Set Margins’ publications, Eindhoven (2025)

09/07/2025

Excited to announce, now in pre-sale (available per 25th):
𝘏𝘰𝘸 𝘔𝘢𝘯𝘺 𝘍𝘦𝘮𝘢𝘭𝘦 𝘛𝘺𝘱𝘦 𝘋𝘦𝘴𝘪𝘨𝘯𝘦𝘳𝘴 𝘋𝘰 𝘠𝘰𝘶 𝘒𝘯𝘰𝘸? 𝘐 𝘒𝘯𝘰𝘸 𝘔𝘢𝘯𝘺 𝘢𝘯𝘥 𝘛𝘢𝘭𝘬𝘦𝘥 𝘵𝘰 𝘚𝘰𝘮𝘦!
Compiled, written and designed by Yulia Popova. Interviews with Gayaneh Bagdasaryan, Veronika Burian, Maria Doreuli, Louise Fili, Martina Flor, Loraine Furter, Jenna Gesse, Golnar Kat Rahmani, Indra Kupferschmid, Briar Levit, Zuzana Licko, Ana Regidor, Fiona Ross, Carol Wahler.

𝐀 𝐩𝐢𝐨𝐧𝐞𝐞𝐫𝐢𝐧𝐠 𝐚𝐩𝐩𝐫𝐚𝐢𝐬𝐚𝐥 𝐨𝐟 𝐟𝐞𝐦𝐚𝐥𝐞 𝐭𝐲𝐩𝐨𝐠𝐫𝐚𝐩𝐡𝐞𝐫𝐬, 𝐰𝐢𝐭𝐡 𝐡𝐢𝐬𝐭𝐨𝐫𝐢𝐜𝐚𝐥 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐚𝐧𝐝 𝐢𝐧𝐭𝐞𝐫𝐯𝐢𝐞𝐰𝐬 𝐰𝐢𝐭𝐡 𝐜𝐨𝐧𝐭𝐞𝐦𝐩𝐨𝐫𝐚𝐫𝐲 𝐩𝐫𝐚𝐜𝐭𝐢𝐭𝐢𝐨𝐧𝐞𝐫𝐬.

This important new book surveys the past and present of women working in typography. The first section looks at the statistics, data and an overview of the field apropos of gender, supplemented with biographies of female type designers that worked in the 19th and early 20th centuries. These women contributed to the industry significantly, but are rarely mentioned in histories of the subject.

The second portion of the volume comprises a series of interviews with 14 women that are either currently working as type designers or are in other ways involved in the field of type design: Gayaneh Bagdasaryan, Veronika Burian, Maria Doreuli, Louise Fili, Martina Flor, Loraine Furter, Jenna Gesse, Golnar Kat Rahmani, Indra Kupferschmid, Briar Levit, Zuzana Licko, Ana Regidor, Fiona Ross and Carol Wahler.

The final part of the book presents a showcase of typefaces designed by women.

NOW AVAILABLE VIA SETMARGINS.PRESS

18/06/2025

Find us at I Never Read Basel Art Book Fair this weekend but meanwhile here is a little Miss Read Berlin Art Book Fair flashback thanks to author and sales manager Morgane Billuart ❤️🙏

02/06/2025

out now!
𝐒𝐭𝐫𝐚𝐧𝐠𝐞𝐫𝐬 𝐧𝐞𝐞𝐝 𝐬𝐭𝐫𝐚𝐧𝐠𝐞 𝐦𝐨𝐦𝐞𝐧𝐭𝐬 𝐭𝐨𝐠𝐞𝐭𝐡𝐞𝐫
Designing interaction for public spaces
by Daily tous les jours / Mouna Andraos and Melissa Mongiat

This book frequently uses the word ‘we’. We, as in the general public, engaged citizens, humans of planet Earth… And we, Mouna Andraos and Melissa Mongiat, together with our team at Daily tous les jours, as we seek new models for living together. Welcome to our journal.

𝐚𝐯𝐚𝐢𝐥𝐚𝐛𝐥𝐞 𝐚𝐭 𝟐𝟗 𝐞𝐮𝐫𝐨
𝘷𝘪𝘢 𝘴𝘦𝘵𝘮𝘢𝘳𝘨𝘪𝘯𝘴.𝘱𝘳𝘦𝘴𝘴
𝘰𝘳 𝘰𝘳𝘥𝘦𝘳 𝘯𝘰𝘸 𝘢𝘵 𝘺𝘰𝘶𝘳 𝘭𝘰𝘤𝘢𝘭 𝘣𝘰𝘰𝘬𝘴𝘵𝘰𝘳𝘦!

