
17/07/2025
This might trigger a few… but here’s the truth. 👀
“Fingers crossed” is NOT a strategy to get new business leads.
Yet so many business owners are still relying on hope, luck, and word of mouth like it’s 2005. 😏
Let’s break it down:
🚫 No website.
🚫 No SEO.
🚫 No content.
🚫 No brand identity.
🚫 No strategy.
Just… “let’s see if someone refers me this month.”
Yes, word of mouth is powerful. But what happens when referrals dry up? 😯
How will new people trust you when they can’t even find you online? 😲
📍A boutique owner who’s been in business 5 years but has no Instagram presence.
She wonders why footfall is low and assumes the economy is slow but in reality, people are discovering her competitors through Reels and Google.
📍A home-based baker who relies only on WhatsApp forwards and returning customers.
She’s missing out on all the new customers who search on Instagram or Google “custom birthday cake near me.”
💡 Visibility builds trust.
💗 Trust brings business.
Your brand should speak for you before you even enter the room (or DMs).
😉 So here’s a gentle nudge:
Stop crossing fingers.
Start building your digital presence.
Clients are online. Are you?🤔💭
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