Beacon and Burgundy - Shira Soch

22/09/2026

🍂 𝗧𝗵𝗲𝗿𝗲’𝘀 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝘀𝗽𝗲𝗰𝗶𝗮𝗹 𝗮𝗯𝗼𝘂𝘁 𝗘𝘂𝗿𝗼𝗽𝗲 𝗶𝗻 𝘁𝗵𝗲 𝗳𝗮𝗹𝗹.
Today marks the first day of fall - and this week, some of my clients are experiencing exactly why I love this season for European travel. 🇫🇷

They’re beginning an 𝟴-𝗱𝗮𝘆 𝗩𝗶𝗸𝗶𝗻𝗴 𝗿𝗶𝘃𝗲𝗿 𝗰𝗿𝘂𝗶𝘀𝗲 𝗳𝗿𝗼𝗺 𝗟𝘆𝗼𝗻 𝘁𝗼 𝗣𝗿𝗼𝘃𝗲𝗻𝗰𝗲, after spending 𝟯 𝗻𝗶𝗴𝗵𝘁𝘀 𝗶𝗻 𝗣𝗮𝗿𝗶𝘀.

September and October offer a wonderful opportunity to experience Europe as the busy summer season begins to wind down, with more comfortable sightseeing weather, beautiful seasonal scenery, and plenty of opportunities to enjoy the region’s food, wine, and culture.

For my clients, 𝗣𝗮𝗿𝗶𝘀 + 𝘁𝗵𝗲 𝗥𝗵ô𝗻𝗲 𝗥𝗶𝘃𝗲𝗿 + 𝗣𝗿𝗼𝘃𝗲𝗻𝗰𝗲 creates the perfect combination of city, river, and countryside.

As a travel advisor specializing in European vacations, river cruises, and ocean cruises, I believe 𝙬𝙝𝙚𝙣 you travel can be just as important as 𝙬𝙝𝙚𝙧𝙚 you travel.

𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝗮𝗯𝗼𝘂𝘁 𝗘𝘂𝗿𝗼𝗽𝗲 𝗶𝗻 𝟮𝟬𝟮𝟳? 𝗡𝗼𝘄 𝗶𝘀 𝘁𝗵𝗲 𝘁𝗶𝗺𝗲 𝘁𝗼 𝘀𝘁𝗮𝗿𝘁 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴.
📧 𝘀𝘀𝗼𝗰𝗵@𝗯𝗲𝗮𝗰𝗼𝗻𝗮𝗻𝗱𝗯𝘂𝗿𝗴𝘂𝗻𝗱𝘆.𝗰𝗼𝗺
📝 𝗦𝘂𝗯𝗺𝗶𝘁 𝘆𝗼𝘂𝗿 𝗧𝗿𝗮𝘃𝗲𝗹 𝗥𝗲𝗾𝘂𝗲𝘀𝘁 𝗙𝗼𝗿𝗺 — 𝗹𝗶𝗻𝗸 𝗶𝗻 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀

16/09/2026

🎄 𝟭𝟬𝟬 𝗱𝗮𝘆𝘀 𝘂𝗻𝘁𝗶𝗹 𝗖𝗵𝗿𝗶𝘀𝘁𝗺𝗮𝘀 - 𝗮𝗻𝗱 𝘀𝗺𝗮𝗿𝘁 𝘁𝗿𝗮𝘃𝗲𝗹𝗲𝗿𝘀 𝗮𝗿𝗲 𝗮𝗹𝗿𝗲𝗮𝗱𝘆 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴 𝗮𝗵𝗲𝗮𝗱.

One of my clients has already booked their 𝟭𝟬-𝗽𝗲𝗿𝘀𝗼𝗻 𝗖𝗵𝗿𝗶𝘀𝘁𝗺𝗮𝘀 𝗴𝗲𝘁𝗮𝘄𝗮𝘆 𝘁𝗼 𝗘𝗱𝗶𝗻𝗯𝘂𝗿𝗴𝗵 & 𝗟𝗼𝗻𝗱𝗼𝗻 for this holiday season! ✈️🇬🇧

Holiday travel to Europe takes planning, especially when you're coordinating accommodations, experiences, transportation, and travel for a larger group. Travelers who plan early have more opportunities to secure the 𝗱𝗮𝘁𝗲𝘀, 𝗵𝗼𝘁𝗲𝗹𝘀, 𝘁𝗼𝘂𝗿𝘀, 𝗮𝗻𝗱 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲𝘀 𝘁𝗵𝗲𝘆 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘄𝗮𝗻𝘁.

