Che Djota

27/02/2025

YOU DON'T NEED FOLLOWERS TO MAKE SALES 😁💪✍️and here is why

She has 6000 followers. Her average post gets 19 likes.
Takes home $1,000,000 a year. True story. 🫡

This is a real friend of mine. Her entire client acquisition comes from her 5800 Instagram followers. Her average post gets 19 likes and 1 comment.

Her business? She helps registered dietitians bill insurance correctly. Super niche market.

She doesn't need 5M followers. She doesn't need to "hack" the algorithm. She understands one simple rule. There is a real person on the other side of those views and treats them that way. Engages with them that way.

Some businesses don't need more followers. They need the right followers on their accounts.

Let's discuss...

22/01/2025

16/01/2025

🌐 AEO vs. AEQ: The Evolution of SEO 🌐
In today’s digital landscape, traditional SEO is shifting towards user-centric strategies like Answer Engine Optimization (AEO) and Ask Engine Optimization (AEQ).

📊 Check out the chart below to see how these two approaches stack up!

🔑 Key Takeaways:

AEO (Answer Engine Optimization):
🚀 Focuses on providing direct, concise answers to user queries.
📌 Utilizes structured content (e.g., schema markup) to help search engines display quick answers.
🎯 Prioritizes user intent, making it perfect for voice search and answer boxes.

AEQ (Ask Engine Optimization):
🔍 Optimizes content for question-based searches across multiple platforms.
🤝 Enhances user experience with engaging, relevant answers.
🗝️ Prioritizes keyword relevance to match common user questions.

Both strategies aim to make content more discoverable and actionable, moving beyond traditional keyword stuffing to deliver real value to users.

💡 Pro Tip: Combine AEO and AEQ to dominate voice search, virtual assistants, and organic search results!

📩 What’s your approach to optimizing content? Share your insights in the comments!

28/11/2024

𝐇𝐨𝐰 𝐦𝐨𝐬𝐭 𝐞𝐦𝐩𝐥𝐨𝐲𝐞𝐫𝐬 𝐠𝐞𝐭 𝐭𝐡𝐞 𝐰𝐫𝐨𝐧𝐠 𝐞𝐦𝐩𝐥𝐨𝐲𝐞𝐞𝐬

🔴 RH: “What is your salary expectation?”

Candidate: “Between 400,000 and 450,000 FCFA per month.”

RH: “You're the best candidate for the job, but we can only offer 350,000 FCFA.”

Candidate: “Okay, FCFA 350,000 is fine with me.”

HR: “When can you start?”

A few days later, the candidate starts. Talking to his colleagues, he learns that the initial budget for this position was 700,000 FCFA. HR, all proud, thinks he's done the company a good turn by lowering the salary and showing management he's “optimized” costs.

The new employee feels undervalued and betrayed. The result? Dissatisfaction, lack of commitment, loss of confidence.

Two months later, the employee leaves for a better-paid position elsewhere. Then it's back to recruiting, with costs and delays for the company.

👉🏾 Moral: To attract and retain the best talent, pay people what they're worth! Good recruitment also means valuing the potential and contribution of each employee.

NB: HR=Human Resource

21/11/2024

Make Interviews count

Stop wasting candidates' time.

As Adam Danyal put it:
Don’t invite people to interviews if you’ve already made your choice.

Be honest, transparent, and respectful from the start.

Hiring the right person is just the beginning.

The real magic?
It’s showing respect and valuing people’s time.

Candidates are putting their hopes, resources, and careers on the line.
Don’t take that lightly.

Here’s how you can create a better process:

* Be Transparent: Set expectations clearly upfront and follow through
* Provide Feedback: If you don’t choose someone, let them know why
* Respect Time: Don’t make candidates jump through unnecessary hoops
* Build Trust: Each candidate interaction should reflect your company’s values
* Communicate Openly: No one should be left hanging—keep candidates updated
* Show Empathy: Understand the personal costs of an interview and be considerate

When you show respect, you build trust and confidence.

The impact is real.

What makes an interview feel respectful and considerate to you?
Let me know in the comments ⬇️

20/11/2024

🚀 Ready to Skyrocket Your Business with High-Converting Facebook Ads? 🌟

❌ Struggling to generate sales or leads from your ads?
❌ Wasting money on campaigns that don’t deliver results?

Let me help! As a seasoned Facebook Ads Specialist, I’ll create and manage ad campaigns that drive real results for your business.

Here’s What I’ll Do for You:
✅ Craft data-driven strategies tailored to your business goals.
✅ Set up and optimize ad campaigns for maximum ROI.
✅ Target the right audiences with precision and retargeting.
✅ Analyze performance metrics to continuously improve results.
✅ Use advanced tools like Facebook Pixel to track and boost conversions.

📈 Why Work With Me?

Proven track record of helping businesses grow through targeted Facebook Ads.
Deep expertise in creating engaging ad creatives and copy.
Commitment to maximizing your ROI with every campaign.
💼 My Services Are Perfect For:

Small businesses ready to expand their reach.
E-commerce brands looking to increase sales.
Entrepreneurs seeking to build a strong online presence.
📞 Let’s Get Started!
Ready to take your Facebook Ads to the next level?
👉 Message me today or book a consultation. Let’s turn your ad spend into profit!

