Set Margins’ publications, Willem de Zwijgerstraat 64, Eindhoven (2025)

19/09/2025

𝓣𝓱𝓮 𝓓𝓮𝓼𝓲𝓰𝓷 𝓒𝓸𝓶𝓮𝓭𝔂:
𝓣𝓱𝓮 𝓓𝓮𝓬𝓮𝓷𝓽 𝓣𝓱𝓻𝓸𝓾𝓰𝓱 𝓘𝓷𝓯𝓮𝓻𝓷𝓸
by Otto von Busch

A critical fiction of design!

Out now at 20€
via setmargins.press and local bookstores

Design is a hellmouth of disappointment and a harrowing pit of professional failure. In this paraphrase of Dante’s Divine Comedy, Otto von Busch, a pitiful design professor, searches for the design workshop at Parsons. Proving inaccessible, the lost professor falls into despair. However, a recently fired workshop technician, Virgil, appears to know the way. They descend the crumbling corridors of design’s collapse, through the ruins and anguish of broken promises, failed research, self-absorbed design theorists, and hypocritical designers, to the very nadir of design’s inferno.

Introduction by Nicola Masciandaro
Commentary by Aaron Sechler
Graphic design by Eric de Haas

17/09/2025

OUT NOW!
𝐂𝐨𝐧𝐬𝐩𝐢𝐫𝐚𝐭𝐨𝐫𝐢𝐚𝐥 𝐃𝐞𝐬𝐢𝐠𝐧
𝘐𝘯𝘧𝘰𝘳𝘮𝘢𝘵𝘪𝘰𝘯 𝘥𝘦𝘴𝘪𝘨𝘯 𝘧𝘰𝘳 𝘵𝘩𝘦 𝘣𝘪𝘨𝘨𝘦𝘳 𝘱𝘪𝘤𝘵𝘶𝘳𝘦
by Carlo Bramanti
afterword by Silvio Lorusso

AVAILABLE AT 24 €
via setmargins.press and local bookstores

This book deals with Design and Conspiracy Theories, two things that are often thought of as opposites. Design is generally perceived as something that simplifies and targets the essence of things; something that should say the Truth. Conspiracy theories instead are far-fetched and create confusion. Design is expected to be able to bypass false rhetorics because its very premise is to deal with how things work in reality. However, what is argued in this book is that design and conspiracy theories mirror each other. They act with similar goals and they adopt comparable representations. They intersect in their practices and in their artifacts because they share a common ground at their fundaments. This common ground is Conspiratorial Design.

Graphic design by Carlo Bramanti and Sofia Paz
Editorial Advisors: James Dyer, Silvio Lorusso, Freek Lomme
Text editor: James Dyer
Book photography by Annette Behrens
Made possible by Carlo Bramanti and Freek Lomme

.lorusso .zip

16/09/2025

CONFIGURATIONS OF TIME
- Imagining Other Temporalities in the Artist Residency
by Angela Serino

AVAILABLE AT 15€
via setmargins.press or order through local bookstores

This book offers an alternate lens to rethink how we process art—and life—inside residency time. If you have done a residency, or are going to take part in one; if you are passionate about supporting artists’ processes in the best possible ways; or if you are fascinated by theories of time and how artists have worked with time, then this project amalgamates many threads to help you arrive at possible future ways of thinking.

Looking beyond the conventional and managerial, Angela Serino sets out in search of what is put in motion by the experience of being “in residence” that is not instantly visible or quantifiable. In a culture where the pressure to produce tangible results is paramount, Configurations of Time holds space for an environment that values process in its own right, unlearning and research. Finding inspiration from a wide range of artists’ works and conceptualisations of time in science and cultural theory, such as Carlo Rovelli, Lisa Baraitser, and María Puig de la Bellacasa, Serino looks at how time is spent in residencies through the different and overlapping concepts of space time, care time, and soil time.

