10/07/2025
Philippines Government: Cebu Skate Parks? 🛹🤘
From private parks to government-supported facilities, witness the positive impact of champions like Margielyn Didal! 🎉🏆
In this episode of The Karencitta Show (Season 2): Karencitta has a deep conversation with the CEO of Strap, Edel Castañeda. This is one of Cebu’s most iconic streetwear and lifestyle brands 🌆🇵🇭
Edel takes us on a journey from the early days of skating Cebu’s streets to building a grassroots brand rooted in family, authenticity, and culture. Raised in a family of fashion designers, Edel merged his love for skateboarding with deep industry knowledge—from textiles to screen printing—to create a label that isn’t just stylish, but purposeful.
💡 Watch this if you want to learn:
• How to grow a streetwear brand from scratch.
• The real grind behind creative entrepreneurship.
• How Cebu’s raw skate energy became a cultural revolution.
• Why staying authentic is the ultimate flex.
✨ Whether you're a skater, creative, entrepreneur, or just love hearing real stories of grit and growth—this episode is for you.
🎧 Catch it on Spotify, Apple Podcasts, and YouTube.
Media Credits: OneSports, Cebuano Nation and PURVEYR.