Since 2005, we have remained true to our mission “the preferred media partner” to our clients. We delivered the best media solutions that connected our partners with their consumers through efficient media campaigning.
Our people are our wealth. Their innovation brings valuable unconventional media strategies and analysis, helping our clients to discover new ways for effective communication. Our experts experiment and reevaluate solutions that reflect our partners’ identity and aspirations, away from traditional thinking. Aiming towards sustainable partnerships and services, our teams help us draw a new map for new services that will support resilience in our cities.
With “Media to ROI,” M2R is the most preferred and reliable media and advertising partner in the MENA region, bringing distinctive and unique media solutions. M2R’s vision is strongly driven by ROI strategic thinking, excellence, innovation, integrity and authenticity, and social commitment.
M2R MISSION
•To set the benchmark and standards in Digital out-of-home (DOOH) & in-mall activation opportunities, and constantly strive to develop innovative ways to create the right impact in the digital age.
•To refine and redefine media standards through consistent quality enhancements and media investments aiming at winning and retaining advertising excellence & media ROI.
•To encourage the raise of media acquisitions, advertising knowledge, and innovation through comprehensive research to ensure the best and most effective results.
•To enrich our famed services and optimize the media environment, creating a valuable and rich experience for partners,while considering more sustainable solutions for the environment.
•To foster employees’ innovation and creativity, gamifying work to unlock potential, and allow creators and innovators to find their dream creative digital hub in M2R to excel in developing media solutions.
M2R VALUES
Partners and M2R Together for ROI
Our new ambition “Media to ROI” makes our partners and our media experts strongly connected. We focus on long-term partnerships with partners, and understand their businesses as if we own it, supported by a diverse human capital that composes M2R’s structure.
Excellence
Delivering the most distinctive and unique media and advertising solutions, and providing the most effective and efficient services that constantly achieve goals. Being maximal in reliability and thus becoming the benchmark in the Media and Advertising industry in the region.
Integrity and authenticity
Integrity is the core of our valuable relationships with partners. Because of our deep understanding of regional culture, and our strong affiliation with our societies, we maintain our authenticity, delivering the services that precisely reflect our partners’ needs.
Innovation
Fostering innovation in our teams is key for real ROI. Our collaborative Teamwork culture capitalizes on a diverse team of experts who bring great ideas for our partners, striving towards achieving goals through creative ways.
Social Commitment with outlook for sustainability
Our societies and local communities are part of us. Our social commitment ensures that our services do not disrupt our environments. We are working hard to tailor new sustainable services with emerging technologies that save power and energy, helping our cities to build resilience.