We crave living in environments that support us, nourish us and inspire us. We dream of places to go through our lives together, inclusively and tolerantly. Can we re-enchant the raw material of our collective daily experiences?
We have been creating interactive art and narrative experiences in public spaces around the world for fifteen years. Using music, dance, art, and other mediums to emphasize the joyful, whimsical, and unexpected, we create moments of connection and care between strangers.

Through this book, we share our experience in building an emergent practice combining technology, storytelling, performance, and design, while asking fundamental questions to create meaningful work in a world in crisis. Meet us outside the urban masterplan, where we experiment with infrastructure for the human spirit.

Graphic design: Studio Feed
Text editor: No Media (Chris Frey and Patrick Pittman)
Proofreader: Louise Ashcroft
Book photography: Annette Behrens

.co

30/05/2025

out now!
𝐁𝐞𝐜𝐨𝐦𝐢𝐧𝐠 𝐭𝐡𝐞 𝐏𝐫𝐨𝐝𝐮𝐜𝐭
𝘛𝘩𝘦 𝘊𝘳𝘪𝘵𝘪𝘤𝘢𝘭 𝘐𝘯𝘵𝘦𝘳𝘯𝘦𝘵 𝘙𝘦𝘴𝘦𝘢𝘳𝘤𝘩𝘦𝘳 𝘢𝘴 𝘢 𝘝𝘪𝘳𝘵𝘶𝘢𝘭 𝘐𝘯𝘵𝘦𝘭𝘭𝘦𝘤𝘵𝘶𝘢𝘭
by Morgane Billuart

In Becoming the Product: The Critical Internet Researcher as a Virtual Intellectual, the evolution of critical internet research takes center stage. By examining the pioneering work of early net critic Geert Lovink and the influencer-style approach of internet theorist Joshua Citarella, as well as the practices of Alex Quicho and Sophie Public, this essay delves into the diverse strategies internet researchers adopt to share their work and sustain their careers more or less independently in today’s era defined by the attention economy.

Charting the rise of subscription-based platforms and the increasing importance of engagement-driven metrics, Becoming the Product uncovers the tension between intellectual critique and the pressures of commodification. As the lines blur between rigorous scholarship, aesthetic branding, and market-driven content, Becoming the Product investigates the future of critical internet research and the sustainability of critical thinking as we know it in the digital age.

𝐚𝐯𝐚𝐢𝐥𝐚𝐛𝐥𝐞 𝐚𝐭 𝟐𝟒 𝐞𝐮𝐫𝐨
via setmargins.press and local bookstores

Graphic design: Juliette Lépineau
Text editor: Helena McFadzean
Proofreader: Helena McFadzean
Project advisor: Geert Lovink, Freek Lomme
Book photography: Annette Behrens

18/05/2025

At the LA art book fair!
One more day to go!

03/05/2025

Happy people!

Great to have our soon to be published author representing Set Margins’ at the Ghent Art Book Fair this weekend!

21/04/2025

(DIS)TRUST THE STORYTELLER
- THE CASE OF KRVAVICA CHILDREN HEALTH RESORT
by Nataša Bodrožić , Antonia Vodanović (eds.)

OUT NOW AT 35€
via setmargins.press and local bookstores

Designed by Rikard Marasović, the Children’s Health Resort in Krvavica near Makarska is a legendary building from the 1960s located on the Adriatic coast. Protected as immobile cultural property, this masterpiece of late Modernist architecture has been gradually decaying since the early 2000s.

