21/04/2022
๐ช๐ต๐ผ ๐ฒ๐น๐๐ฒ ๐ถ๐ ๐น๐ผ๐๐ถ๐ป๐ด ๐๐ต๐ฒ ๐ต๐ฎ๐๐ต๐๐ฎ๐ด ๐ด๐ฎ๐บ๐ฒ?
Hashtags can be really tricky and at times, it can be infuriating.
Just when you thought you finally figured it out, you feel like Instagram is trying to sabotage you.
BUT! That's really not the case here.
Don't worry. I was there too. I used to feel hashtags can be a pain in the butt.
Luckily, I was able to get out of that pit when I started to take a notice of the mistakes that I have been repeatedly making. โ
Let me help you out:
1. ๐๐ฉ๐ค๐ฅ โ ๐ช๐จ๐๐ฃ๐ ๐ค๐ฃ๐ก๐ฎ ๐๐๐๐-๐๐๐ฃ๐จ๐๐ฉ๐ฎ ๐๐๐จ๐๐ฉ๐๐๐จ. I totally get it. Maybe youwere just hoping that because people are using it, there's a higher chance of you getting noticed. But, the truth is, your post will easily get buried in a sea of posts because of competition. The most popular hashtags are not necessarily the most effective ones.
2. ๐๐๐ ๐๐๐๐๐๐๐ฟ๐! Think SEO. Instagram identifies our posts through keywords as well. It's time that we take advantage of that.
3. ๐ผ๐ช๐๐๐ฉ ๐ฎ๐ค๐ช๐ง ๐๐๐จ๐๐ฉ๐๐ ๐๐ฃ๐ ๐ฉ๐๐๐ฃ๐ ๐ข๐ ๐ก๐๐ฉ๐๐ง. When you audit your hashtags, you are able to identify whether a hashtag is relevan to your niche or post. The last thing you want is using a banned hashtag which has been proven to limit reach.
4. ๐๐จ๐ ๐ค๐ฉ๐๐๐ง ๐ฉ๐ฎ๐ฅ๐๐จ ๐ค๐ ๐๐๐จ๐๐ฉ๐๐๐จ ๐ง๐๐ก๐๐ซ๐๐ฃ๐ฉ ๐ฉ๐ค ๐ฎ๐ค๐ช๐ง ๐๐ค๐ฃ๐ฉ๐๐ฃ๐ฉ. You don't have to limit to just using keywords from your caption or image, you can also use other hashtags as long as they're relevant. Throw in niche, community, and even industry hashtags. As long as you audit them and they're relevant, you're good to go!
And remember: You can have the best-researched hashtags in the world and your post can still flop. At the end of the day, your hashtags will only be as good as your content.