to better connect those who have with those who need

25/10/2018

https://www.wired.com/story/notpetya-cyberattack-ukraine-russia-code-crashed-the-world/?CNDID=55246886&CNDID=55246886&MD5=c5ee2e0bb7a757822099f152600fc2fe&SHA1=5372e8a22df159d06cbba3d28fd3800a2d19dc24&bxid=MzA4ODgyMjUwMTcxS0&mbid=nl_102418_daily_list1_p3&utm_brand=wired&utm_mailing=WIRED%20NL%20102418%20(1)&utm_medium=email&utm_source=nl

Crippled ports. Paralyzed corporations. Frozen government agencies. How a single piece of code crashed the world.

14/09/2018

https://medium.com/s/the-crypto-collection/why-we-need-web-3-0-5da4f2bf95ab

It was over four years ago that I coined the term “Web 3.0.” Back then, it was clear to me: Ethereum — the platform I cofounded — would allow people to interact in mutually beneficial ways without…

22/06/2018

https://www.key4biz.it/sostech-dai-pc-agli-smartphone-il-caso-app-store/

Dal 2010 al 2017 ci sono stati 170 miliardi di download su App Store, per una spesa complessiva di 130 miliardi di dollari. Adesso che i PC sono sempre più una reliquia del passato, a monetizzare è soprattutto l’app economy.

10/03/2018

https://www.key4biz.it/le-connected-cars-nel-futuro-degli-smartphone/

Per la prima volta in quattro anni nel 2017 le vendite di mobile phones (features phones e smartphone) a livello globale hanno segnato il passo, ma dal Mobile World Congress di Barcellona è arrivato un segnale ben chiaro. Il futuro dello smartphone potrebbe restare assai roseo grazie alla nascita d...

14/08/2017

Metadata management is much more crucial in Digital Video than what you might think of it?

Amazing and a very simple article on importance of Metadata in Digital Video for solving multiple use cases than just providing an identity to a Video asset. My take on this, for long now Metadata has played a critical role for Video Editors and Post Production teams, and surprisingly has been ignored by Marketers. One reason for that is Product guys and Marketers in Media have not realized the potential of tying up Metadata with their efforts of providing amazing personalized experiences, monetization, growing viewership, etc. Summarizing my understanding in five key use cases for Metadata in modern Digital Video/OTT services-
1. Automating Metadata for Live/Linear to VOD creation and DRM policy management (hence creating operational efficiencies).
2. Time coding metadata for Inserting/replacing Digital advertisements. (hence resulting in effective monetization).
3. Enriching and Time-coding metadata in VOD and Linear feeds for inserting Personalized content. (hence resulting in higher engagement).

However, there with several hundreds of OVPs and OTT Video CMS alternatives, there are limited options in market which are robust and scalable enough to provide support for all the three above use cases, in such case, OTT services need to invest in technologies for Metadata management. This is going to become much more relevant with the advent of localization, and Voice based technologies advancements with devices like Alexa and Echo making big leaps in the OTT industry.

http://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=119691

Metadata can do far more than help publishers manage assets and customers find content. Employed the right way, it can help deliver a personalized viewing experience that improves ROI.

11/08/2017

https://www.linkedin.com/pulse/everything-you-should-know-facebook-tv-hendrik-haandrikman