17/09/2025
There was a time I thought likes were everything.
If a post hit double digits in minutes, I felt like I was on top of the world.
But here’s the thing… likes are quick. People double tap, keep scrolling, and forget about your post the next second. And when I looked closer, I realized those likes weren’t actually helping me grow. ❌
That’s when I noticed something else happening on a few posts, people were saving them. 📌
And the difference was huge.
Because a save means your content had real value. It wasn’t just something nice to glance at, it was useful enough that someone wanted to come back to it later. That’s not just attention… that’s trust.
So I stopped chasing likes and started asking myself:
👉 “Would this be worth saving?”
And that one question completely changed how I create.
If you’ve been posting for likes, maybe it’s time to shift too. Swipe through this carousel to learn what kind of posts actually get saved, and how to start making content people keep coming back to. 💡
Social Media Manager | Content Strategist | Facebook and Instagram Marketing | Content Plan | Moms in Business | Entrepreneur Mom Life | Small Business Berkeley | Coffee Shop Owner | Restaurant | Food Industry | Storytelling Content Creation Strategy
