
07/08/2025
Welcome to the new era of Social SEO.
Instagram has confirmed: your posts, captions, videos, and images can now appear in Google Search results.
What does this mean for you?
Itโs time to start treating your Instagram like a mini-website.
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Use searchable keywords in your captions
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Add image alt text
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Create SEO-friendly Reels
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Optimise your profile bio like itโs your homepage
This update applies to public pro accounts (creator/business) for users 18+.
Letโs make your content not only scrollable, but searchable.