This publication recounts the history of a place and of the real and parallel lives of a building originally intended for the treatment of children with respiratory diseases. The book features interdisciplinary research and texts on the building’s past and on its architect, presented from various angles. It also reflects our attempts to include the participants of the citizens’ initiatives for the protection and revitalisation of the building, as well as to give voice to the tenants of the adjacent apartment block, whose fate is tethered to that of the former resort. The publication’s title is a reference to the ambivalent retelling and (re)articulation of recent social and personal narratives. This is a story of the loss of social and transformation of personal memory caused by radical social changes, and the consequences of these processes.

co-published by Loose Associations/ Slobodne Veze
Authors:
Nataša Bodrožić, Lidija Butković Mićin, Sanja Petrović Todosijević, Jelena Borota, Miranda Veljačić, Antonia Vodanović, Ivan Huljev, Josipa Balajić, Tamara Bjažić Klarin, Udruga mART / mART association, Maroje Mrduljaš
Graphic design:
Nikola Križanac
Book Photography:
Annette Behrens

12/04/2025

𝐏𝐨𝐬𝐭-𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐏𝐫𝐢𝐧𝐭
𝘛𝘩𝘦 𝘔𝘶𝘵𝘢𝘵𝘪𝘰𝘯 𝘰𝘧 𝘗𝘶𝘣𝘭𝘪𝘴𝘩𝘪𝘯𝘨 𝘴𝘪𝘯𝘤𝘦 1984
By Alessandro Ludovico

OUT NOW AT 26€
via setmargins.press
or order at your local bookstore!

In this post-digital age, digital technology is no longer a revolutionary phenomenon but a normal part of everyday life. The mutation of music and film into bits and bytes, downloads and streams is now taken for granted. For the world of book and magazine publishing however, this transformation has only just begun.

Still, the vision of this transformation is far from new. For more than a century now, avant-garde artists, activists and technologists have been anticipating the development of networked and electronic publishing. Although in hindsight the reports of the death of paper were greatly exaggerated, electronic publishing has now certainly become a reality. How will the analog and the digital coexist in the post-digital age of publishing? How will they transition, mix and cross over?

In this book, Alessandro Ludovico re-reads the history of media technology, cultural activism and the avantgarde arts as a prehistory of cutting through the so-called dichotomy between paper and electronics. Ludovico is the editor and publisher of Neural, a magazine for critical digital culture and media arts. For more than twenty years now, he has been working at the cutting edge (and the outer fringes) of both print publishing and politically engaged digital art.

Written by Alessandro Ludovico

Graphic design by Eric de Haas
Book photography by Annette Behrens

Made possible by Set Margins’ publications

04/04/2025

𝐓𝐡𝐞 𝐌𝐚𝐧𝐮𝐚𝐥 𝐨𝐟 𝐃𝐞𝐬𝐢𝐠𝐧 𝐅𝐢𝐜𝐭𝐢𝐨𝐧
by Julian Bleecker, Nick Foster, Fabien Girardin, Nicolas Nova

OUT NOW AT 35€
via setmargins.press and local bookstores

The definitive book which describes – in accessible and vivid detail – the origins, evolution, and practice of design fiction: “the practice of creating tangible and evocative prototypes from possible near futures, to help discover and represent the consequences of decision making.

From climate change and economic instability to rising inequality and the fragility of democratic institutions, we face a panoply of uncertainties. For too long major decision makers have largely treated the future as a matter of business modeling, an engineering problem, some sort of sexy vision exercise, or savvy marketing campaign to foment anticipation around future products. What we need are alternative frameworks or mindsets for decision making that consider solutions along with their risks and implications, while incorporating a diversity of both disciplinary and human viewpoints.

Design Fiction is a method to vividly render tangible futures by creating material artifacts that represent the implications of change. Design Fiction is as much a mindset as it is a methodology whereby foresight, research, expectations, strategic direction, and planning can be cohered into representational ‘artifacts from possible futures.’from possible futures. Design fiction opens up new conversations and considerations whilst augmenting existing, well-trodden research and foresight practices.

Written by Julian Bleecker, Nick Foster, Fabien Girardin and Nicolas Nova in collaboration with Patrick Pittman and Chris Frey of No Media Co. Designed by Chris Lange
Book photography by Annette Behrens

.co

03/04/2025

𝓦𝓱𝓪𝓽 𝓦𝓮 𝓞𝔀𝓮 𝓽𝓱𝓮 𝓓𝓮𝓪𝓭
An experimental detective novel set in a dystopian society
by Stefano Gualeni

OUT NOW AT 20€
via setmargins.press and local bookstores

In a desperate attempt to lower the temperature of Earth’s atmosphere, humanity has built cooling mega-siphons. These colossal structures now hold the last remnants of civilization. High above the scorching plains of Antarctica, in one of these vertical habitats, Security Captain Elevii A. Tarkka is tasked with a seemingly unremarkable investigation.

