Original Culture

Original Culture Our agency is dedicated to tell untold stories, and build rich cultural bridges.

Welcome to Original Culture, where we elevate and celebrate the rich tapestry of Afrocentric heritage through a unique blend of media exposure and creative services.

09/12/2025

“I’ve lived my dream life since I believed in it”
New interview with 🇿🇦 out now on .culture_
A conversation that will take you to so many places : from life stories, to culture, experiences… Enjoy this insightful RealTalk by , full episode on YouTube, link in bio •

Interview by
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Special Thanks to ✨
culture_

15/11/2025

🇫🇷 RDV à la 38ème minute de l’interview avec , lien en bio
(Refrain!)

🇬🇧Meet us at the 38th minute of the interview with , link in bio

Video & interview by

13/11/2025

🇬🇧 Today we’re heading to Côte d’Ivoire, and we’re meeting Diyilem Bassa, aka , to look back on his influence on Ivorian rap, and beyond. With milestone moments like his historic show at the Félix Houphouët-Boigny Stadium in Abidjan last May, the first stadium show in Côte d’Ivoire since Alpha Blondy 40 years ago, Didi B is making history and ushering in a new era for the music industry in Francophone Africa.

We sat down for a nice conversation, looking back at an exceptional year, an inspiring journey, and the vision of an artist redefining the codes…

Enjoy this Real Talk with Didi B ✨ Full interview on YouTube, link in bio •

🇫🇷 Direction la Côte d’Ivoire, où l’on retrouve Diyilem Bassa – aka Didi B, pour revenir sur son influence dans le Rap Ivoire, mais pas seulement. Avec des moments marquants comme son concert historique au stade Félix Houphouët-Boigny en mai dernier, le premier concert en stade en Côte d’Ivoire depuis Alpha Blondy il y a 40 ans, Didi B inscrit son nom dans l’histoire et ouvre une nouvelle ère pour l’industrie musicale en Afrique francophone.

On s’est posé pour une belle conversation, un retour sur une année exceptionnelle, un parcours inspirant et la vision d’un artiste qui redéfinit les codes…

Bienvenue dans Real Talk, aujourd’hui on est avec Didi B ✨ Interview complète sur YouTube, lien en bio •

Video & words by ‪

© Original Culture

Last week was special ! Here’s some mages from the beautiful and immersive release party for ‘s first EP « Modern Wiheg...
20/07/2025

Last week was special ! Here’s some mages from the beautiful and immersive release party for ‘s first EP « Modern Wihegou » ✨

Thanks to everyone that came through and for filling the room with such great energy !

Special thanks to for the amazing support on this 🫶🏾
- an experience curated by us .culture_

Pictures by :
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Friday, we’re celebrating the release of ’s debut EP “Modern Wihegou” 🤍 An intentional body of work building the necessa...
08/07/2025

Friday, we’re celebrating the release of ’s debut EP “Modern Wihegou” 🤍 An intentional body of work building the necessary bridge between your ancestral legacy and the one you’re creating from your generation’s reality.
Join us for a beautiful time mixing music, culture, history, and so much more ✨ RSVP link in bio.

l’s first time in Paris was one for the books 🇫🇷🔥A full house in just 1 hour, an international DJ lineup, and a premium...
08/07/2025

l’s first time in Paris was one for the books 🇫🇷🔥
A full house in just 1 hour, an international DJ lineup, and a premium Pan-African crowd from Nigerian stars to fashion figures repping the continent and the diaspora : vibes were unmatched !

Go and tell them to run it back every PFW 💥✨

.culture_

Another exclusive is on the way ! Can you recognise our guest ? Dropping tomorrow ✨ you can join the premiere now, lin...
28/11/2024

Another exclusive is on the way ! Can you recognise our guest ? Dropping tomorrow ✨ you can join the premiere now, link in bio. See you soon 🫶🏾

From our last interview with the legendary Mama Nike, whose life has been entirely dedicated to preserving the art of Ad...
25/10/2024

From our last interview with the legendary Mama Nike, whose life has been entirely dedicated to preserving the art of Adire and giving a voice to artists, you must have learned a great deal about this beautiful practice. Here is more information about a fabric that embodies rich culture and traditions, crafted with highly intentional techniques.

Lors de notre dernière interview avec la légendaire Mama Nike, dont la vie a été entièrement dédiée à la préservation de l’art de l’Adire et à donner une voix aux artistes, vous avez certainement appris beaucoup de choses sur cette belle pratique. Voici quelques informations supplémentaires sur un tissu qui renferme une riche culture et des traditions, et qui est conçu selon des techniques très intentionnelles.

Legacy isn’t just what we leave behind for others; it’s what we leave within them. It is the enduring impact of our acti...
22/10/2024

Legacy isn’t just what we leave behind for others; it’s what we leave within them. It is the enduring impact of our actions, values, and love. Legacy thrives in our culture, traditions, innovations, and flows through our hearts and our lineage. It is both the root and the fruit of greatness, grounding us as we grow and empowering us to make a lasting impact. Our duty is to honor, nurture, and elevate it. ✨

Set the vibe with a fresh Afrofusion playlist update 🌍✨ Ease into the grooves with smooth Nigerian and Ghanaian sounds, ...
17/10/2024

Set the vibe with a fresh Afrofusion playlist update 🌍✨ Ease into the grooves with smooth Nigerian and Ghanaian sounds, then let the Ivorian and French Afro beats lift the energy higher. Soft, soulful vibes to get you started, building up to tracks that bring the heat. 🎶🔥 Tap the link in bio, turn it up, and let the music carry you.

Tracklist :
Tyla - Push 2 Start
Asake, Wizkid - MMS
Juls - Timing
Noon Dave - Hillary
Bayanni, R***r - Goddess
Bnxn, Rema - Fi Kan Wo Kan
Lemmy Boi - Vybe
Youka - Hm hm hm
B Young ft Tayc - So distant
Darkoo ft Davido - Right now
Tems fr Asake - Get it right
Khaid x Olamide - Way Back
Chily - Je La connais
Smur Lee & Odumodublvck - Juju
DopeNation - Gbohe
MHD - Full
Sho Madjozi - Kadigong
Serge Ibaka x Didi B - Travailler
Ayo Maff - Are you there ?
Tar1q - Bus stop

Words of wisdom that hit deep ✨ In his song “Many Things”, reminds us to stand tall, walk proud and never beg for what’...
14/10/2024

Words of wisdom that hit deep ✨ In his song “Many Things”, reminds us to stand tall, walk proud and never beg for what’s already within you.

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