
23/05/2025
MEDIA ETHICS & BALANCE IN BROADCASTING MATTER MORE THAN EVER Recent events involving the termination of two journalists, Culligan Tanda from FM100-Kalang Advertising Ltd and James Guken from EMTV — both subsidiaries of Telikom PNG, a government-owned entity — have once again brought into sharp focus the critical need for balance, neutrality, and professionalism in journalism, especially within state-owned media organizations.
Tanda, the radio talk show host on FM100, was initially suspended and then terminated after a one-sided interview with East Sepik Governor and Senior Opposition MP Hon. Allan Bird on Government Talkback Radio. The discussion, which aired on both radio and television, gave prominence to politically charged and personal attacks against the Government of Prime Minister Hon. James Marape, with no Government voice present to provide balance or rebuttal.
In a situation like this, where public institutions and public trust are on the line, balance is not optional — it's essential. Journalists, particularly those working for state-owned broadcasters, must adhere to the highest standards of fairness, accuracy, and impartiality. These standards are not only ethical obligations — they are often written into employment contracts and editorial policies. While freedom of expression is a cornerstone of democracy, responsibility must accompany that freedom. This includes ensuring all relevant sides are given a voice, especially on sensitive national issues. In law, journalism, and public service, one must remain neutral and just, ensuring everyone is given equal consideration.
Media Watch PNG reminds journalists — and especially those in government-owned media — that your role is not to take sides, but to inform the public with integrity, and allow citizens to make up their own minds based on full, fair, and balanced reporting.
The future of a free and responsible media in PNG depends on professionalism and ethical discipline.