Through speculative storytelling and fostered by analytical hypotheses and first-hand experiences, this book offers an alternative reference guide. It creates a highly poetic space, providing insights into the ethics of the residency field in today’s accelerated and contested times.

graphic design by Cleo Tsw
copy editing by Olamiju Fajamisin
artist sources: Sema Bekirovic, Louise Bourgeois, Every Ocean Hughes, Toril Johannessen, Tamara Kuselman, Katja Mater, Harriet Rose Morley, School of Temporalities, Saša Spačal, Laura Wiedijk
Book photography by Annette Behrens

15/09/2025

𝐂𝐚𝐫𝐞 𝐰𝐡𝐞𝐫𝐞 𝐧𝐨-𝐨𝐧𝐞 𝐝𝐨𝐞𝐬
𝘈 𝘨𝘳𝘢𝘴𝘴𝘳𝘰𝘰𝘵𝘴 𝘴𝘵𝘺𝘭𝘦 𝘨𝘶𝘪𝘥𝘦 𝘵𝘰 𝘱𝘳𝘰𝘨𝘳𝘦𝘴𝘴𝘪𝘷𝘦 𝘤𝘶𝘭𝘵𝘶𝘳𝘢𝘭 𝘱𝘳𝘰𝘥𝘶𝘤𝘵𝘪𝘰𝘯, 𝘢𝘯𝘵𝘪𝘤𝘪𝘱𝘢𝘵𝘪𝘯𝘨 𝘯𝘦𝘰𝘭𝘪𝘣𝘦𝘳𝘢𝘭 𝘵𝘰 𝘯𝘢𝘵𝘪𝘰𝘯𝘢𝘭 𝘤𝘰𝘯𝘴𝘦𝘳𝘷𝘢𝘵𝘪𝘷𝘦 𝘵𝘪𝘮𝘦𝘴.
by Freek Lomme

Available at 20€
via setmargins.press and local bookstores

Urging a grassroots style based on activist engagement, entrepreneurship, design and more, this book offers opposing perspectives on independent, progressive cultural production out of small initiative, sustainable and growing. It pushes a truly liberal-minded exchange, moving from neoliberal capitalism into the era of national conservatism.

Something in-between a bunch of columns, a pamphlet and a bundle of essay’s, formal frameworks and cultures of an independent, truthful undercurrent to move upwards are considered.
The rhetorical facade of technocratic capitalism, as built by politics, marketing, the invisible hand of the electorate and more, will be criticized and put into perspective along its goal: the needs of progressive cultural production.

The book offers no evidence but shares experiences and perspectives with analytical support, which equally brings a rhetorical style to be distrusted. It could speak to anyone interested in mobilizing energy to change the hegemony and may equally speak to people interested in civil society and democracy. The book hopes to spark a different economy to production: one based on trust and engagement wherever possible!

Graphic design and text by Freek Lomme
Meme by Silvio Lorusso
photography by Annette Behrens

14/09/2025

👋 NY
it’s been great hanging out with authors Pedro Bernstein, Franco Dupuy and Otto von Busch, having the signing, and showing and sharing the works of all Set Margins’ authors!

🙏🫶🏽👩‍🎨🫡😮🤪📕🥸

.dupuy .bernstein

14/09/2025

𝐇𝐚𝐧𝐝𝐬 𝐨𝐧 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐟𝐨𝐫 𝐚𝐫𝐭𝐢𝐬𝐭𝐬, 𝐝𝐞𝐬𝐢𝐠𝐧𝐞𝐫𝐬 & 𝐞𝐝𝐮𝐜𝐚𝐭𝐨𝐫𝐬
-by Miriam Rasch , Jojanneke Gijsen , Harma Staal ( eds.)

AVAILABLE AT 20€
via setmargins.press and local bookstores

Whether you are a beginner or more advanced, Hands On Research for Artists, Designers & Educators is a guide to getting started with research in art and design. It presents the research process through six actions: research by making, research of context, participatory research, reflecting on research, documenting research and making public. Each action is equally important and can be your starting point.

The guide introduces the circular model of doing research visually, with many examples, images and practical tools. It highlights the unique and rich aspects of practice-based research, while being accessible and applicable to different disciplines.

