Affiliate Marketing Matters With Expertnaire, No. 10, Morocco Ventures, Suleja (2025)

23/03/2023

Facebook ads will catapult your online business to tye highest level. And it's the cheapest.

06/02/2023

Want to learn affiliate marketing but the amount is too much for you?

I have a reliable solution for you.

DM now let's talk.

03/02/2023

7 PROVEN WAYS TO GET PAID ONLINE IN 2023:
1. Publisher on Amazon or Kobo.
2. Freelancer offering digital marketing services.
3. As an affiliate selling other people's products.
4. Ecommerce merchant.
5. Virtual assistant.
6. As an infopreneur.
7. As a Youtube publisher.

03/02/2023

How to create your online business II

Here, we going to be focusing on how you can not only find and target your ideal customers online, but also convert them into buyers using a variety of digital marketing strategies.

Here is an outline of the steps to take when creating a digital marketing strategy and what to do and not do when building the right digital marketing strategy for your business.

As a quick reminder, digital marketing refers to the process of using digital channels like your website, search engines, email, and social media to market your business's product or services to consumers.

Within digital marketing, you have a variety of tools and methods you can use to strategically target your ideal buyer.

There is …

• Pay-Per-Click Advertising, which involves paying a search engine like Google, Bing, Yahoo, or DuckDuckGo to display your advertisement whenever users search for specific keywords.

Whenever someone clicks on your ad, you'll pay the search engine a set cost depending on how much competition there is for the keywords you choose.

• Social Media Marketing involves creating free content and paid ads to promote your business on social media platforms like Instagram, TikTok, Facebook, Snapchat, and Twitter.

• Content Marketing involves creating educational and entertaining content like blogs, videos, e-books, photo galleries, and other online resources that help customers learn about topics related to your business and come to view your business as an authority within your niche.

• Email Marketing involves sending information, content, and offers directly to subscribers of your business' email list.

• Influencer Marketing involves hiring influencers, people or businesses that have a large online following to promote your products or services to their followers.

• Mobile Advertising involves creating ads that will show up on your target customers' mobile devices as SMS text messages, banners, social ads, chatbot ads, and WhatsApp-status, broadcast messages, group chats, direct messages (DM)

• Search Engine Optimization, which as we discussed yesterday, involves optimizing your website to appear on search engine results pages for keywords related to your business.

Depending on your target consumer, you may find it more valuable to focus on one or more of these strategies than others.

For example, at FreeFia Global, one of the strategies we prioritize is Social Media and Email Marketing because, our target audience is young and tends to spend a lot of their time on platforms like Instagram, Facebook, twitter, YouTube and TikTok.

So, how do you build the right digital marketing strategy for your business?

Let's look at what Christopher says are some DOs and DON'Ts.

When creating a digital marketing strategy for your business, you want to do the following:

• Create buyer personas. Buyer personas are fictional representations of your ideal customers. You want to think about basic demographic information like their age, geographic location, and income level. You'll also want to consider some of the core questions this type of customer might have about topics related to your business.

• Map out the customer journey. There are likely many steps a customer will need to take from their initial contact with your brand to making a purchase. And it's important to know what that journey looks like so that your marketing is relevant to customers at every unique stage.

• Develop SMART goals. SMART goals are goals that are specific, measurable, achievable, realistic and timely.

By creating marketing goals that include each of those characteristics, you make it easier to develop steps toward achieving the goals of your digital marketing strategy.

• Set a budget. You want to at least have an estimated budget of how much you can spend on digital marketing. Not only will this help you choose the appropriate digital channels, but it's also important to help you calculate the return on investment in the future.

• Choose your digital marketing strategies. After creating your buyer personas, customer journey, SMART goals, and budget, you'll have enough information to know which digital marketing strategies have the highest potential for success.

If you're just starting out, choose a few strategies to master first and then add in others as your company grows.

• Analyze results and make improvements. After a set time, it's important to step back and see what is and isn't working.

Then, you can make more informed decisions when setting new goals and developing future digital marketing campaigns.

Now, let's look at what to avoid.

When creating your digital marketing strategy, you'll want to make sure you don't:

• Dismiss customer feedback. Customer feedback, good or bad, should be seen as an opportunity to improve the customer experience and all of your marketing efforts.

• Rely exclusively on paid advertising. The growth you get from paid ads is temporary and is not suitable for a long-term strategy. So, you need to also invest in other forms of marketing, such as content marketing.

• Try to market to everyone. You can't sell to everyone. And if you don't target your marketing to fit your ideal buyer persona, you risk wasting money and effort on people who may never buy from your business.

Tomorrow, we'll look at how, once you've created your digital marketing strategy, you can put it into action and maximize your efforts.

Did you get value tonight?

Any questions?