If a European Christmas is on your wish list, 𝗻𝗼𝘄 𝗶𝘀 𝘁𝗵𝗲 𝘁𝗶𝗺𝗲 𝘁𝗼 𝘀𝘁𝗮𝗿𝘁 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴—𝗻𝗼𝘁 𝘄𝗮𝗶𝘁𝗶𝗻𝗴 𝗳𝗼𝗿 𝗗𝗲𝗰𝗲𝗺𝗯𝗲𝗿 𝘁𝗼 𝗮𝗿𝗿𝗶𝘃𝗲.

✨𝗥𝗲𝗮𝗱𝘆 𝘁𝗼 𝘀𝘁𝗮𝗿𝘁 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴?
📩 Email me at 𝘀𝘀𝗼𝗰𝗵@𝗯𝗲𝗮𝗰𝗼𝗻𝗮𝗻𝗱𝗯𝘂𝗿𝗴𝘂𝗻𝗱𝘆.𝗰𝗼𝗺 to start planning your holiday getaway.
📝 Or 𝗰𝗹𝗶𝗰𝗸 𝘁𝗵𝗲 𝗹𝗶𝗻𝗸 𝗶𝗻 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀 𝘁𝗼 𝘀𝘂𝗯𝗺𝗶𝘁 𝘆𝗼𝘂𝗿 𝗧𝗿𝗮𝘃𝗲𝗹 𝗥𝗲𝗾𝘂𝗲𝘀𝘁 𝗙𝗼𝗿𝗺 and let’s start turning your holiday travel plans into a reality!

12/09/2026

Shanah Tovah! 🍎🍯
Wishing you and your loved ones a happy, healthy, peaceful, and sweet New Year. May the year ahead be filled with blessings, joy, and new beginnings.

11/09/2026

🇺🇸 Never Forget.
Today, we remember the lives lost, the heroes who served, and the families and communities forever changed by September 11, 2001.
May we always remember. ❤️🤍💙

07/09/2026

🇺🇸 Happy Labor Day!
Today, we’re celebrating the hard work that makes those well-deserved getaways possible. ✈️🌍

Here’s to working hard - and traveling well! 🥂

24/08/2026

🌸 𝗦𝘂𝗽𝗽𝗼𝗿𝘁𝗶𝗻𝗴 𝗪𝗼𝗺𝗲𝗻-𝗢𝘄𝗻𝗲𝗱 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 & 𝗟𝗼𝗰𝗮𝗹 𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀! 🌸

I’m excited to share this wonderful project from fellow local business owner Baked by Madison!

In celebration of 𝗪𝗼𝗺𝗲𝗻’𝘀 𝗘𝗾𝘂𝗮𝗹𝗶𝘁𝘆 𝗗𝗮𝘆, Madison created 𝘛𝘩𝘦 𝘉𝘭𝘰𝘰𝘮 𝘉𝘰𝘹 - a delicious way to celebrate and support more than 20 women-owned businesses throughout the Capital Region. 💜

I’m especially excited because Beacon and Burgundy - Shira Soch 𝗶𝘀 𝗳𝗲𝗮𝘁𝘂𝗿𝗲𝗱 𝗶𝗻 𝗧𝗵𝗲 𝗕𝗹𝗼𝗼𝗺 𝗕𝗼𝗼𝗸! ✈️🌍 I love being part of a community of women who support, encourage, and lift one another up.

And yes…𝗜’𝘃𝗲 𝗮𝗹𝗿𝗲𝗮𝗱𝘆 𝗼𝗿𝗱𝗲𝗿𝗲𝗱 𝗺𝘆 𝗕𝗹𝗼𝗼𝗺 𝗕𝗼𝘅!😂🌸 I can’t wait to enjoy the treats and discover the amazing women-owned businesses featured inside.

If you’re looking for a fun way 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 𝗹𝗼𝗰𝗮𝗹 𝗮𝗻𝗱 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 𝘄𝗼𝗺𝗲𝗻-𝗼𝘄𝗻𝗲𝗱 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀, check it out!

📅 Friday, August 28
📍 Pickup in Delmar | 🚗 Free delivery to Delmar & Slingerlands
💜 $45 for the Bloom Box + Bloom Book

Congratulations, Madison, on bringing this special idea to life - and thank you for including Beacon and Burgundy Travel! 🌸

Order your Bloom Box here: https://www.bakedbymadison.com/bloom-box?utm_campaign=c269303b-a255-48c2-9ae7-fd33235cae0e&utm_source=so&utm_medium=mail&cid=d14119eb-28c1-4421-9876-0298ad60e9db

🌸 WOMEN-OWNED BUSINESS CELEBRATION! 🌸

In celebration of Women's Equality Day this week, I wanted to create something that does more than simply mark the occasion. The Bloom Box was created as a way to celebrate, support, and introduce you to women-owned businesses throughout our local community while doing what I love most: baking something delicious.

