29/05/2024
Entertainment is the best equipped to get people out of the house, offering an enjoyable experience to all guests, no matter their age, spending power, or level of experience,” says Joe McCullagh of Player One Amusement Group. Media is a powerful tool worldwide to raise society's public opinion to affect the communities. Nowadays media take a different aspect, which is media entertainment that encourages people to collaborate and speak their opinions in a more public way while entertaining themselves and others.
For years, the Saudi community was afraid of any new type of media that may harm the cultural aspects of the Kingdom. By the time they noticed that it was important to have the new type of entertainment for the new generation to be able to collaborate with other communities, they started doing it by opening the entertainment authority in Saudi. The Authority opened aspects for the society to their creative ideas that they liked. It started happening as small events in a year, they saw that people liked it so now it’s a regular thing to have in the community. Although they didn’t find the best facilities that provide the need, some created it themselves. The next generation has the power to change the world and its importance while entertaining themselves with what they understand the most.
The aim of this project is to create a media entertainment complex that gathers media and entertainment companies in one location that will provide it with the facilities needed with the latest technologies. Also to create a gathering place for the society to come and socialize with each other.
A media entertainment hub dedicated to society would visit to enjoy different ways that are merged with nowadays’ media and technology. The hub will include different activities that will make people interact and get connected with the media. Such as cinemas, theatres, exhibitions, production workshops, and workshops in different fields that will let the society collaborate with each other through the media.