 
                                                                                                    23/09/2025
                                            🛍️ Why We Buy: The Psychology Behind Consumerism 🧠
Ever wondered why we crave the latest phone, sneakers, or skincare trend—even when we don’t need them?
Psychology has answers:
🔺 Maslow’s Hierarchy of Needs explains how we chase products not just for survival, but for esteem and self-actualization. That designer bag? It’s not just leather—it’s status.
🎯 Theory of Planned Behavior (TPB) shows how our attitudes, social pressure, and perceived control shape our buying decisions. If your friends are hyped about a product, chances are you’ll be too.
🧠 Psychoanalytic Theory (Freud) suggests our unconscious desires—like identity, power, or belonging—drive impulse buys. That midnight shopping spree? It’s deeper than boredom.
💡 Consumerism isn’t just about stuff. It’s about meaning, emotion, and identity. The question is: are we choosing, or being chosen?
ThinkBeforeYouBuy                                                    
 
                                                                                                     
                                                                                                     
                                                                                                     
                                                                                                     
                                                                                                     
                                                                                                     
                                                                                                     
                                                                                                     
                                         
   
   
   
   
     
   
   
  