Subic Sun

16/06/2025

EMPOWERED TO SERVE: SM CARES VOLUNTEERS RISE

As the country commemorates National Volunteerism Month, SM Cares reaffirmed its commitment to building a more compassionate, resilient, and sustainable nation through a series of volunteer-driven programs and partnerships.

Throughout the year, SM employee-volunteers, tenants, and community members joined forces in outreach and sustainability efforts aimed at uplifting lives and protecting the environment. Among the highlights were large-scale coastal cleanup drives, youth-led initiatives like the Global Youth Summit, community-focused events such as the Happy Walk and ASP Angels Walk, and service-oriented employee engagements including Brigada Eskwela and Operation Tulong Express.

Each program exemplifies SM Cares’ mission to engage the community in purposeful action. In 2024, over 1,500 SM employees actively participated in various volunteer initiatives, including Angels Walk, Happy Walk, Operation Tulong Express, and Brigada Eskwela. Coastal cleanup drives mobilized more than 27,000 volunteers, demonstrating a strong commitment to environmental stewardship. Meanwhile, the Global Youth Summit brought together approximately a thousand student volunteers, highlighting the power of youth engagement in driving positive change.

These initiatives were made possible through impactful collaborations with organizations such as the Department of Environment and Natural Resources (DENR), Department of Education (DepEd) and the Global Peace Foundation, among others.

More than just events, these volunteer efforts are designed to empower individuals and foster inclusion—encouraging employees, partners, and everyday citizens to be changemakers in their own communities.

“Through volunteerism, we build bridges of empathy, understanding, and shared purpose. SM Cares is proud to cultivate this culture of giving back—one where everyone, regardless of age or ability, can take part in creating a better future,” said Mr. Steven Tan, President of SM Supermalls.

As SM Cares continues to champion volunteerism, the public is encouraged to join upcoming activities and discover how small acts of service can lead to big changes—one community at a time. To learn more about SM Cares’ volunteer programs and how you can take part in upcoming initiatives, visit https://linktr.ee/smcares.

13/06/2025

SM MALLS SHOW BAYANIHAN SPIRIT IN BRIGADA ESKWELA 2025

In support of the Department of Education's Brigada Eskwela, employees of SM City Olongapo Central and SM City Olongapo Downtown demonstrated the spirit of volunteerism by cleaning and repainting classrooms at their chosen beneficiary school- Mabayuan Elementary School and Tabacuhan Elementary School.

Brigada Eskwela is a key volunteer program of SM, supported by SM Security personnel, partner agencies, and administrative employees.
The annual program of SM partnered with DepEd has been the traditional activity where SM employees devote their time to help clean, repaint and repair classrooms for the improvement of school facilities.

This year's Brigada Eskwela underscores the importance of collaboration in promoting school readiness and strengthening the culture of reading among learners. (30)

12/06/2025

SM MALLS CELEBRATE 127TH INDEPENDENCE DAY

SM City Olongapo Central and SM City Olongapo Downtown and the rest of SM malls across the country simultaneously held flag-raising ceremonies in celebration of the 127th Independence Day.

The celebration featured dynamic cultural performances and modern dance showcases from various local groups, including, MGM Dance Sports Scholars, Pase Voci and Pase Ballo of Gordon College. Their powerful and heartfelt performances truly captured the essence of Filipino pride and talent.

In SM Olongapo Central, the event was graced by Hon. Mayor Rolen C. Paulino, Jr., Councilor Lugie Lipumano-Garcia, City Tourism Head Fifi Legaspi with Olongapo-crowned beauties. At SM Olongapo Downtown, Vice Mayor Aquilino “Jong” Cortez, along with Vice Mayor-elect Kaye Ann Legaspi, Councilors Vic Vic Magsaysay and Rodolfo Catologan with Brgy. Pagasa captain Rodolfo Catologan, Jr. led the ceremonial program honoring our nation's heroes and the enduring spirit of freedom.

This June, SM Supermalls will keep freedom, future, and history alive with all the Independence Day activities prepared for shoppers.

