04/07/2025
𝗠𝗮𝗻𝘂𝗮𝗹 𝘃𝘀 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗲𝗱 𝗕𝗶𝗱𝗱𝗶𝗻𝗴
🚀 Unlock the power of Google Ads, AI with expert insights tailored for New Zealand businesses. This post dives into how to maximise your digital advertising impact using smart strategies.
Manual vs Automated Bidding in 2025: What Smart Advertisers Are Doing Now Bidding has always been one of the most strategic levers in Google Ads. But in 2025, the question for advertisers across New Zealand and Australia isn't just which bid strategy to use — it's whether you should be bidding at all. With Google’s continued push toward automation, manual bidding is now the exception, not the rule. However, that doesn't mean smart advertisers are stepping aside. In fact, many are using a hybrid approach that combines automated bidding with human oversight to drive better outcomes. This article examines the current landscape of bidding strategies in Google Ads, and how leading brands are adapting their tactics for maximum impact. The Fall of Manual Bidding – But Not Its Death
📖 Read the full blog post here: https://metricsmedia.co.nz/manual-vs-automated-bidding-2025
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📈 Let Metrics Media help you drive real results with smarter Google Ads and AI-powered strategies.
👉 Book your free strategy session today at: https://metricsmedia.co.nz