Here, we going to be focusing on how you can not only find and target your ideal customers online, but also convert them into buyers using a variety of digital marketing strategies.

Here is an outline of the steps to take when creating a digital marketing strategy and what to do and not do when building the right digital marketing strategy for your business.

As a quick reminder, digital marketing refers to the process of using digital channels like your website, search engines, email, and social media to market your business's product or services to consumers.

Within digital marketing, you have a variety of tools and methods you can use to strategically target your ideal buyer.

There is …

• Pay-Per-Click Advertising, which involves paying a search engine like Google, Bing, Yahoo, or DuckDuckGo to display your advertisement whenever users search for specific keywords.

Whenever someone clicks on your ad, you'll pay the search engine a set cost depending on how much competition there is for the keywords you choose.

• Social Media Marketing involves creating free content and paid ads to promote your business on social media platforms like Instagram, TikTok, Facebook, Snapchat, and Twitter.

• Content Marketing involves creating educational and entertaining content like blogs, videos, e-books, photo galleries, and other online resources that help customers learn about topics related to your business and come to view your business as an authority within your niche.

• Email Marketing involves sending information, content, and offers directly to subscribers of your business' email list.

• Influencer Marketing involves hiring influencers, people or businesses that have a large online following to promote your products or services to their followers.

• Mobile Advertising involves creating ads that will show up on your target customers' mobile devices as SMS text messages, banners, social ads, chatbot ads, and WhatsApp-status, broadcast messages, group chats, direct messages (DM)

• Search Engine Optimization, which as we discussed yesterday, involves optimizing your website to appear on search engine results pages for keywords related to your business.

Depending on your target consumer, you may find it more valuable to focus on one or more of these strategies than others.

For example, at FreeFia Global, one of the strategies we prioritize is Social Media and Email Marketing because, our target audience is young and tends to spend a lot of their time on platforms like Instagram, Facebook, twitter, YouTube and TikTok.

So, how do you build the right digital marketing strategy for your business?

Let's look at what Christopher says are some DOs and DON'Ts.

When creating a digital marketing strategy for your business, you want to do the following:

• Create buyer personas. Buyer personas are fictional representations of your ideal customers. You want to think about basic demographic information like their age, geographic location, and income level. You'll also want to consider some of the core questions this type of customer might have about topics related to your business.

• Map out the customer journey. There are likely many steps a customer will need to take from their initial contact with your brand to making a purchase. And it's important to know what that journey looks like so that your marketing is relevant to customers at every unique stage.

• Develop SMART goals. SMART goals are goals that are specific, measurable, achievable, realistic and timely.

By creating marketing goals that include each of those characteristics, you make it easier to develop steps toward achieving the goals of your digital marketing strategy.

• Set a budget. You want to at least have an estimated budget of how much you can spend on digital marketing. Not only will this help you choose the appropriate digital channels, but it's also important to help you calculate the return on investment in the future.

• Choose your digital marketing strategies. After creating your buyer personas, customer journey, SMART goals, and budget, you'll have enough information to know which digital marketing strategies have the highest potential for success.

If you're just starting out, choose a few strategies to master first and then add in others as your company grows.

• Analyze results and make improvements. After a set time, it's important to step back and see what is and isn't working.

Then, you can make more informed decisions when setting new goals and developing future digital marketing campaigns.

Now, let's look at what to avoid.

When creating your digital marketing strategy, you'll want to make sure you don't:

• Dismiss customer feedback. Customer feedback, good or bad, should be seen as an opportunity to improve the customer experience and all of your marketing efforts.

• Rely exclusively on paid advertising. The growth you get from paid ads is temporary and is not suitable for a long-term strategy. So, you need to also invest in other forms of marketing, such as content marketing.

• Try to market to everyone. You can't sell to everyone. And if you don't target your marketing to fit your ideal buyer persona, you risk wasting money and effort on people who may never buy from your business.

Tomorrow, we'll look at how, once you've created your digital marketing strategy, you can put it into action and maximize your efforts.

Did you get value tonight?

Any questions?

Here, we going to be focusing on how you can not only find and target your ideal customers online, but also convert them into buyers using a variety of digital marketing strategies.

Here is an outline of the steps to take when creating a digital marketing strategy and what to do and not do when building the right digital marketing strategy for your business.

As a quick reminder, digital marketing refers to the process of using digital channels like your website, search engines, email, and social media to market your business's product or services to consumers.

Within digital marketing, you have a variety of tools and methods you can use to strategically target your ideal buyer.

There is …

• Pay-Per-Click Advertising, which involves paying a search engine like Google, Bing, Yahoo, or DuckDuckGo to display your advertisement whenever users search for specific keywords.

Whenever someone clicks on your ad, you'll pay the search engine a set cost depending on how much competition there is for the keywords you choose.

