Content Insights

26/06/2020

Shall we stay connected? 🤝
Content Insights has moved on to a whole new chapter!

As the product evolved, the brand did as well, and we are proud to announce our new branding clothes Smartocto - the world’s most actionable content analytics system.

SmartOcto and Content Insights, the two companies that already stand out as prominent editorial analytics systems, joined forces. We now offer even more powerful analytics solutions for the media industry.

Just to be clear, we are not parting ways, just switching to a new location on the web. So, make sure to keep following us and subscribe to our smartocto channels:

📌Newsletter: https://smartocto.com/newsletter/
📌LinkedIn: https://www.linkedin.com/company/smartocto/
📌Facebook: https://www.facebook.com/smartocto/
📌Twitter: https://twitter.com/smartocto
📌Instagram: https://www.instagram.com/realsmartocto/

19/05/2020

Danas slavimo! 🥳 Content Insights i SmartOcto, ujedinili su snage i nastupaju na tržištu analitke online medija pod novim imenom - Smartocto! Kako i zašto, najbolje je sumirao Dejan Nikolić, CEO i idejni tvorac Content Insights-a:
“Zajedno, mi pokrivamo skoro ceo proizvodni i decision-making proces u redakciji i bićemo jedini na tržištu koji to mogu da ponude.”
A celu priču o novoj ideji i novoj kompaniji pročitajte na Netokracija Srbija 👇👇👇

Ekskluzivno za Netokraciju, Dejan Nikolić (Content Insights) i Erik Van Heeswijk (SmartOcto) otkrivaju detalje spajanja ove dve kompanije.

19/05/2020

It's official!🥳 is the word! Content Insights and SmartOcto, the two leading content analytics platforms, have joined their forces. The new company Smartocto is everything data-driven publishers need, combining historical insights on content with the actionable real-time notification system. Read more about the merger here: https://smartocto.com/news/

Let the world's most actionable editorial analytics system revolutionise your newsroom.

12/05/2020

Content Insights investigates again! 💡Fresh from our data oven: reader loyalty skyrocketed 💁‍♀️, but at the expense of reader engagement, though 🤦‍♀️... during the Corona times for online Serbian media. A huge thanks to Netokracija Srbija and Cenzolovka for publishing the study! Click on the link for more details and fancy graphs 👉

Ova pošast nije mogla zaobići ni medijsku industriju, duboko pogođenu povlačenjem oglašivača koji su dominantan izvor prihoda domaćih medija.

23/04/2020

🗣Join Data Science Srbija Webinar today at 18h! 🗣
Our very own data engineering whiz Đordje Marjanovic, will talk about Managing Data Processing Workflows with Apache Airflow. Simple stuff, right? 🤷‍♀️

Join the webinar today at 18h, if you want to be as smart as Đole. Here's the link to join the webinar: 👇 https://www.meetup.com/Data-Science-Serbia/events/270174978/

06/02/2020

are stereotypically seen as natural habitats for hipsters who drink only soy milk and matcha tea, but are very motivated to change the world with their revolutionary app.

However, it's not always🌈 and 🦋.

We talked to four people who have been the longest in the company. If you're looking for some real advice, check out our part 2 on the main lessons we've learned in the early days of Content Insights 👇

Take a sneak peek of what we at Content Insights learned in the early days of our startup. Exclusive startup lessons, zero bu****it.

05/02/2020

We are very honored that Nieman Journalism Lab included our piece in their reading list ✨

Mind you, this absolutely isn’t an article suggesting that the pursuit of is futile. Far from it.

But, it's time for a reality check.

Make sure you don't miss reading this analysis written by Em Kuntze on why won't work for everyone.

Are we fast approaching subscription fatigue? With so many publications and services now using the strategy, have we considered if everyone can succeed?