Over the past few weeks, I've connected with women business owners throughout the Capital Region, purchased ingredients from local women-owned producers, and gathered more than 20 businesses together to create one very special occasion.

Introducing: The Bloom Box! Each box has 12 treats (4 varieties) of homemade baked goods featuring ingredients produced by local women owned businesses. Each box contains:

🍓🍵 Strawberry Matcha Coconut Loaf Cake
featuring matcha from Mucho Matcha

🫐🥧 Blackberry Raspberry Jam Double-Crust Fruit Pies
featuring blackberry raspberry jam from Pixies Preserves

🥕🌰 White Chocolate Carrot Cake Pecan Blondies
featuring carrot cake pecans from Tyromance Fine Snacks

🍯 Chewy Salted Honey Cookies
featuring honey from Firefly Fields Farm

Every Bloom Box also includes a copy of The Bloom Book 🌷

I’ve been collecting submissions from women-owned businesses throughout the Capital Region and turning them into a little guide you can actually keep.

Inside, you’ll discover local businesses to shop, visit, book and support with special offers and discounts from many of the participating businesses.

So when the last cookie disappears, the box keeps doing its job. 💜

The Bloom Box & Book | $45
OR
Just the Bloom Book | $8
📅 Friday, August 28
📍 Pickup at Adam’s Station Clubhouse in Delmar, 8:30 AM–5 PM
🚗 FREE delivery to Delmar & Slingerlands, 10 AM–4 PM

This is one of the most special boxes I’ve put together and I would love to see these treats travel all over the Capital Region while introducing more people to the women behind some pretty wonderful local businesses. Thank you for all your support!

With love,
Madison
Baked by Madison 💜

Order Here: https://www.bakedbymadison.com/bloom-box

15/08/2026

✈️ We’re growing! 🌍

I’m excited to be part of the team at Beacon and Burgundy Travel, and we’re looking for new Destination Specialists!

If you’re passionate about travel, organized, professional, and ready to build a real travel business, this could be a great opportunity. No industry experience required—training is provided!

Know someone who would be a great fit? Share this with them! 👇

https://beaconandburgundy.com/join-us/

13/08/2026

01/08/2026

This week has been a reminder of exactly why I fell in love with river cruising. ❤️🚢

There’s something special about waking up in a new destination each day, wandering storybook villages, standing atop centuries-old fortresses, tasting local food and wine, and slowing down enough to truly experience each place.

And getting to share this journey with five incredible fellow travel advisors has made it even more memorable. We came to learn, explore, and experience the Rhine firsthand so we can better serve our clients—and I’m leaving even more convinced that everyone should experience a river cruise at least once.

If you’ve been following along and thinking, “I wish I were there,” I’d love for you to join me on my Christmas Markets on the Rhine River Cruise in December 2027. Imagine these same charming towns transformed with twinkling lights, festive markets, mulled wine, and holiday magic around every corner. 🎄✨

I’d love to share that experience with you.

📩 DM me “CHRISTMAS” for more information, or click the link in the comments to learn more and reserve your spot.

Let’s make your next scroll through Europe the real thing. ❤️🚢

✨ Six travel advisors. One incredible journey. Endless inspiration. 🚢💙

This week, six of our Beacon & Burgundy Travel advisors are sailing together along the breathtaking Rhine River, experiencing one of Europe’s most unforgettable journeys firsthand.

From storybook castles perched on hilltops to charming villages, vineyard-covered landscapes, and vibrant city squares, we’re exploring it all so we can bring you expert recommendations and insider tips for your own European river cruise.

Why does that matter? Because we don’t just book these vacations—we experience them ourselves. That means better advice, personalized recommendations, and the confidence that comes from working with advisors who have been there.

✨ If you’ve been dreaming of:
🏰 Fairytale castles
🍷 Local wines and unforgettable cuisine
🌷 Charming European villages
🚢 Relaxed, luxurious cruising with a new destination every day

…then a Rhine River cruise deserves a spot at the top of your travel bucket list.

When you’re ready to experience the magic for yourself, let Beacon & Burgundy Travel help you plan the perfect river cruise.