17/05/2026
Infinity Digital Agency - IDA, in collaboration with Embark College, recently delivered a 20 Hour 10-session SEO, AEO, GEO Programme designed to bridge the gap between SEO theory, practical implementation, and the rapidly evolving future of search.
Across 20 hours of instruction and implementation-focused learning, the programme explored SEO fundamentals, keyword research, SERP analysis, technical SEO, Core Web Vitals, Reporting Systems, Authority Building, AEO (Answer Engine Optimisation), GEO (Generative Engine Optimisation), Schema Implementation, Local SEO, AI Search Visibility, and Strategic SEO planning.
The sessions were delivered by our General Manager, Ms. Sabiya Shah alongside our SEO Team Lead, Mr. Abnish Jha, with the focus remaining on helping participants understand the relationship between strategy, content, technology, search behaviour, and measurable business impact — not just isolated SEO tactics.
One of the most rewarding parts of the programme was seeing participants progressively build real audits, optimisation plans, structured content systems, reporting dashboards, outreach strategies, and client-ready SEO deliverables throughout the course.
Search is evolving rapidly — from traditional SEO into AI-mediated discovery, answer engines, entity-based visibility, and multi-platform search behaviour. Understanding this shift now requires more than theory; it requires practical application, strategic thinking, and the ability to adapt alongside changing digital ecosystems.
At IDA, we strongly believe that digital learning becomes meaningful only when it translates into ex*****on, systems, measurable outcomes, and long-term strategic thinking.
Grateful to Embark College and all participants for the trust, engagement, and thoughtful discussions throughout the programme. Looking forward to seeing more professionals and businesses in Nepal adapt to the next phase of search, AI visibility, and digital growth. 🚀
