NZ Innovation & Export Podcast

NZ Innovation & Export Podcast Spotlighting NZ businesses taking innovation to global markets.

The NZ Innovation & Export Podcast features conversations with New Zealand business leaders who are building innovative products, expanding into global markets, and growing world-class companies from Aotearoa.

Episode 10 is LIVEJames Sampson from FileInvite shares how he grew an internal agency tool into a SaaS platform for lend...
17/06/2026

Episode 10 is LIVE

James Sampson from FileInvite shares how he grew an internal agency tool into a SaaS platform for lenders and financial institutions.

FileInvite earns 96% of its revenue offshore and has raised just under $17 million.
This episode takes a practical look at focus, capital, enterprise sales and building from New Zealand.

Listen now on Spotify, Apple Podcasts, YouTube or your favourite podcast app. Look for "NZ Innovation & Export Podcast".
Or view links here: www.duoplus.nz/podcast

17/06/2026

A car crash became FileInvite’s first capital raise.

James shares the unlikely story of how an accident outside work led to a conversation with an early-stage SaaS investor, who became FileInvite’s first cornerstone investor.

The full interview with James Sampson from FileInvite is now live.

Listen now on Spotify, Apple Podcasts, YouTube or your favourite podcast app.
Look for "NZ Innovation & Export Podcast".
Or view links here:
www.duoplus.nz/podcast

15/06/2026

Around $30 million in revenue, with 80% coming from overseas.

Tony breaks down how Profitable Tradie has grown across New Zealand, Australia, Canada and the United States, and why a small slice of a bigger market can change the scale of the business.

The full interview with Tony Fraser-Jones from The Profitable Tradie is now live.

Listen now on Spotify, Apple Podcasts, YouTube or your favourite podcast app.
Look for "NZ Innovation & Export Podcast".
Or view links here:
www.duoplus.nz/podcast

The Profitable Tradie Program

14/06/2026

US looked big, unfamiliar and uncertain. Profitable Tradie went anyway.

Tony talks about the limiting beliefs that came with entering North America, and the simple mindset that helped him move forward: if others can do it, it must be possible.

The full interview with Tony Fraser-Jones from The Profitable Tradie is now live.

Listen now on Spotify, Apple Podcasts, YouTube or your favourite podcast app.
Look for "NZ Innovation & Export Podcast".
Or view links here:
www.duoplus.nz/podcast

The Profitable Tradie Program

Episode 9 is LIVEProfitable Tradie now has 80 staff, 700+ clients and around 80% of revenue from overseas.A practical co...
13/06/2026

Episode 9 is LIVE

Profitable Tradie now has 80 staff, 700+ clients and around 80% of revenue from overseas.
A practical conversation about hiring, leadership, culture and thinking bigger.

Josh talks with Tony Fraser-Jones from The Profitable Tradie about scaling a coaching business from New Zealand into global markets.

Listen now on Spotify, Apple Podcasts, YouTube or your favourite podcast app. Look for "NZ Innovation & Export Podcast".
Or view links here: www.duoplus.nz/podcast

13/06/2026

New Zealand is small. Your niche does not have to be.

Tony shares why Profitable Tradie stopped thinking only by geography and started looking at the global size of the problem they solve for plumbers, electricians and similar trade businesses.

The full interview with Tony Fraser-Jones from The Profitable Tradie Program is now live.

Listen now on Spotify, Apple Podcasts, YouTube or your favourite podcast app.
Look for "NZ Innovation & Export Podcast".
Or view links here:
www.duoplus.nz/podcast

The Profitable Tradie Program

10/06/2026

If you’re going to think anyway, you may as well think bigger.

Tony Fraser-Jones explains why business owners often cap their own growth by what they believe is possible, and why seeing bigger examples can shift the whole game.

The full interview with Tony Fraser-Jones from Profitable Tradie is now live.

Listen now on Spotify, Apple Podcasts, YouTube or your favourite podcast app.
Look for "NZ Innovation & Export Podcast".
Or view links here:
www.duoplus.nz/podcast

08/06/2026

The US market is big. So is the barrier to entry.

Tim explains why Healthtex’s previous $2.3 million raise was largely deployed into US regulatory setup, after years of work behind the scenes. For exporters, the opportunity is real, but so is the cost of admission.

The full interview with Tim O’Donoghue from Healthtex is now live.
Listen now on Spotify, Apple Podcasts, YouTube or your favourite podcast app.
Look for "NZ Innovation & Export Podcast".

Or view links here:
www.duoplus.nz/podcast


Asteroid Ointment

07/06/2026

Some products are hard to explain without making people uncomfortable.

Tim shares how Healthtex worked with a creative team and comedy writers to turn one of the most private health problems into a 25-second spin class ad that was relatable, careful and shareable.

The full interview with Tim O’Donoghue from Healthtex is now live.
Listen now on Spotify, Apple Podcasts, YouTube or your favourite podcast app.
Look for "NZ Innovation & Export Podcast".

Or view links here:
www.duoplus.nz/podcast

Asteroid Ointment

06/06/2026

The same feedback showed up on both sides of the world.

Tim explains how customer feedback in New Zealand was later echoed in US focus groups. Before full-scale production, Healthtex kept returning to one question: what does the customer actually want?

The full interview with Tim O’Donoghue from Healthtex is now live.

Listen now on Spotify, Apple Podcasts, YouTube or your favourite podcast app.
Look for "NZ Innovation & Export Podcast".

Or view links here:
www.duoplus.nz/podcast

Asteroid Ointment

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