06/08/2026
SM Supermalls brings together todayโs biggest tech, gaming, and fandom communities for Tech & Play Month
Technology has changed more than the way people work, communicate, and playโit has transformed the way communities are built.
Gaming has become a global spectator sport. Collecting has evolved into a thriving hobby culture. Content creation is now a career, while cosplay, trading card games, and pop culture fandoms continue to bring people together both online and offline.
Recognizing this shift, your most loved SM Supermalls launches Tech & Play Month, a month-long nationwide celebration from August 1 to 31, transforming malls into vibrant destinations where technology, gaming, creativity, and fandom converge through immersive maxed-out experiences designed for todayโs generation.
More than a seasonal campaign, Tech & Play Month reflects SM Supermallsโ continued evolution into a destination where communities gather, passions are celebrated, and shared interests come to life.
Players Collective: Where every game begins
Whether youโre a casual gamer looking for your next favorite title or a seasoned competitor chasing your next win, Players Collective brings the excitement of gaming beyond the screen.
Throughout Tech & Play Month, visitors can join esports tournaments, watch thrilling competitions, connect with fellow players, and experience interactive gaming activations that celebrate one of todayโs fastest-growing communities.
Gaming enthusiasts can level up the excitement through mall-initiated tournaments happening across participating SM malls. Super Play Con: Mobile Legends Tournament takes place on August 22 at SM Megacenter, August 23 at SM City Cabanatuan, and August 22 at SM City Telabastagan, bringing together mobile gaming communities for friendly competition and thrilling esports action.
Looking to level up your setup? Explore the latest consoles, games, accessories, and gaming gear at Gaming Grounds, where enthusiasts can discover new releases, try the latest hardware, and find everything they need for their next adventure. Wi
Builders Society: Build your perfect setup
For tech enthusiasts, every upgrade is an opportunity to create something better.
Whether youโre assembling your first gaming rig, upgrading your workstation, or discovering smart innovations for everyday living, Builders Society showcases the latest technology designed to power work, play, and everything in between.
Tech enthusiasts can also shop for the latest gadgets and upgrade their digital lifestyle at participating Cyberzone stores across the region. Whether they're looking for the newest smartphones, laptops for work or school, gaming peripherals, or everyday tech essentials, shoppers can visit Octagon at SM City Bataan, SM City Cabanatuan, SM City Tarlac, SM City Olongapo Central, and SM City Olongapo Downtown, as well as Silicon Valley at SM City Bataan, SM City Cabanatuan, and SM City Olongapo Central. Those searching for premium cameras and imaging equipment can visit Sony at SM City Tarlac.
Adding to the excitement, shoppers at and SM City Tarlac can enjoy the Nationwide Gadget Sale from August 3 to 9, and at SM City Olongapo Central on August 1-31. offering exciting deals and promotions on the latest gadgets and tech accessories.
A great setup goes beyond your desk. Dyson's innovative home technology helps create cleaner, healthier, and more efficient spaces, giving you more time to focus on work, play, and creativity. Visitors can also experience Dyson at SM City Clark, where they can explore its latest premium cordless vacuums, air purifiers, hair care innovations, and smart home technology.
Visitors can also discover SM Home at the SM Store for smart cleaning innovations that make everyday life easier, along with exclusive product launches, immersive brand activations, nationwide gadget deals, and flexible payment options throughout Tech & Play Month.
Creators United: Turn ideas into reality
Every creator starts with an ideaโand the right tools can help bring it to life.
Whether youโre capturing cinematic moments, producing content for social media, launching a livestream, or exploring photography for the first time, Creators United is designed to inspire creativity through hands-on experiences and the latest innovations.
Discover Sonyโs cutting-edge imaging technology for stunning photos and videos, explore DJIโs industry-leading drones and creative imaging solutions, or experience smarter wellness through Oura Ring, designed to help creators stay energized and perform at their best.
Aspiring content creators, photographers, vloggers, and filmmakers can also discover professional-grade creative tools at participating SM malls. DJI is available at SM City Cabanatuan, SM City Tarlac, and SM City Olongapo Central, while Sony at SM City Tarlac offers the latest cameras and imaging solutions perfect for content creation, livestreaming, photography, and filmmaking.
From creator showcases