30/08/2026
Twitter is officially back.
But Elon Musk does not own this version.
A startup called Operation Bluebird has launched Twitter now, a new social network built around the old Twitter name and branding.
The reason they believe they can do it?
They argue that when Musk renamed Twitter to X and abandoned much of its old branding, X also abandoned its trademark rights to names like “Twitter” and “Tweet.”
X strongly disagrees.
And now the two sides are fighting in court.
During a 2026 hearing, a federal judge tentatively suggested that X may have abandoned rights to parts of the old Twitter brand.
But there has NOT yet been a final ruling.
Operation Bluebird decided not to wait.
It launched the new Twitter anyway.
The platform is now live and positioning itself as an alternative to X.
So one of the strangest tech battles of the year is officially underway:
Elon Musk turned Twitter into X.
Now another company is trying to turn Twitter back into Twitter.
