Social Business Lab

20/06/2012

Social Business is about creating business out of social engagement - which Facebook, and Mark Zuckerberg, have been doing - even though it isn’t the typical definition of SocBiz (if you ask around). You know. It is a question of socializing the core business processes - both internally and externally - in such a way that the whole organization takes part in the social interaction and corresponding value creation. It is a matter of leadership. Of today and tomorrow. So, let's be frank, are you ready for socializing your existing (core) business processes? When you are, you are truly in a position to pursue Social Business. Today. And tomorrow. Agree?

In this clip, Social Business Lab's Magnus Brøyn is interviewed by Norwegian TV2 about Facebook and its development, one month after the IPO. It's been quite a journey, even though it’s been bumpy. Are you ready to pursue yours within your organizational boundaries?

In this clip Magnus Brøyn, Managing Partner of Coxit PR, comments on Facebook´s development just over one month after the IPO.

10/05/2012

Check-out the new Google+ app for iphone -> It rocks sideways (yup)

Are you over on Google+? We are. And quite a few others. Last night a quite remarkable thing happened. And it is quite awasome, as well, to be honest. At least, we're impressed. Google+ has totally changed its iOS app (for iphone). It is not only new, but it is way more graphical and we find it more engaging. Recon some will miss the text functionality. However, it rocks the boat. And Facebook is in it (as the Facebook app is still quite lousy). Still, Facebook is on their way to float on NASDAQ (8 days from today). With more than 900 million active users (updated numbers) - whereas more than 500 million are connecting through mobile devices - it is hard (for now -> impossible!) for Facebook to earn any money on the mobile platforms. This will change, of course. But now Google(+) is ahead. We're just saying. Google's new iphone app rocks Facebook's app. No doubt. So why not go check it out? At least if you are bying the Facebook stock.. Are you?

30/03/2012

Norske bedrifter har IKKE tro på nye Facebook (Timeline)

Det avslører en rykende fersk (landsrepresentativ) undersøkelse blant norske virksomheter. Undersøkelsen er utført av Coxit PR (som ledes av Social Business Labs egen Magnus Brøyn) i forbindelse med at alle bedrifter påtvinges nye Facebook Timeline. Det skulle skje i dag, men er utsatt til i morgen. De ferske tallene viser at godt over halvparten av norske bedrifter ikke har tro på nye Facebook Timeline, selv om det representerer nye muligheter for god storytelling. Har du tro på nye Facebook for bedrifter?

-> Most Norwegian businesses have no faith in Timeline for Pages, according to a brand new survey from Coxit PR. Do you have faith in the way Facebook is developing for businesses??

Men over halvparten er skeptiske. - Fremstår naken om du ikke har det, mener ekspert.

15/03/2012

Late to the game, however; Microsoft goes Social utilizing Sharepoint

Yes, you are reading correctly. Microsoft is actually using the words Social and Sharepoint in the same sentence. Suddenly, they are on the go for social features with a new belief in social enterprises. Recon it will take some time before Sharepoint actually makes it possible for enterprises to tap into the full Social Business Collaboration potential both internally and (for most) externally. If ever. However, the dinosaur is awake.

Image via CrunchBase Seeing Microsoft delay efforts to formulate a social strategy, one wonders whether they were going to take a pass on the social enterprise. Like how some of us delay the filing of our taxes until the last minute and then find out we can’t find the right documents to [...]

13/03/2012

Worth checking out - Google integrates Docs with Hangouts on Google+

Google is for sure trying to create business oriented collaboration benefits as a result of increased functionality and further integration on Google+. Google uses Hangouts and embedded functionality as an engine to drive social engagement (also tailored for businesses). The result is increasingly seemless communication and collaboration both home and at work as well as on the go. However, G(+) has still a bit to go in order to pick up the battle with collaboration tools with social funtionality making it easier to become a truely social business.

Google's suite of social tools, referred to as Google+, continues to kick out new features for all of its services. Today, the Google+ team announced that sharing Google Docs within ...

12/02/2012

Apples can be profitable even without being a truely Social Business..

Also, the combined market caps of Google and Microsoft. Steve Jobs would be pleased. [caption id=

02/02/2012

Zuckerberg says that he believes the social connections Facebook allows users to create are more than just a way for friends to stay in touch. He says they can help to change the world:By helping people form these connections, we hope to rewire the way people spread and consume information. We think...

01/02/2012

Don't write off Google+ just yet — compared to Facebook's early days, its growth is meteoric. It took Facebook nearly a year to reach a million users and more than four years to reach 100 million. It took Google+ about two weeks to reach 10 million, and less than a year to reach 100 million.

01/02/2012

Google+, Twitter and Siri are some of the Winners of this year's Crunchies

The awards ceremony, arranged and hosted by TechCrunch, is just over in San Fran for the fifth consecutive year. Here's how they rank social apps today.

This year’s fifth annual Crunchies Awards have just finished up at the classy Davies Symphony Hall in San Francisco, and it was a smashing success. We poked fun , got cussed at by Siri, honored former TechCrunch CEO Heather Harde, and gave wild monkey trophies to tech's greatest innov...

31/01/2012

No one can claim that Twitter is resting on its laurels when it comes to getting brands to work with them. Reports are coming out that next week Twitter will expand who, what and how brands advertise on the popular microblogging platform. While Twitter introduced a limited selection of brand pages i...

29/01/2012

Time to prepare if you are a social business: How can Timeline for Pages and Businesses be of value to your users?

Facebook is set to launch Timeline for Brand Pages imminently, two sources tell us, with a possible official announcement on Feb. 29, one source says, when the social network holds its invitation only Facebook Marketing Conference.Facebook is already in the process of forcing Timeline on its individ...

27/01/2012

Social Business is about making business out of social. Zuckerberg is trying to do so as Facebook files for IPO next week. The show is about to start. Buckle up.

The long-awaited tech IPO of the year -- perhaps of the decade -- is on. Facebook will file its paperwork for an Initial Public Offering on Wednesday, according to a report from the Wall Street Journ