ReachXpat

03/12/2023

https://youtu.be/mSzjUY7L0KE

In the late 19th century, King Leopold 2 cunningly obtained control of Congo under the guise of the Congo Free State. What followed was a reign of terror mar...

25/08/2023

Do you know that where you find yourself ultimately determines the outcome of your life in relation to your aspirations, achievements, and goals? This is one major factor that most people ignore while on their way to fulfilling their life goals.

While it is imperative that we pay close attention to capacity development and character refinement, we should not disregard the power of environment and association as pivotal tools to attaining our short- and long-term goals.

The success story of Steven Spielberg is a classic case study of a man who understands the importance of environment and association as sure-fire pivots to success.

Steven Spielberg was rejected three times from film school. Despite this, he kept applying until he got accepted. Eventually, Cal State Long Beach would accept him into their film program. He knew he needed to get into the film environment and build a network in that environment to stand a chance of being successful in films.

Spielberg would work himself to leverage his opportunity at Cal State to land an unpaid internship at Universal Studios. He didn't just sit back and study films; he wanted to have hands-on practical experience and know what it was like to be in an operational film environment.

He began sneaking into the studios undetected so he could continually gather intel on what it would take to become successful in the film business. He went ahead to create a film and managed to get the film into the hands of film executives.

Spielberg won't give in to the film executives attempt to discredit his film. He remained dogged and continues to sell the value of the film he created. The executives finally relented and gave his film a shot. The movie would go on to win major awards and solidify Steven Spielberg’s place within the industry. He became a huge success.

The defining moment in Steven Spielberg’s success was when he decided to align his focus with his environment and associations. You can achieve even greater success if you can align your environment and associations with your focus.

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28/07/2023

Are you reskilling and upskilling for the massive shakeup that has already begun? The AI-centric future is a thing, and you must prepare for it! Do you know that in May 2023, 4000 people in the tech industry lost their jobs to AI?

AI is the acronym for Artificial Intelligence, an automated technology that has the potential to automate repetitive and routine tasks that are currently performed by humans. For example, graphic design, writing, telemarketing, couriers, bookkeeping, etc. The list goes on. Without mincing words, AI technology would have a significant impact on the global job market, considering its impressive advancements.

Inasmuch as AI technology poses a seeming threat to the global job market, I believe the opportunities it brings far outweigh the threats.

From a Business and Managerial point of view, AI systems would influence

1) Increased efficiency in the job space
2) Savings as the cost of production (human and material) would be reduced significantly and
3) Improved productivity across the organization's operations

The amazing story of AI systems is the opportunities for innovation and the numerous new jobs that these opportunities would create. This is where reskilling and upskilling become paramount. These new jobs would only be available to those who understand the times and are proactive in meeting the demands of an AI-centric workspace.

Some of these emerging AI-centric Jobs are:

1) AI trainers
2) Data Scientists
3) AI ethicists
4) Machine Learning Engineer
5) AI Engineers
6) Computer Vision Engineer
7) Deep Learning Engineer
8) AI Product Manager
9) Business Development Manager
10) AI Research Scientist
11) AI Digital Marketer

It's time to reskill and upskill for the looming opportunities that AI technology has created. Take advantage or Take the back seat.

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22/07/2023

How often do we capitalize from bizarre economic situations. Situations that is meant to threaten our finances and our resolve to pay the bills, provide for our families and keep our careers and businesses afloat. The truth is, there is always economic prosperity shortly after a "seeming" economic downturn.

Only a few recognize and capitalize on opportunities during this time. The others join the wagon of complainers and vain critics. Economic meltdown suggests problems, and only those who can solve these problems are guaranteed financial freedom.

Michael J. Cullen, the founder of King Kullen Grocery, saw the future of groceries in the idea of the supermarket roughly a year after the stock market crashed in 1929.

Cullen began putting together the idea of the first supermarket as early as 1913, but no one would listen to his idea. He pictured a self-service grocery store outside of city centers with low prices where customers could find everything they needed in one place.

In a lettered pitch to then-Kroger CEO William Albers, Cullen said stores would be able to make $10,000 in sales at a net profit of 2.5%, with some items sold at cost and others sold from 5% to 15% above cost to generate profit. But Albers never saw the letter.

Cullen moved to New York and opened the first King Kullen on Aug. 4, 1930, in a vacant garage in Queens. Within seven years, there were 17 King Kullen locations in New York City and Long Island. What a Success!

Financial freedom is a product of value driven solution to a widespread problem.

These three ways will guide you towards identifying opportunities.

1) Observing trends and listing varying problems within those trends

2) From the problems listed, streamline these problems into a smaller group where you have the most relevant capacity to provide solutions.

3) Find gaps in the market place that best fits your solution.

4) Start delivering value in action.

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20/07/2023

Virtually everyone has been caught up in this strangling net. A mirage of success, a high-paying job, a rewarding career, and a fun-filled working environment But deep within us, we don't want this life. We crave something more than these seeming successes.

Julia Child is an example of someone who is absolutely in the wrong career. At age 30, he was working for the U.S. government as a spy. What a success this might have been, but she wasn't fulfilled. She had the privilege to go on clandestine missions to China and Sri Lanka (known then as Ceylon) to get intelligence documents for agents in the field. She didn’t enter cooking school until age 36. She went ahead to become a TV cooking Superstar.

Life would have more meaning if we could mold ourselves into what we really want from life.

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19/05/2023

Small Business, The Coach Just Put You In The Game 💪

Gone are the days when small cannot compete fairly against the big guns. has revolutionized the space making it convenient for small companies to compete fairly as opposed to the traditional marketing where marketing budgets runs in thousands of dollars.

With the right knowlege of concepts and scopes a can easily break into the market space and carve a niche for itself.

, research, research and understand:

1) Your business goals (why you are in business)

2) Identify your target market

3) Target Market pain points

4) The digital tools (within your budget) that would help you achieve your goals

5) Build a around your and business through valuable (image, & text) delivery

6) Funnel this community to a Landing page for conversion

7) Review, analyze and restrategize

10/05/2023

Why Your Business Must Go Digital

1. Meta is turning Facebook & Instagram into an Ecommerce Marketplace - Businesses will soon be forced to use Meta's in-app checkout and won’t be able to direct users to complete the purchase externally.

2. TikTok, not to be outdone, officially launched its Shops in beta - A TikTok Shop can showcase and sell products directly within TikTok. TikTok has not announced its commission rate yet. But they did confirm it will be 0% until the end of July.

3. While Amazon has completed the launch of Inspire, a TikTok-like shopping feed - The feed is a feature available within the main Amazon app. Inspire is made up of short-form video. Posts include shoppable links to checkout on Amazon. Like TikTok, the content recommendations are personalized to each user

4. Meta made unannounced changes to ad location targeting - Now the only option for location targeting is “Living in or recently in this location”.

5. TikTok launched a new advertising placement, Pulse Premier - Advertisers can place ads alongside content produced by premium publishers, including Buzzfeed, DotDash Meredith, NBCUniversal, UFC, and WWE.