09/08/2023
⚠️📢If you are a Small Business Owner like me, read this post to the very end.
My two years business experience as a business owner and the lessons Small Business Owners can learn.
In January 24th 2021, My wife Nneka John Dibor Opened her Baby Food Production Company NEKY Special Foods and immediately Launched her signature product Lead Tombrown baby food for 6 months plus babies.
And we have ran the company for over 2 years.
It was a two Buharic years of practical experience running a production company in Nigeria.
Within these 2 years we have bought a paint of yellow corn 🌽 ₦350 and we have equally bought it ₦2,500 which is the current price as at August 2023
it is an interesting experience as we had to try something we have not done before.
"Your business growth is usually directly proportional to your personal growth"
We have experienced growth based on our growth metrics 💹
Our current growth metrics includes,
1.💹Reach
2.💹 Number of Distributors
3. 💹Number of users
4. 💹Number of Interested Distributors
5.💹 Brand Awareness.
6. 💹Brand Partners and more..
The most important aspect of the above growth metrics is REACH
REACH refers to the total number of unique individuals who have seen your content or posts on social media.
It represents the size of your potential audience and indicates how many people your content has reached.
It is an important metric as it shows the extent of your company's VISIBILITY and how well your message is spreading among social media users.
Reach as a business owner is quite different from reach as a content creator.
Reach for a business owner is NOT just about number of people that you are able to reach with your message and your product but more of the number of people that are INTERESTED in what you are offering.
The best and the fastest way to achieve this is by running Facebook targeted ads.
It was one of those new things we had to try and experience too.
We were able to reach over 1 million nursing mothers from several states in Nigeria within 2 years with our different Facebook Ads Posts.
"The best thing that can happen to your business is running paid advertising that targets the people that are actually looking for your product"
When we started running ads, we saw the difference.
The worst that can happen to your business is posting your offer to your family and friends on your Facebook friends list.
You need family and friends that will be commenting on your birthday and Sunday posts but your business needs customers that buys from you.
And the only way to attract your customers is by talking to them and using Facebook targeted ads to ensure that they see your message on their phones whenever they log into their Facebook, just like I am talking to you and you are reading my post because you are currently on Facebook.
This is exactly what we did and the difference was very clear.
We currently have over 20 Distributors in several cities and states in Nigeria, covering the North, East, West and South amidst all our challenges and limitations.
My advice for small business owners is this,
"If it is applicable to you and you have what it takes, create an irresistible offer out of your product and advertise it outside your immediate location targeting the exact people that actually needs what you are offering"
With this same advice I gave you, we were able to have 5 distributors in Abuja, 5 in Lagos, 4 in PH, 2 in Aba, 2 in Awka, 1 in Onitsha, Oba, Nnewi, Asaba, Enugu, Benin, Kwara, and Umuahia.
And we have had over 50 Distributors in 2 years of operation which can NEVER be possible without Facebook targeted ads.
Surprisingly, We ONLY have 1 Distributor in Umuahia where we are based, in comparison to Abuja, Lagos and Porthacourt where we have 5 Distributors in each State.
Now, tell me, what do you think could happen to our company if we had failed to learn how to run Facebook targeted ads?
Seeing how running Facebook targeted ads have helped us to reach the right audience and partner with the right people.
👇👇👇👇👇
📢📢📢Now, Pay Attention if you are a Small Business Owner that sell things Online, this is is where this message concerns you.
Based on the QUESTIONS and REQUESTS I get from Small Business Owners that are tired of selling to those who are NOT their customers and are WILLING to start making monthly budget for targeted Facebook Advertising just like we do,
I will be extending our FREE [DIY] Training Support that we offer to our distributors and Lead Tombrown partners to other Business Owners that sell PHYSICAL PRODUCT online like you.
We train our partners to,
✅Setup their Secured🔐 Facebook Business Page and optimise it for sales by themselves.
✅Set up Facebook ad Account, Fund it and have their first ad experience.
✅Face their unique challenges and fix it by themselves through my support, follow up and accountability Classes on Telegram.
✅I will be including training on Google Business Page Verification and Optimisation for Local Searches. That is helping you to have a verified ☑️ Google Business Page that is setup in a way that people who are searching for shops like yours in your area can easily see you and reach out to you or come to your shop.
🤝I will be extending this training for all Small Business Owners in Nigeria who sell physical product online.
The goal is to TRAIN and ENCOURAGE 10,000 Small Business Owners, Online Vendors, Store Owners, Provision Shop Owners and Online Based Businesses to position their physical businesses and shops online strategically.
"So that people can easily reach out to them through local searches and Google Search Results and they can also reach more targeted customers through paid Advertising"
Note that this "Do It Yourself" Training is totally FREE for now and it is EXCLUSIVE for RELIABLE brand-conscious Small Business Owners that have worthy products.
One of the ways to stand out in your business is to do WHAT OTHERS ARE NOT DOING.
Others don't invest money in MARKETING ADVERTISING, and BRANDING.
When you don't invest in the 3 above, there is 🚫NO WAY you will grow and scale your business.
The reason this training is FREE is because of my current FOCUS.
I am currently focusing on helping Small Business Owners get REAL RESULTS by applying my simple video training and,
I am also focusing on building my New YouTube Channel for Small Business Owners that sell physical product.
I want to provide a FREE Platform for brand-conscious Small Business Owners that love seeing RESULT from their little effort and have them in one place so that I can show them how to focus on Advertising, Marketing, Closing and Selling.
Note that without the above [AMCS] you have no business at all.
I will definitely Charge Business Owners that needs Results thousands of naira for this same training when this FREE training becomes a PAID Training.
For now, it is FREE, Totally FREE except for businesses that want to hire our SERVICES.
So the only thing I desprately need from you now is to apply what I will teach you and share your RESULTS with me.
Get Training from me for FREE, Give me your Results for FREE.
That is my value exchange for now.
All the training will be hosted on YouTube and I don't just want subscribers on my Channel.
I want Only Small Business Owners that sells physical Product on that YouTube Channel, the reason is because my trainings are tailored to them in an applicable manner and for now, I want those that desprately NEED SALES on their business and as a result are willing to not just learn but implement lessons immediately to generate RESULT.
This Programme is tagged "My First Facebook Ad Experience"
🤝It is an opportunity to try something new.
🤝An opportunity to have a page for your business which is totally different from your normal Facebook Account.
🤝An Opportunity to run your first Facebook ads all by yourself and master it.
🤝An Opportunity to give your offline shop an online address.
🤝An Opportunity to be visible, googleable and searchable.
🤝An opportunity to do something you have not really done before and be able to expect the result that you have not gotten before.
Sometimes, it is not what you are doing that is the problem it is how you are doing it.
ACTION POINT
👇👇👇👇
To GET STARTED and be part of the 10,000 Small Business Owners that will gain FREE Access to my Training,
Here is what I want to you to do.
Click this LINK:https://wa.me/message/HVAHL4AEPFDYB1
to land on my WhatsApp inbox.
Then, FOLLOW the simple INSTRUCTIONS after saving my WhatsApp Number to GAIN FREE ACCESS 🛗🔁◀️ to the Community of Brand-conscious Business Owners.
I pray that this exercise moves your business to a new level.
I am Dibor John
I believe that the only honourable way to make money is to SELL SOMETHING to someone.
PS: Click the LINK https://wa.me/message/HVAHL4AEPFDYB1
to GET STARTED.
Or Save this WhatsApp number 08061599372 and send a WhatsApp message.
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