💻 Contact Now: wa.me/+237682514152

Let’s make your business the next success story! 🚀

19/11/2024

𝐏𝐫𝐞̂𝐭 𝐚̀ 𝐟𝐚𝐢𝐫𝐞 𝐞𝐱𝐩𝐥𝐨𝐬𝐞𝐫 𝐯𝐨𝐬 𝐯𝐞𝐧𝐭𝐞𝐬 𝐚𝐯𝐞𝐜 𝐝𝐞𝐬 𝐩𝐮𝐛𝐥𝐢𝐜𝐢𝐭𝐞́𝐬 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐚̀ 𝐟𝐨𝐫𝐭 𝐭𝐚𝐮𝐱 𝐝𝐞 𝐜𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 ?

❌ Vous avez du mal à générer des ventes ou des prospects à partir de vos annonces ?
❌ Vous gaspillez de l'argent dans des campagnes qui ne donnent pas de résultats ?

𝐋𝐚𝐢𝐬𝐬𝐞𝐳-𝐦𝐨𝐢 𝐯𝐨𝐮𝐬 𝐚𝐢𝐝𝐞𝐫 ! 𝐄𝐧 𝐭𝐚𝐧𝐭 𝐪𝐮𝐞 𝐬𝐩𝐞́𝐜𝐢𝐚𝐥𝐢𝐬𝐭𝐞 𝐝𝐞𝐬 𝐩𝐮𝐛𝐥𝐢𝐜𝐢𝐭𝐞́𝐬 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐚𝐯𝐞𝐜 𝐩𝐥𝐮𝐬 𝐝𝐞 𝟔 𝐚𝐧𝐬 𝐝'𝐞𝐱𝐩𝐞́𝐫𝐢𝐞𝐧𝐜𝐞, 𝐣𝐞 𝐜𝐫𝐞́𝐞𝐫𝐚𝐢 𝐞𝐭 𝐠𝐞́𝐫𝐞𝐫𝐚𝐢 𝐝𝐞𝐬 𝐜𝐚𝐦𝐩𝐚𝐠𝐧𝐞𝐬 𝐩𝐮𝐛𝐥𝐢𝐜𝐢𝐭𝐚𝐢𝐫𝐞𝐬 𝐪𝐮𝐢 𝐩𝐫𝐨𝐝𝐮𝐢𝐫𝐨𝐧𝐭 𝐝𝐞𝐬 𝐫𝐞́𝐬𝐮𝐥𝐭𝐚𝐭𝐬 𝐜𝐨𝐧𝐜𝐫𝐞𝐭𝐬 𝐩𝐨𝐮𝐫 𝐯𝐨𝐭𝐫𝐞 𝐞𝐧𝐭𝐫𝐞𝐩𝐫𝐢𝐬𝐞.

𝐕𝐨𝐢𝐜𝐢 𝐜𝐞 𝐪𝐮𝐞 𝐣𝐞 𝐯𝐚𝐢𝐬 𝐟𝐚𝐢𝐫𝐞 𝐩𝐨𝐮𝐫 𝐯𝐨𝐮𝐬 :

✅ Élaborer des stratégies basées sur les données et adaptées à vos objectifs commerciaux.
✅ Mettre en place et optimiser des campagnes publicitaires pour un retour sur investissement maximal.
✅ Cibler les bonnes audiences avec précision et reciblage.
✅ Analyser les mesures de performance pour améliorer continuellement les résultats.
✅ Utiliser des outils avancés comme Facebook Pixel pour suivre et booster les conversions.

📈 𝐏𝐨𝐮𝐫𝐪𝐮𝐨𝐢 𝐭𝐫𝐚𝐯𝐚𝐢𝐥𝐥𝐞𝐫 𝐚𝐯𝐞𝐜 𝐦𝐨𝐢 ?

Une expérience éprouvée pour aider les entreprises à se développer grâce à des publicités Facebook ciblées.
Une expertise approfondie dans la création d'annonces et de textes attrayants.
Engagement à maximiser votre retour sur investissement à chaque campagne.
A dispensé des cours de marketing numérique dans plusieurs centres de formation

𝐌𝐞𝐬 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐬𝐨𝐧𝐭 𝐩𝐚𝐫𝐟𝐚𝐢𝐭𝐬 𝐩𝐨𝐮𝐫 :

👉Les petites entreprises prêtes à étendre leur portée.
👉Les marques de commerce électronique qui cherchent à augmenter leurs ventes.
👉Les entrepreneurs qui cherchent à construire une forte présence en ligne.

📞 Commençons !
Prêt à faire passer vos publicités Facebook au niveau supérieur ?
𝐄𝐜𝐫𝐢𝐯𝐞𝐳 𝐦𝐨𝐢 𝐚𝐮𝐣𝐨𝐮𝐫𝐝'𝐡𝐮𝐢 𝐨𝐮 𝐫𝐞́𝐬𝐞𝐫𝐯𝐞𝐫 𝐮𝐧𝐞 𝐜𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐭𝐢𝐨𝐧. 𝐓𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦𝐨𝐧𝐬 𝐯𝐨𝐬 𝐝𝐞́𝐩𝐞𝐧𝐬𝐞𝐬 𝐩𝐮𝐛𝐥𝐢𝐜𝐢𝐭𝐚𝐢𝐫𝐞𝐬 𝐞𝐧 𝐩𝐫𝐨𝐟𝐢𝐭 !

💻 Contactez-moi maintenant : Wa.me/+237682514152

Faisons de votre entreprise la prochaine histoire à succès ! 🚀