Terabyte

Terabyte Digital transformation expert across many platforms with 30+ years of proven success. www.terabyte.co.nz

Terabyte designs and build websites, online applications, mobile websites & apps for organisations who are serious about results.

Zero-click Content: Why winning attention matters more than winning clicks šŸ†Here's the thing - not every piece of conten...
29/08/2025

Zero-click Content: Why winning attention matters more than winning clicks šŸ†

Here's the thing - not every piece of content needs to drive traffic to your website.

Not every piece of content needs to drive traffic to your site. In fact, some of the most effective content in 2025 stops the scroll, earns trust, and delivers value... right there, on the platform.

Welcome to the world of zero-click content. It answers questions upfront, it builds brand awareness without the need for a 'learn more' button and it respects your audience's time.

But why does it matter? šŸ¤”
Because people are busy. If your content is good enough, they'll remember you when it counts - even if they don't click today.

Remember: value first, clicks second. That's how smart brands are building digital experiences that stick! šŸ«±šŸ½ā€šŸ«²šŸ½

Last month our crew took a well-deserved break from the screens and swapped pixels for pinball at Archie Bros, followed ...
25/08/2025

Last month our crew took a well-deserved break from the screens and swapped pixels for pinball at Archie Bros, followed up by an impressive dinner at Baha Betty recently to celebrate Christmas in July.

Think games, laughs, cocktails, and serious competition on the side! Who says Christmas only comes once a year? 🫣

Hobbitonā„¢ Movie Set Tours, home of the iconic movie set from The Lord of the Rings and The Hobbit trilogies, came to Ter...
21/08/2025

Hobbitonā„¢ Movie Set Tours, home of the iconic movie set from The Lord of the Rings and The Hobbit trilogies, came to Terabyte in need of a modern, user-friendly website that would reflect the charm and magic of the Hobbitonā„¢ Movie Set. ✨

Read how successful collaboration and shared visions of longevity built a brilliant site for Hobbitonā„¢ Movie Set Tours team.

→ https://www.terabyte.co.nz/our-work/hobbiton-umbraco-13-upgrade/

Big news -  Lucy's back! ✨We’re thrilled to welcome the incredible talents of Lucy back to the Terabyte team. Known to u...
19/08/2025

Big news - Lucy's back! ✨

We’re thrilled to welcome the incredible talents of Lucy back to the Terabyte team.

Known to us all as a hardworking, specialised, and driven Senior Account Manager / Project Manager, our very own english rose brings unmatched expertise and energy to every project she gets involved in.

We couldn’t be happier to have her back on board - let’s go, Lucy šŸŽ‰

Google Veo 3 is here and it might just mark the beginning of the end for traditional video production. šŸ“øNo crew. No came...
19/08/2025

Google Veo 3 is here and it might just mark the beginning of the end for traditional video production. šŸ“ø

No crew. No cameras. Just high-end, cinematic content generated with audio and sound effects from a line of text prompt. In seconds.

As an agency, we see the writing on the wall: This isn’t a passing trend. It’s a creative reset. But here’s the truth - AI can generate content. It can’t generate taste, strategy, or storytelling that connects.

Veo 3 challenges how we create, but not why we create. The agencies that adapt will unlock scale, speed, and wild new creative potential.

Check out Terabyte's take on Google Veo 3 ↓
https://www.terabyte.co.nz/what-we-think/prompt-render-and-publish-important-info-about-googles-veo-3/

Let's go to this flight simulator they said.... it'll be fun they said.... 🤄Last month, some of team Terabyte headed out...
07/07/2025

Let's go to this flight simulator they said.... it'll be fun they said.... 🤄

Last month, some of team Terabyte headed out to try the 360° spacial audio Flight Simulator āœˆļø Safe to say, we had no idea what to expect but left speechless!!

With that being said, we will probably stick to bowling and quiz nights though after this šŸ˜‚

Your website is often your brand’s first impression. If it’s slow, awkward to use, or looks like it’s been collecting du...
29/06/2025

Your website is often your brand’s first impression. If it’s slow, awkward to use, or looks like it’s been collecting dust in a digital attic, it’s probably doing more harm than good.

In this edition of Terabyte's take, we break down the five biggest signs your website needs redesigning (plus what to do about it) so you can stop losing leads and start converting more of them. Because in business, first impressions really matterā€¼ļø

https://www.terabyte.co.nz/what-we-think/5-signs-your-website-needs-a-redesign-and-what-to-do-about-it/

Welcome to team Terabyte, Elena! šŸ‘‹šŸ¼Elena is our newest Digital Project Manager/Account Manager, and we're loving having ...
27/06/2025

Welcome to team Terabyte, Elena! šŸ‘‹šŸ¼

Elena is our newest Digital Project Manager/Account Manager, and we're loving having her here. She joins our team with a wide variety of skills and project management super powers.

Cheers to adding another awesome face to our exceptional Client Services team. šŸš€

With limited budget and growing pressure to deliver ROI, choosing the right digital ad platform isn’t just a marketing d...
24/06/2025

With limited budget and growing pressure to deliver ROI, choosing the right digital ad platform isn’t just a marketing decision – it’s a business one.

Read our latest blog and see how we break down the strengths, pitfalls, and best-fit use cases of Meta, Google, and TikTok, so you can make smarter choices for your next campaign.

šŸŽÆ https://www.terabyte.co.nz/what-we-think/meta-google-ads-or-tik-tok-which-works-best/

Haere ra, Doug šŸ‘‹šŸ¼After years of dedication, leadership, and vision, Doug, one of our incredible company owners, has reti...
24/06/2025

Haere ra, Doug šŸ‘‹šŸ¼

After years of dedication, leadership, and vision, Doug, one of our incredible company owners, has retired.

Doug’s impact at Terabyte has been immeasurable — from guiding us through challenges to celebrating our biggest wins, he’s been a steady and inspiring presence every step of the way. While we’ll miss seeing him around the office, we’re excited for him as he steps into a well-deserved retirement, swapping meetings for Margaritas.

Doug — thank you for everything. We are wishing you all the best in this next chapter filled with rest, adventure, and everything you love most! šŸ„‚

Matariki marks the Māori New Year and is a time to acknowledge the past, celebrate the present, and plan for the year ah...
20/06/2025

Matariki marks the Māori New Year and is a time to acknowledge the past, celebrate the present, and plan for the year ahead.

As a New Zealand-based digital agency, we recognise this important time in the calendar and the opportunity it brings to reset and look forward to new projects, fresh ideas, and continued collaboration.

Wishing everyone a safe and restful Matariki break.

We're no Bob the Builder, but we do have a toolbox of awesome digital marketing platforms!Swipe through this quick break...
28/05/2025

We're no Bob the Builder, but we do have a toolbox of awesome digital marketing platforms!

Swipe through this quick breakdown of four powerful tools we love, plus a couple of others you might need to support your marketing. Let us know your thoughts, or better yet - reach out if you want to build something great together!

✨ www.terabyte.co.nz

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