• Social Media Marketing involves creating free content and paid ads to promote your business on social media platforms like Instagram, TikTok, Facebook, Snapchat, and Twitter.

• Content Marketing involves creating educational and entertaining content like blogs, videos, e-books, photo galleries, and other online resources that help customers learn about topics related to your business and come to view your business as an authority within your niche.

• Email Marketing involves sending information, content, and offers directly to subscribers of your business' email list.

• Influencer Marketing involves hiring influencers, people or businesses that have a large online following to promote your products or services to their followers.

• Mobile Advertising involves creating ads that will show up on your target customers' mobile devices as SMS text messages, banners, social ads, chatbot ads, and WhatsApp-status, broadcast messages, group chats, direct messages (DM)

• Search Engine Optimization, which as we discussed yesterday, involves optimizing your website to appear on search engine results pages for keywords related to your business.

Depending on your target consumer, you may find it more valuable to focus on one or more of these strategies than others.

For example, at FreeFia Global, one of the strategies we prioritize is Social Media and Email Marketing because, our target audience is young and tends to spend a lot of their time on platforms like Instagram, Facebook, twitter, YouTube and TikTok.

So, how do you build the right digital marketing strategy for your business?

Let's look at what Christopher says are some DOs and DON'Ts.

When creating a digital marketing strategy for your business, you want to do the following:

• Create buyer personas. Buyer personas are fictional representations of your ideal customers. You want to think about basic demographic information like their age, geographic location, and income level. You'll also want to consider some of the core questions this type of customer might have about topics related to your business.

• Map out the customer journey. There are likely many steps a customer will need to take from their initial contact with your brand to making a purchase. And it's important to know what that journey looks like so that your marketing is relevant to customers at every unique stage.

• Develop SMART goals. SMART goals are goals that are specific, measurable, achievable, realistic and timely.

By creating marketing goals that include each of those characteristics, you make it easier to develop steps toward achieving the goals of your digital marketing strategy.

• Set a budget. You want to at least have an estimated budget of how much you can spend on digital marketing. Not only will this help you choose the appropriate digital channels, but it's also important to help you calculate the return on investment in the future.

• Choose your digital marketing strategies. After creating your buyer personas, customer journey, SMART goals, and budget, you'll have enough information to know which digital marketing strategies have the highest potential for success.

If you're just starting out, choose a few strategies to master first and then add in others as your company grows.

• Analyze results and make improvements. After a set time, it's important to step back and see what is and isn't working.

Then, you can make more informed decisions when setting new goals and developing future digital marketing campaigns.

Now, let's look at what to avoid.

When creating your digital marketing strategy, you'll want to make sure you don't:

• Dismiss customer feedback. Customer feedback, good or bad, should be seen as an opportunity to improve the customer experience and all of your marketing efforts.

• Rely exclusively on paid advertising. The growth you get from paid ads is temporary and is not suitable for a long-term strategy. So, you need to also invest in other forms of marketing, such as content marketing.

• Try to market to everyone. You can't sell to everyone. And if you don't target your marketing to fit your ideal buyer persona, you risk wasting money and effort on people who may never buy from your business.

Tomorrow, we'll look at how, once you've created your digital marketing strategy, you can put it into action and maximize your efforts.

Did you get value tonight?

Any questions?

23/01/2023

creating your personal and company’s online brand is a critical component to any successful digital marketing strategy.

That’s because your online brand has the power to leave a lasting impression on potential buyers, whether they’re ready to buy from you now or in the future.

But before we get into how you develop your online brand and infuse it into every part of your business’s digital marketing strategy, it’s important that we first understand the key differences between traditional marketing and online marketing.

According to the American Marketing Association, marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

Traditional forms of marketing communicate and advertise a company’s offerings through newspapers, magazines, telephone books, radio, and TV.

But, as you’re probably well aware, these days most people aren’t spending as much time looking at any of those forms of media as they do looking at their phones, computers, and tablets.

So, digital marketing is all about adapting those traditional marketing techniques to fit digital channels such as search engines, websites, social media, email, and mobile apps.

So now, where does personal branding fit in? A strong personal brand guides how you market your company on those digital channels. But this doesn’t happen by accident.

Creating a personal brand requires you to really think about where your personal mission and the mission of your company intersect.

Generally, when creating your personal brand, you want to make sure that it is:

• Focused: What is the key message that you want to deliver to your audience? If you had to choose one thing, what do you want people to know about you and your company?

• Consistent: You want to make sure that you’re presenting the same message on all channels, online and offline, so that people aren’t confused if they interact with your company in more than one place.

• Trustworthy: Consumers want to buy from brands that they trust. But if they feel that you’re trying to force a connection to build that trust, you could damage the relationship between customers and your business.

