26/02/2026
Timing Matters More Than We Think
Most beauty& personal care Industry don’t plan weeks in advance.
They reach out when the desire is there. If the response is delayed, the moment passes.
They don’t follow up. They don’t complain.
They simply book elsewhere.
This isn’t about poor service or weak branding.
It’s about meeting people when intent is highest.
In a relationship-driven industry, responsiveness builds trust faster than promotion.
Being present at the right moment often matters more than being everywhere.