What We Owe the Dead is a gripping detective novel set in a dystopian surveillance society. It is a philosophical fiction that explores the themes of personhood, the cultural significance of games, and our duties to the dead.

Written by Stefano Gualeni
Graphic design by Benedetta Ferrari ( )
Illustrations by Daniele Giardini

𝘚𝘵𝘦𝘧𝘢𝘯𝘰 𝘎𝘶𝘢𝘭𝘦𝘯𝘪 (𝘗𝘩.𝘋.) 𝘪𝘴 𝘢𝘯 𝘢𝘤𝘢𝘥𝘦𝘮𝘪𝘤 𝘢𝘯𝘥 𝘢𝘶𝘵𝘩𝘰𝘳 𝘰𝘧 𝘱𝘩𝘪𝘭𝘰𝘴𝘰𝘱𝘩𝘪𝘤𝘢𝘭 𝘳𝘦𝘷𝘦𝘳𝘪𝘦𝘴. 𝘏𝘦 𝘪𝘴 𝘢 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘰𝘳 𝘢𝘵 𝘵𝘩𝘦 𝘐𝘯𝘴𝘵𝘪𝘵𝘶𝘵𝘦 𝘰𝘧 𝘋𝘪𝘨𝘪𝘵𝘢𝘭 𝘎𝘢𝘮𝘦𝘴 (𝘜𝘯𝘪𝘷𝘦𝘳𝘴𝘪𝘵𝘺 𝘰𝘧 𝘔𝘢𝘭𝘵𝘢) 𝘢𝘯𝘥 𝘢 𝘝𝘪𝘴𝘪𝘵𝘪𝘯𝘨 𝘗𝘳𝘰𝘧𝘦𝘴𝘴𝘰𝘳 𝘢𝘵 𝘵𝘩𝘦 𝘓𝘢𝘨𝘶𝘯𝘢 𝘊𝘰𝘭𝘭𝘦𝘨𝘦 𝘰𝘧 𝘈𝘳𝘵 𝘢𝘯𝘥 𝘋𝘦𝘴𝘪𝘨𝘯 (𝘓𝘊𝘈𝘋) 𝘪𝘯 𝘓𝘢𝘨𝘶𝘯𝘢 𝘉𝘦𝘢𝘤𝘩, 𝘊𝘢𝘭𝘪𝘧𝘰𝘳𝘯𝘪𝘢. 𝘈𝘮𝘰𝘯𝘨 𝘩𝘪𝘴 𝘮𝘰𝘯𝘰𝘨𝘳𝘢𝘱𝘩𝘪𝘤 𝘣𝘰𝘰𝘬𝘴 𝘢𝘳𝘦 𝘝𝘪𝘳𝘵𝘶𝘢𝘭 𝘞𝘰𝘳𝘭𝘥𝘴 𝘢𝘴 𝘗𝘩𝘪𝘭𝘰𝘴𝘰𝘱𝘩𝘪𝘤𝘢𝘭 𝘛𝘰𝘰𝘭𝘴 (𝘗𝘢𝘭𝘨𝘳𝘢𝘷𝘦, 2015), 𝘝𝘪𝘳𝘵𝘶𝘢𝘭 𝘌𝘹𝘪𝘴𝘵𝘦𝘯𝘵𝘪𝘢𝘭𝘪𝘴𝘮 (𝘗𝘢𝘭𝘨𝘳𝘢𝘷𝘦, 2020 – 𝘸𝘪𝘵𝘩 𝘋𝘢𝘯𝘪𝘦𝘭 𝘝𝘦𝘭𝘭𝘢), 𝘍𝘪𝘤𝘵𝘪𝘰𝘯𝘢𝘭 𝘎𝘢𝘮𝘦𝘴: 𝘈 𝘗𝘩𝘪𝘭𝘰𝘴𝘰𝘱𝘩𝘺 𝘰𝘧 𝘞𝘰𝘳𝘭𝘥𝘣𝘶𝘪𝘭𝘥𝘪𝘯𝘨 𝘢𝘯𝘥 𝘐𝘮𝘢𝘨𝘪𝘯𝘢𝘳𝘺 𝘗𝘭𝘢𝘺 (𝘉𝘭𝘰𝘰𝘮𝘴𝘣𝘶𝘳𝘺, 2022 – 𝘸𝘪𝘵𝘩 𝘙𝘪𝘤𝘤𝘢𝘳𝘥𝘰 𝘍𝘢𝘴𝘴𝘰𝘯𝘦), 𝘢𝘯𝘥 𝘛𝘩𝘦 𝘊𝘭𝘰𝘶𝘥𝘴: 𝘈𝘯 𝘌𝘹𝘱𝘦𝘳𝘪𝘮𝘦𝘯𝘵 𝘪𝘯 𝘛𝘩𝘦𝘰𝘳𝘺-𝘍𝘪𝘤𝘵𝘪𝘰𝘯 (𝘙𝘰𝘶𝘵𝘭𝘦𝘥𝘨𝘦, 2023).