• Relatable: Consumers also want to be able to see themselves as part of your brand. So, studying your target customer is necessary to align your mission with their values.

All of these can directly influence and enhance how you market and sell your business.

For example, when it comes to sales, having a strong and memorable brand helps you to stand out from your competitors, build trust among consumers, entice customers to buy from you again in the future, and makes it easy for people to refer your business to their friends.

One of the best places to really build and establish your personal brand is on your business’s website. When building your website, you’ll want to make sure your brand is reflected in things like:

• Domain name, which should be easy for customers to remember and associate with your business.

• Design, including the colors, logos, fonts, and any other visual elements.

• Content on every page including your “about us” page, contact page, testimonials, reviews, and descriptions for your products or services.

• Calls-to-action that tell people how you want them to buy from or engage with your business.

When creating your website, it’s also important that you’re optimizing it to be used and found by your target users with minimal effort.

For example, your website needs to be fully functional on desktops AND all mobile devices. If it’s not optimized for mobile devices, you could lose a lot of potential visitors to your website.

In the first quarter of 2021, mobile web traffic accounted for 54.8% of all global web traffic. As per report.

You’ll also want to make sure your website’s navigation bar is intuitive and easy for customers to understand.

Creativity and using plays on words might regularly be part of your brand identity.

But it shouldn’t be part of your website’s navigation because it might confuse visitors.

So, aim for clarity when it comes to navigation.

Lastly, if you want potential customers to find your website organically on search engines or without paid ads, then you’ll need to also focus on search engine optimization.

Search engine optimization, or SEO, is the practice of optimizing your website to be exactly what people are searching for whenever they type a query related to your business into a search engine like Google or Bing. Search engines rank your website for how well they think your website matches the intent and content of the search term, also known as a keyword.

To increase your visibility, you need to first figure out what your target audience uses to search for topics related to your business. This is called keyword research.

Then you’ll want to use those keywords to guide you in creating content that regularly appears on the first page of search engine results like:

• Blog posts, images, videos, infographics, or e-books.

• Product descriptions for the items you sell.

You can also optimize your website for search engines by using keywords in your website’s:

• Web addresses, also known as URLs.
• Title tags or page titles.
• Alt-tags, or descriptions of images.
• Meta-descriptions, a short description of your page that appears under the link on search engines.

With your established online brand and functioning website, your next step is to make sure consumers know about it with a solid digital marketing strategy.

Did you get any value?

Leave a comment below.

23/01/2023

Statista estimates that affiliate marketing industry will be worth $8.2 billion by 2023, up from $5.4 billion in 2017. It's also a low- to no-cost business venture you can profit from immensely.

If you're in your 20s, I'll advise you to invest in this very lucrative skill.

And by the time you're 30yrs old, you'd already be retiring early because you won't need employment.

Use your time wisely. Reply to this post to get started.

18/01/2023

Even Jesus said people won't believe you until they see signs.

What makes you think its different in business?

People won't believe you until they see testimonials.

18/01/2023

Every sport player is a potential star in their field of play.

But no fan can ever become a star. Even with prayer.

So also, every striving entrepreneur is a potential millionaire.

But wishers will never become billionaires even with prayer.

16/01/2023

Join me in this eye-opener.

To gain access, Reply to this post with "I'm interested".

15/01/2023

What is AMAZON KDP (Kindle Direct Publishing)

How does it work?

How do I make $500-2000 monthly with it?

Reply to this message to know more.

11/01/2023

Affiliate marketing is actually building your own

business by first starting to sell someone

else's products, because you don't have a

product of your own yet.

10/01/2023

It is true that things change with time.

But it is also true that time itself changes nothing.

Just as Einstein rightly puts it "...unless a relevant force is applied to it!"

So what are you doing today to move you to the next level of life tomorrow?

09/01/2023

Start earning in dollars this new year publishing low content books on amazon.
Join our free online class to know more.

https://wa.link/fkrkj3

Happy New year.

05/01/2023

The rich take risks. The higher the risk, the higher the returns. But they keep getting richer.

And the poor keep getting poorer because they think everything is scam/fraud.

The man with the highest success also experiences the highest failure. Because they take more risks.

04/01/2023

8 reasons why to start an online business.

1. Be your own boss
2. Satisfaction
3. Freedom of time
4. Financial Freedom
5. Geographical freedom
6. Challenging
7. Empowering
8. Life changing

03/01/2023

Nothing in life is easy.

But it isn't that hard either.

I’ve learned that, without a strong reason or purpose, anything in life is hard.

01/01/2023

Learn,
Implement,
Build.

With FreeFia Global.

Always bridging the gap with digital knowledge.

Affiliate Marketing Matters With Expertnaire

23/03/2023

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11/01/2023

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