Jip Asveld - Digital Design

27/11/2025

A couple of years ago I created a new website for stichting , a diverse and mixed-abled theatre company. 🎭

Since then I’ve been maintaining the site, and soon I’ll be giving a major behind-the-scenes upgrade to the 𝘵𝘩𝘪𝘯𝘨𝘴 in the system (shows, participatory events, team members, etc) so everything will be better connected, easier to find, and less work for their team to keep up-to-date. 🔧

If you ever need help improving how your website is structuren or works behind the scenes, feel free to reach out. ☎️

09/10/2025

19/09/2025

While most of the work I share here is web design–related, my expertise lies more in UX design and information architecture (in short: making complex systems understandable and usable). 🧠

Over the past four years, I worked on a large-scale project for a company in Eindhoven that develops Pick & Place machines (high-precision robots that place electronic components onto circuit boards). 🤖

For them, I designed a complex system of interconnected modules and tools that provide insight and help improve various aspects of the factory floor: machine performance and potential improvements, upcoming maintenance, production planning and preparation, and more. 📊

Not the most flashy project for Instagram, and some details have to stay behind the factory doors 🔒 but it’s to show that my work reaches far beyond web design: into complex system design and information architecture. I haven’t been very active here the past 4 years, as this major project kept me busy. I did do some web design in the meantime, and I’ll be sharing more of that soon to bring this account “up to date”. ✨

08/09/2025

Recently we’ve given the Murf/Murw festival website a fresh update: a cleaner look, an agenda with all Murf events throughout the year, and new “festival” and “zine” pages with clearer info about everything Murf/Murw is (is it a zine? is it a festival? nope… it’s Murf/Murw man!). 🦸

The festival is less than a month away (tickets available via the site! www.murfmurw.com), and the Murf-team is in full swing preparing an amazing edition for you. 🏋

After this year’s festival, I’ll work with Murf/Murw to improve the website even further. 💡

Looking forward to the festival, and so should you! 🔥