Gifty_socials

Gifty_socials Social media manager and content marketing strategist

Content builds relationships. Relationships build trust and trust gets you sales. Focus on building trust with your audi...
22/03/2023

Content builds relationships. Relationships build trust and trust gets you sales.

Focus on building trust with your audience before selling.











Understanding the phases a consumer goes through before finalizing their purchase process is critical. Because of the ki...
19/03/2023

Understanding the phases a consumer goes through before finalizing their purchase process is critical.
Because of the kind of relationship, the information delivered and the company’s marketing efforts are different at each stage.

📌Awareness Stage The awareness stage is when the prospective customer may first realize they have a problem or a need. At this stage, they will start gathering more general information related to their problem or need.

📌Consideration Stage Entering the consideration stage, prospective customers or leads have a more complete understanding of their problem or need and are now starting to evaluate potential solutions.

📌Consideration Stage As customers enter the decision stage, they are now more ready to buy. At this stage, customers have done the bulk of their research and now understand both their problem and what their ideal solution probably looks like.

In Conclusion, it is therefore critical to understand the buyer's needs so you can tackle them in the best way possible.

Save this post if you find it useful.









Comment as scend socials...

📌 Awareness Stage The awareness stage is when the prospective customer may first realize they have a problem or a need. ...
19/03/2023

📌 Awareness Stage The awareness stage is when the prospective customer may first realize they have a problem or a need.
At this stage, they will start gathering more general information related to their problem or need.

📌 Consideration Stage Entering the consideration stage, prospective customers or leads have a more complete understanding of their problem or need and are now starting to evaluate potential solutions. 

📌 As customers enter the decision stage, they are now more ready to buy. At this stage, customers have done the bulk of their research and now understand both their problem and what their ideal solution probably looks like.

In Conclusion, it is therefore critical to understand the buyer’s needs so you can tackle them in the best way possible. 

Save this post if you find it useful.










The hash symbol has become an important tool in social media platforms. The hashtag is used to relay important messages ...
15/03/2023

The hash symbol has become an important tool in social media platforms. 

The hashtag is used to relay important messages to the audience of your choice and is an important tool to reach your clients. But, when using hashtags, the above-mentioned tips should be put into consideration.
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A good content strategy is crucial if you intend to launch a digital marketing campaign. When targeting your audience, e...
15/03/2023

A good content strategy is crucial if you intend to launch a digital marketing campaign. 

When targeting your audience, every piece of content you create must be in service of your brand and its goals to solve your clients' problems. Your content should be relevant to your business and your customers' needs.

That is what brings a return on investment.

Do you need a good content strategist? Be rest assured that we are your best bet. Send us a DM for business.










Your business needs the right strategy to be well-positioned before your prospect online and a very good content strateg...
06/03/2023

Your business needs the right strategy to be well-positioned before your prospect online and a very good content strategy can help you achieve that.

If you are just starting with content marketing, or if you have been using the same approach for a long time, it never hurts to review your content strategy plan to ensure that it remains current, innovative, and engaging for your prospects and customers — regardless of the time or method of purchase they intend to make.










Many businesses find creating a social media strategy overwhelming. There are so many networks available, and they’re co...
12/12/2022

Many businesses find creating a social media strategy overwhelming.

There are so many networks available, and they’re constantly adding new features to learn and integrate into your plan.

Social media strategy helps you navigate and reach the right audience.

These seven tips will help you create a strategy that works.















You’ve been using social media to engage with fans and grow your brand. But you want to start using the channel to make ...
05/12/2022

You’ve been using social media to engage with fans and grow your brand. But you want to start using the channel to make more sales. That is an excellent idea. In fact, Social media is one of the top five marketing channels to generate a solid ROI.

📌 Be Where Your Audience Is

When you’re looking to market your service or product using social media, it’s important to understand that most users gravitate toward a specific platform. For example, Instagram is the go-to social media platform for many B2B professionals who are interested in taking their business to the next level.

📌 Turn Loyal Customers into Brand Advocates

Loyal customers are an amazing asset. You want to turn them into brand advocates who tell their friends and family that they love your products. They’ll spend more money, buy more often, and spread the word about your business—and you get to keep making more money.

