21/01/2026
Rufus Y. Wilson Appointed As BanffPay Liberia Country Manager
BanffPay is pleased to announce the appointment of Rufus Y. Wilson as Country Manager, Liberia, strengthening its leadership team as the company accelerates growth in the region.
Rufus brings over 13 years of experience across financial services, telecommunications, banking, and fintech. Prior to BanffPay, he served as CEO of OYA Micro-Credit Company (Liberia) and held senior leadership roles at Lonestar Cell MTN Liberia, where he contributed to market growth, partnerships, and expansion. He holds an MBA in Finance and is known for his ethical, collaborative leadership style.
In this role, Rufus will lead BanffPay’s Liberia operations, overseeing market growth, partner onboarding, operations, and customer engagement.
CEO Comment
Commenting on the appointment, Muyiwa Ebitanmi, CEO of BanffPay Limited, said:
“BanffPay is now fully set up in Liberia, with multiple regulatory approvals in place to transform the country’s payment ecosystem. We are strategically positioned to accelerate growth by removing long-standing bottlenecks in payments, remittances, and last-mile distribution.
As we scale, strong local leadership is critical. Rufus comes onboard at a pivotal time to fill existing ex*****on gaps while we deepen partnerships and drive top-level engagement across the ecosystem. His experience and leadership will be instrumental in helping us deliver on BanffPay’s mission in Liberia.”
Comment from Rufus Y. Wilson
Commenting on his appointment, Rufus said:
“I’m excited to join BanffPay at a time of strong momentum in Liberia. BanffPay’s vision to simplify payments, enhance remittance flows, and improve last-mile distribution aligns closely with my passion for building impactful financial solutions. I look forward to working with the team to scale the business and deliver real value to customers and partners across Liberia.”
BanffPay welcomes Rufus to the team and looks forward to his leadership in driving the next phase of growth and innovation in Liberia.