10/12/2025
There are 200 Million Nigerians (at least)
More than 50 Million are actively online.
To build a mildly successful business in Nigeria what you need is just 1,000 people (out of an entire 50 Million) to buy from your business - in an ENTIRE year.
Think of it, if one thousand people spend 50,000 naira in your business in a year that is a 50 Million naira revenue.
If you capture just 30% of that amount as profit, you’d have a N15M profit.
Spread across 12 months that is a solid 1,250,000 a month income
People make this in a day, but let us not get ahead of ourselves.
Why am I sharing this with you? Simply to show you THE POSSIBILITY of what is possible.
You need to look at these things in these frames so you can get yourself out of despair.
The question is not ‘’where una dey see this money?’’ the right frame is: ‘’What can i sell to 1,000 Nigerians, repeatedly - such that each of these ONE THOUSAND persons can spend at least N50,000 in my business in one year’’
The right questions will set you free.