Third Shift Media

25/09/2025

From the very beginning at Third Shift, we’ve believed that media planners deserve more than just crunching numbers. They need the space to spark innovative thinking, craft sharp consumer-centric ideas, and truly drive campaign impact.

With the rise of machine learning, we saw an opportunity: Shift repetitive optimization tasks from people to technology - freeing planners to focus on what matters most : Creativity and Consumers.

Today, those efforts are being recognized on the global stage. At the ISBM World Conference in Thailand, four of our research papers applying decision science to the future of media planning were accepted and presented.

A big shout-out to the Department of Decision Science, Faculty of Business, University of Moratuwa, for their support and guidance - and to our own partners Shift, Media Factory, and Midas. Together, we’re pushing boundaries and setting new benchmarks...!

This is just the beginning of a revolution in media planning. 🚀 More breakthroughs ahead.

01/09/2025

At Third Shift we’ve always believed the true strength of media lies in its ability to go beyond communication objectives and solve broader business challenges - right at the moment a brand needs it most.

That’s why this recognition at the Dragons of Sri Lanka Awards 2025 for Lipton truly matters to us. It’s not just about campaigns or creativity - it’s about celebrating power of media to solve real business problems.

A big thank you to our client Lipton, media partners, MTM Group and Shift for the support and trust placed in us - here’s to many more wins ahead..!

11/12/2024

7 Incredible Years - From Garage to Greatness…!

Literally starting as a garage setup 7 years ago, today, Third Shift proudly stands as the Campaign Asia Agency of the Year – Rest of South Asia, honoured at the Campaign Asia Awards in Mumbai last week!

This year has been nothing short of extraordinary. Mid-year, we were honoured as the Best Media Agency of the Year at the 4As Sri Lanka Advertising Festival locally. And now, we close 2024 on a high note with this international accolade.

This 7-year journey feels like a miracle, but it’s rooted in the strength of our incredible team, the trust of our clients, the camaraderie of our creative and digital agency friends, and the inspiring healthy competition from peer media agencies who continuously challenge us to push the bar a notch higher

A heartfelt thanks to the Shift Group and MTM Group for always being our pillars of strength.

Here’s to many more milestones ahead!

01/11/2024

How to Slay Dragons = Passion + Homies + Partners in Crime

This might be the last post on the recent awards haul. This year, we celebrated big wins - not only at the Digis Awards but also at Dragons of Asia and Dragons of Sri Lanka with Shift Integrated and Shift Solutions. While the numbers count, what truly matters is the impact we make for our esteemed clients and our contribution to uplifting the industry. Congratulations to everyone who won, big or small, and heartfelt thank you to our trusted clients and to the organizers of these prestigious award shows.

Every bit of recognition Third Shift achieves comes down to this equation: Passion for what we do, a belief in the power of media to transform brands, the culture that brings together a dedicated crew of like-minded homies doing what they love and the agency partners.

Here’s to many more battles, wins, and unforgettable adventures ahead! Let’s keep slaying it together.

12/08/2024

Proud to stand with the Society of Business Analytics - University of Moratuwa as the Strategic Partner for The Colombo Business Analytics Forum 2024....!

We're thrilled to announce that Third Shift Media has partnered up with the Society of Business Analytics of University of Moratuwa as the Strategic Partner for The Colombo Business Analytics Forum 2024!

We extend our warmest gratitude to Third Shift (PVT) Ltd. for accompanying us on this journey of creating a collaborative and informative forum for both technology-seeking and providing companies to explore the dynamics of business analytics and its application in the modern world.

Like & Follow our socials to stay up to date on the latest event developments:
Facebook: Colombo Business Analytics Forum
Instagram: instagram.com/cbaforum/
LinkedIn: linkedin.com/company/cbaforum

04/06/2024

We are thrilled to announce that Third Shift has been crowned Media Agency of the Year at the 4A's Festival of Advertising, marking another milestone in our journey.

We are immensely grateful to our clients, our team, past employees, and everyone who has trusted and supported us along the way. A special thank you to the Shift Group for their invaluable partnership and support as always.

We would also like to share this achievement with our creative agency partners for always inspiring us and believing in the power of media to create the work that works. Sincere thanks to 4As Sri Lanka as well for pulling this off, providing a much-needed spark to the advertising fraternity of Sri Lanka.

Here’s to many more milestones and successes together!

02/01/2024

Third Shift is honoured to be recognized by the Faculty of Agriculture, University of Peradeniya at a special event held on December 20th, dedicated to acknowledging their long-standing partners.
The faculty celebrated 75 years of unwavering dedication to the Agriculture Sector, and the event served as a heartfelt tribute to the partners who have been an integral part of this remarkable journey.

We are humbled and honoured to be acknowledged on this occasion. Best wishes to the faculty’s staff and students for their future endeavours. Here's to continued collaboration and success!

Faculty of Agriculture, University of Peradeniya
Sentiero - Media Unit of Faculty of Agriculture - UoP

14/03/2023

Third Shift Media and Shift integrated are proud to have partnered with Sri Lanka Institute of Marketing (SLIM) in this great initiative, Brand Sri Lanka - Creation symposium. We have faith in Sri Lanka 🇱🇰 being a strong and resilient brand to bounce back and shine again in the eyes of the world.

09/03/2023

08/03/2023

We are not a gender balanced organisation at the moment as members . However, we do have this wonder women who bring a balance to the team by playing multiple roles not only as a reliable media manager, but also a beautiful human being who keeps all of us connected. She is the big sister in the team, who makes sure everything in office is in order. Sometimes she is the caring mother, who would be there to support in our little headaches, or even make sure we see a doctor when she knows we do need to do so. Her care to the team does not limit to the team members, and sometimes extended even to our families. She is indeed a good friend whom you could count on and a shoulder to lean on whenever you need.

Daily dose of gossip that she brings to the room will always bring in laughs that sets the mood to face the daily tasks with ease. Whenever there is good food or good fun you think of Buddeni Kiriella would always be in our top of mind.

Buddeni you are a “Wonder Women” indeed. Every day is a celebration when we are surrounded by people like you. We are proud to have you, the super women in our team Third Shift Media. Three cheers to all the ladies and team Third Shift.

26/02/2023

“Learning is a matter of gathering knowledge; wisdom is applying that knowledge.” – Roopleen

At Third Shift Media we always push ourselves not only to gather knowledge but also to apply it in the work that we do for our clients on day today basis.




www.Thirdshift.lk

24/01/2023

THE SHIFTERS AT YOUNG SPIKES 2023! 💚