02/04/2025

𝐭𝐡𝐞 𝐮𝐩𝐬𝐢𝐝𝐞-𝐝𝐨𝐰𝐧 𝐦𝐮𝐬𝐞𝐮𝐦
practice-based institutional critique, working up from the actual museum floor
by Aldo Giannotti.

Aldo Giannotti, Andrea Steves, Freek Lomme (eds.)

OUT NOW AT 26€
via setmargins.press and local bookstores

In defiant response to the mechanisms, habits, and status of the museum, artist Aldo Giannotti’s concepts and props, initially conceived in sketchbooks, transform into tangible institutional realities, reshaping the museum’s social and spatial architecture and sometimes literally breaking its walls. This realignment establishes accountability, on the spot and without holding back, to meet real needs.

This is a practice-based institutional critique based in ongoing, in-person practice, working up from the actual floor. Through dialogue with the museum staff, guards, and visitors, Giannotti develops an inclusive engagement with the institution and its underlying purpose.

The book surveys numerous cases and obstacles that threaten the sustainability of long-standing habits in museology. It emphasizes working on the ground rather than from office spaces, focusing on accountability in the very spaces where the museum functions. It presents a challenge to the art world, offers insight to those who passively endorse the existing order of public art, and serves as a mediator between current art workers and outdated art systems.

Texts Andrea Steves, Ivan Carozzi, Freek Lomme, Lorenzo Balbi
Graphic design Freek Lomme
Proofreader Rose Linke
Lithography Colour & Books
Printer Booxs
Photography by Domino Architecture bookshop

.nl .architecture.bookshop

29/03/2025

In her column at It’s Nice That Elizabeth Goodspeed addresses irony as dominant tone in the graphic design field (perhaps this accounts to design at large), where designers are tired of a decade or more of false hope, and not becoming successful and ‘one of the great’ (designers). Where self-branding has become an expression of failure to earn a living and do good. She claims it would be good to care again, perhaps even share you do a self-branding course as designer, where that seemed like a failure.

I agree care matters, and care is the way out, but it won’t be by concerning oneself with self-branding or commerce, to my view. It might not be fair to the standards of the west, which are pressing norms of a false system. Therefore the situation urging irony is false: it is cynical all around us. But care can thrive where it is practiced in craft and radical engagement beyond oneself. In creating alternatives in spite of conservative nationalism and the influence it has on the merit even in woke circles, as a conservative backslash of the failure of social democracy. Just focus on work and offer, push the bubble as alternative no matter what. Indeed with care. That is also why titles like ‘Design Against Design’ by Kevin Yuen Kit Lo or my own ‘Care where no-one does’ move beyond by just making and doing no matter what.

It is great how the Set Margins’ publications by Silvio Lorusso and Afonso Matos urge this topic, and we have to keep on doing good stuff, for there is care, joy, engagement and progress in the work!

This might just be the first time I personally speak out here, which I don’t like as the work should speak, but I want to underline this for I feel a tremendous amount of care and joy in all workers I am surrounded by: they all have great motives, build by care in a world that easily makes us cynical. But that very world, of family and neighbors, is close. So we can engage if we stop staring at our needs and wine within the community and build by working our ass off and expand by stop wining and try and push wherever possible. Damn well we can, because care is our strength and our offer and we know how to lay it out. We will never be defeated.

Set Margins’ publications

09/07/2025

18/06/2025

02/06/2025

30/05/2025

18/05/2025

03/05/2025

21/04/2025

12/04/2025

04/04/2025

03/04/2025

02/04/2025

29/03/2025

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