📌 Share User-Generated Content

Before buying something online, consumers tend to read several reviews to make sure the brand and product are trustworthy. These types of reviews ease the anxiety about buying from a brand that a customer barely knows, or about investing in a product they’re not familiar with.

📌 Create Valuable Content to Educate and Entice Your Audience

Your audience is not looking for you to sell them something. They are looking for a story. Use social media as a way to inform and entertain your followers so that they can go out and do more with their lives.

📌 Invest in Social Media Advertising

Social media platforms have millions of users. Even when you’ve found the perfect social media platform to engage your target audience, your marketing efforts may not be effective if none of them have heard of you before. You can make sure that they take notice of your brand by investing in social media advertising.













Instagram Insights helps brands drive more engagement and find new audiences. With Insights, you can get more from Insta...
23/11/2022

Instagram Insights helps brands drive more engagement and find new audiences.

With Insights, you can get more from Instagram’s powerful data to help you optimize your ad spend and campaign, understand your audience and spend smarter, as well as gain insights about our data-driven platform so that we can better serve advertisers and provide users with a better experience.











Having some unsolicited comments on your post can be very annoying.Below are some simple ways to stop them.             ...
07/11/2022

Having some unsolicited comments on your post can be very annoying.

Below are some simple ways to stop them.












To grab the attention of different audiences using social media, businesses are adopting social media services to increa...
02/11/2022

To grab the attention of different audiences using social media, businesses are adopting social media services to increase their digital footprint, customer engagement, and brand value.

But it takes knowing the important metrics to track to know how well you or your brand is doing.

Here are a few metrics you would like to take note of.

Please share and save this so you don't forget.














Growing up on Instagram requires intentional steps. We all know content is KING but we must also put in the work to grow...
31/10/2022

Growing up on Instagram requires intentional steps.

We all know content is KING but we must also put in the work to grow by interacting with others in our niche.

Follow these few steps to grow.

Be sure to send me feedback when you see the results coming in.




















A nightmare client makes your life (and the lives of your workers) miserable. Here are four of the most common red flags...
17/10/2022

A nightmare client makes your life (and the lives of your workers) miserable.

Here are four of the most common red flags you should never ignore:













There is no denying what a lot of social media managers encounter with a prospect who wants to just first know how you w...
14/10/2022

There is no denying what a lot of social media managers encounter with a prospect who wants to just first know how you work before signing a contract.

Even after showing the your previous jobs.

This is a major red flag to look out for as a social media manager. Don't offer free services to prove any point. If your previous jobs did not satisfy them, not even offering unpaid service will.

Before of those who are out to use you and your intellectual property.

I will do a post about red flags to look out for as a social media manager.

Look out for my next post.









There is no denying what a lot of social media managers encounter with a prospect who wants to just first know how you w...
14/10/2022

There is no denying what a lot of social media managers encounter with a prospect who wants to just first know how you work before signing a contract.

Even after showing the your previous jobs.

This is a major red flag to look out for as a social media manager. Don't offer free services to prove any point. If your previous jobs did not satisfy them, not even offering unpaid service will.

Before of those who are out to use you and your intellectual property.

I will do a post about red flags to look out for as a social media manager.

Look out for my next post.








A personal brand is simply, a presence, either online or offline that represents you, your values, and what you have to ...
10/10/2022

A personal brand is simply, a presence, either online or offline that represents you, your values, and what you have to offer.

How are you building your personal brand today?

Let's hear it below in the comment section.















Some important hashtag strategies that helped grow my client's account and also convert to sales.📌 Branded hashtags: The...
03/10/2022

Some important hashtag strategies that helped grow my client's account and also convert to sales.

📌 Branded hashtags: They are specific to your business, they might contain your brand name, product, or specific campaign.

📌 Community Tags are specific, they help you connect to like-minded people and grow your community. They make your content more discoverable.

📌 Industry tags are very general, they give an overview of your brand or business e.g, .

📌 Niche Hashtags drill down your industry hashtags and are more specific to your brand. This narrow search result and helps specific audience find you. Example for my niche is



etc

📌 Geotags are arguably the best way to reach your local audience. This is the most effective tag that helped my client gain more visibility locally and got customers visiting her shop. They are often narrowed down to the city, state, etc. E.g , , .







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