𝘋𝘦𝘷𝘦𝘭𝘰𝘱𝘦𝘥 𝘢𝘵 𝘵𝘩𝘦 𝘞𝘪𝘭𝘭𝘦𝘮 𝘥𝘦 𝘒𝘰𝘰𝘯𝘪𝘯𝘨 𝘈𝘤𝘢𝘥𝘦𝘮𝘺 𝘙𝘰𝘵𝘵𝘦𝘳𝘥𝘢𝘮, 𝘏𝘢𝘯𝘥𝘴 𝘖𝘯 𝘙𝘦𝘴𝘦𝘢𝘳𝘤𝘩 𝘪𝘴 𝘢 𝘳𝘦𝘴𝘰𝘶𝘳𝘤𝘦 𝘧𝘰𝘳 𝘤𝘰𝘭𝘭𝘦𝘤𝘵𝘪𝘷𝘦 𝘭𝘦𝘢𝘳𝘯𝘪𝘯𝘨, 𝘵𝘦𝘢𝘤𝘩𝘪𝘯𝘨 𝘢𝘯𝘥 𝘴𝘦𝘭𝘧-𝘦𝘥𝘶𝘤𝘢𝘵𝘪𝘰𝘯.

book photography by Annette Behrens

11/09/2025

Three authors of books out this month: Pedro Bernstein and Otto von Busch out of NY, and Mexico city based Franco Dupuy will join Set Margins’ for a signing at the Artbook bookshop at PS1, Friday 12, at 3pm.

𝐓𝐡𝐞 𝐃𝐞𝐬𝐢𝐠𝐧 𝐂𝐨𝐦𝐞𝐝𝐲: 𝐓𝐡𝐞 𝐃𝐞𝐜𝐞𝐧𝐭 𝐓𝐡𝐫𝐨𝐮𝐠𝐡 𝐈𝐧𝐟𝐞𝐫𝐧𝐨
Design is a hellmouth of disappointment and a harrowing pit of professional failure. In this paraphrase of Dante’s Divine Comedy, Otto von Busch, a pitiful design professor, searches for the design workshop at Parsons. Proving inaccessible, the lost professor falls into despair. However, a recently fired workshop technician, Virgil, appears to know the way. They descend the crumbling corridors of design’s collapse, through the ruins and anguish of broken promises, failed research, self-absorbed design theorists, and hypocritical designers, to the very nadir of design’s inferno.

𝐂𝐨𝐦𝐦𝐞𝐧𝐭𝐚𝐫𝐲 𝐨𝐧 𝐀𝐩𝐩𝐫𝐨𝐱𝐢𝐦𝐚𝐭𝐢𝐨𝐧𝐬 𝐭𝐨 𝐭𝐡𝐞 𝐎𝐛𝐣𝐞𝐜𝐭 𝐀𝐧 𝐈𝐧𝐪𝐮𝐢𝐫𝐲 𝐢𝐧𝐭𝐨 𝐃𝐞𝐬𝐢𝐠𝐧𝐞𝐝 𝐋𝐢𝐭𝐞𝐫𝐚𝐭𝐮𝐫𝐞
This book provokes its reader. Aimed at bold designers, typographers, writers, and curious minds who thrive on provocation, Commentary on Approximations to the Object by Pedro Bernstein leads to a fundamental question: how does the flux between design and literature produce a distinct engagement with meaning?

𝐂𝐫𝐮𝐢𝐬𝐢𝐧𝐠 𝐃𝐢𝐚𝐫𝐢𝐞𝐬
This photobook/diary by Franco Dupuy explores the elusive visual language of cruising—a q***r practice of anonymous desire played out in public spaces, where bodies negotiate consent through gaze, gesture, and instinct.

SEE YOU AT ARTBOOK@AT PS1 NY DURING THE NY ART BOOK FAIR:
FRIDAY 12, 3PM

peace, love and regulated chaos!
bernstein .dupuy

10/09/2025

𝐃𝐞𝐬𝐢𝐠𝐧𝐢𝐧𝐠 𝐇𝐢𝐬𝐭𝐨𝐫𝐲
𝘋𝘰𝘤𝘶𝘮𝘦𝘯𝘵𝘴 𝘢𝘯𝘥 𝘵𝘩𝘦 𝘋𝘦𝘴𝘪𝘨𝘯 𝘐𝘮𝘱𝘦𝘳𝘢𝘵𝘪𝘷𝘦 𝘵𝘰 𝘐𝘮𝘮𝘶𝘵𝘢𝘣𝘪𝘭𝘪𝘵𝘺
by Chris Lee
foreword by Silvio Lorusso

Available at 23€
via setmargins.press
and your local bookstore

Moving beyond the usual genres of form endemic to graphic design’s canonical history, Designing Documents proposes a design history that centers bureaucratic instruments like money, passports, certificates, property deeds, and more. Such documents produce identity, assign ownership, grant permission, and ascribe value. They stabilize claims, memory, and knowledge that would otherwise be vulnerable to contestation or obliteration. Despite their apparent banality, such documents are perhaps graphic design’s most profoundly consequential forms.

