05/10/2022
As brands and consumers settled into a new routine that was caused by the disruption from the pandemic, there’s been a shift in how we all interact and use social media 🤳 today. And what seemed like the best time to post on social media last year has become more concentrated and focused in 2022. ⏰
With nearly 4 billion social media users across all platforms and the average person using several social platforms per month, there’s no doubt that social media presents opportunities for many businesses. 📈 In fact, 71% of consumers found themselves using social more than they have in years past, which means brands and marketers need to meet their audiences where they are. And when marketers meet consumers’ expectations on social media, the benefits extend to every area of the business.
While interpreting the data for each social network individually, we consistently noticed that the highest times of engagement were Tuesdays, Wednesdays and Thursdays at 9 or 10 a.m. Midweek mornings proved to be a successful time across most social platforms, including Facebook, Instagram, Twitter and LinkedIn. 🗓️
❤️ Best times to post on social media overall: Tuesdays through Thursdays at 9 a.m. or 10 a.m.
❤️ Best days to post on social media: Tuesdays through Thursdays
❤️ Worst days to post on social media: Sundays
☑️ Best times to post on Facebook: Mondays through Fridays at 3 a.m., Tuesdays at 10 a.m. and noon
☑️ Best days to post on Facebook: Tuesdays through Fridays
☑️ Worst days to post on Facebook: Saturdays
✅ Best times to post on Instagram: Mondays at 11 a.m., Tuesdays and Wednesdays from 10 a.m. to 1 p.m., and ✅ ✅ Thursdays and Fridays 10 a.m. and 11 a.m.
✅ Best days to post on Instagram: Tuesdays and Wednesdays
✅ Worst days to post on Instagram: Sundays
☑️ Best times to post on TikTok: Tuesdays 2–3 p.m., and Wednesdays and Thursdays 1–3 p.m.
☑️ Best days to post on TikTok: Wednesdays and Thursdays
☑️ Worst days to post on TikTok: Sundays
✅ Best times to post on Twitter: Mondays, Tuesdays, Wednesdays, Fridays and Saturdays at 9 a.m.
✅ Best days to post on Twitter: Tuesdays and Wednesdays
✅ Worst days to post on Twitter: Sundays
☑️ Best times to post on LinkedIn: Tuesdays 10 a.m. to noon
☑️ Best days to post on LinkedIn: Wednesdays and Thursdays
☑️ Worst days to post on LinkedIn: Saturdays and Sundays
For the complete article, click the link below 👇
https://sproutsocial.com/insights/best-times-to-post-on-social-media/
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