Money Talks nurtures the entrepreneurs by a step-by-step roadmap to establish a business enterprise or industry from the ideation till the ex*****on including challenges and problems that arise while building a venture from scratch. Program Name:
MONEY TALKS
Content Partner:
Katha Nepal
Broadcasting Channel:
Kantipur Television
Producer:
Manoj Raj Pandey
Presenter:
Reema Bishwokarma
Air Ti
me:
9 Pm
Day:
Tuesday
Duration:
30 Minutes with Advertisements. Type:
Infotainment (Information + Entertainment)
Structure/Format:
The program opens with showing the problem faced by our character (anchor). We will reveal the information or fact in such a way that the audiences are entertained. In between, we will showcase the tits-bits of the business which our 'general' audience never noticed. It ultimately keeps the audience tuned to the program thoroughly. There will be a short segment which deals with the success story. Then, some market information will be given which shows the earning. E.g.: Chakka Panja earned 21 coror in 51 days; people have earned 2 billion last week in share market, etc... Finally we will wrap the program which appeals the audience to do something productive by showcasing the examples. Major area we dealt with:
What is business? How to do business? How to earn money? How to save money? What is investment? Where should we invest in order to earn more? What should be kept in mind/ consider while investing? How to think of business? Who/what are customers? How to make them happy? What is profit? How to earn more profit? What’s the business trend all over the world? What are the problems faced while doing business? What are their solutions? Etc…
Targeted Audience:
Who understands and eager to understand business. Impact:
Impact is determined by relevancy and innovation. Since our business fraternity is just growing, talking business is always relevant. And we are trying to deal with the business issues very innovatively in a way that the audience can be infotained.