This book is the revised edition of Immutable: Designing History (2022). It includes an extended essay that contextualizes the project Immutable as one concerned primarily with prompting a remapping of graphic design’s historical, pedagogical, and practical assumptions.

The reader is invited to participate in considering the implications of a design history of the document, where the designer isn’t so much the auteur practitioner of conventional design histories, but a subject and agency coextensive with bureaucratic authority. As an indictment of design’s occult entanglement with colonial and capitalist hegemony, Designing Documents prompts an exploration of praxis beyond and against design.

Written and designed by Chris Lee
Foreword by Silvio Lorusso .lorusso
book photography by Annette Behrens

09/09/2025

AN AI AND GRAPHIC DESIGN GUIDEBOOK:
MEET STEVE!

This book by Melani De Luca investigates the working processes of visual identity projects, and their augmentation through machine learning. Through a deep focus on the creative process, it proposes how to integrate the designer’s perspective in the development of new digital tools, resulting in the playfully named conceptual framework, Steve speaking throughout the book.

The book reveals fruitful ways to augment identity design through machine learning, demonstrating that designers do not need to be replaced by automation.

AVAILABLE AT 26€
via setmargins.press or local bookstores

Based on interviews with Studio FM, Serious Business, Off Office, Kellenberg-White, Studio Temp, Zaina, Post Noviki, Parco Studio, Studio Mucca, Studio Dumbar, Base Design, Aktiva, Left Loft, e-Types, Bld Studio, Pentagram Hudson Powell, Field Systems, London, Leslie David, Other Means and Roosje Klap.

Graphic design by Off Office
Proofreading by Josh Plough
Book photography by Annette Behrens
Made possible by Freek Lomme/Set Margins’ and Melani De Luca

.business .design

28/08/2025

𝘍𝘳𝘢𝘤𝘵𝘶𝘳𝘦: 𝘑𝘢𝘱𝘢𝘯𝘦𝘴𝘦 𝘎𝘳𝘢𝘱𝘩𝘪𝘤 𝘋𝘦𝘴𝘪𝘨𝘯 1875–1975 is a profusely illustrated, dynamically designed, and easy-to-read survey of the history of Japanese graphic design. Designer, educator, critic, and historian Ian Lynam explores graphic design in Japan from its foundations in the graphic arts to the immediate pre-digital design era. Fracture is grounded by a number of essays that help readers understand the tremendous cultural shifts that have happened in Japan since it re-opened to the West, exploring modernity, imperialism, gender, commercialism, sexuality, and aesthetics.

NOW AVAILABLE AT 38€
via setmargins.press and local bookstores

written and designed by Ian Lynam
endorsement by
book photography by Annette Behrens

Distribution via

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14/08/2025

Likely Set Margins’ publications best seller, which means people want it and hopefully needed it: Silvio Lorusso’s 𝐖𝐡𝐚𝐭 𝐃𝐞𝐬𝐢𝐠𝐧 𝐂𝐚𝐧’𝐭 𝐃𝐨 now available in third print, third time 4.000 copies.

Guess the was wrong when they stated not to support this book. I DIY a lot anyway and cooperations like these make risk viable. Criticall mass beyond funding structures I guess.

No need to tell you about this book: as followers you are familiar and the algorithm will not take it beyond anyway.

but if you want to order: just go to setmargins.press or your local bookstore.

🙏 .lorusso

photography by Annette Behrens

Set Margins’ publications

19/09/2025

17/09/2025

16/09/2025

15/09/2025

14/09/2025

14/09/2025

11/09/2025

10/09/2025

09/09/2025

28/08/2025

14/08/2025

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