Make sure to visit SM City Olongapo Central and SM City Olongapo Downtown to celebrate being Pinoy in all ways possible. (30)

10/06/2025

CELEBRATE YOUR SUPERDAD AT SM THIS JUNE

Father's Day is here, and SM Supermalls is pulling out all the stops to make it SuperFun for SuperDad! Whether he's a foodie, a gamer, a car enthusiast, or just in need of some serious relaxation, something exciting is waiting for him (and the fam!) at SM City Olongapo Downtown and SM City Olongapo Central.

Let's make this Father's Day the most epic one yet. Here are ways you and Dad can turn up the fun only at SM:

Feast like a king! Have a SuperFeast for SuperDads (June 13–22)
Let the bonding begin—one bite at a time. From steaks and ribs to ramen and cold brews, treat Dad to his favorite hearty meals at participating restaurants. Check out exclusive dining deals and drool-worthy promos via SM Deals and the SM Malls Online app. Level up mealtime with a SuperFeast!

Game on! Calendar a PlayDate with your SuperDad (June 13–22)
Ready, player Dad? Grab the kids and dive into epic esports battles on big screens, or enjoy a full-on game day at SM's Game Park attractions. Shoot hoops, get competitive on the arcades, or have a friendly match of virtual racing, surely, it's going to be Dad's turn to win the day.

Treat him like a champ with SuperDads Me-time treats (June 13–22)
This Father's Day, allow your SuperDad to take a breather. Whether it's a sleek haircut, a relaxing massage, or a shopping spree for motor accessories or new wardrobe, this is HIS moment. Score exclusive deals on Dad's fave hobbies and go-to grooming picks through SM Deals, because even superheroes need a little bit of time off and self-care.

Ask for Blessings for your SuperDads (June 15, Sunday)
Feel the love and gratitude with a special Sunday mass in select malls dedicated to honoring all
This Father's Day, let's go all out for the hero we call Dad. Make it super fun, super exciting, and super worthwhile with all these activities lined up for you and your SuperDad, so don't miss it!

Visit your nearest SM, explore www.smsupermalls.com, and follow on social media for more updates, news, and exciting deals.

09/06/2025

SIP TO SUPPORT: SM JOINS GENERATION HOPE TO BUILD CLASSROOMS

SM Supermalls is proud to partner with HOPE and the Department of Education for Generation Hope—a collaborative campaign that transforms everyday consumer purchases into tangible support for Filipino students by helping build classrooms across the country.

Launched on May 26, 2025, at Samsung Hall in SM Aura, the initiative brings together a coalition of brands, including SM Supermalls, BDO, Aivee, Carmen's Best, Grab, Penshoppe, and Sunnies, united in a shared goal: to bridge the country's classroom gap.

In addition to SM Foundation’s long-standing efforts—having built 110 school buildings with 374 classrooms—SM Supermalls is further extending its commitment to education by supporting Generation HOPE's Build a Classroom Project, which aims to construct 10 new public school classrooms, funded in part through the sale of specially branded SM Bottled Water. Every purchase directly contributes to the classroom fund—empowering customers to be part of a nationwide solution.

"At SM, we believe that investing in education is investing in the future," said Steven Tan, president of SM Supermalls. “Through this partnership, we hope to empower the next generation of Filipino students by creating safe, inclusive spaces where they can learn, grow, and thrive.”

“We are grateful to our partners for joining us in turning everyday actions—like buying bottled water—into lasting change,” said Nanette Medved-Po, founder of HOPE.

“Generation Hope is a reflection of our commitment to make quality education accessible to all,” said Department of Education Secretary Sonny Angara.

This partnership aligns with SM Cares’ advocacy for children and youth empowerment, and invites every Filipino to make a difference, one bottle at a time.

Every bottle makes a difference—by choosing SM Bottled Water, customers directly contribute to building much-needed classrooms for Filipino students across the country. Start making an impact today by picking up a bottle at any SM mall and be part of the movement to empower education, one sip at a time. (30)

09/06/2025

IGNITE STAGE 2025 - GLOBAL PLATFORM FOR DISASTER RISK REDUCTION
WITH MS JESSICA BIANCA SY

INCLUSIVE RESILIENCE: EMERGENCY PREPAREDNESS FORUM FOR SENIORS AND PERSONS WITH DISABILITIES was featured at Ignite Stage 2025 during the Global Platform for Disaster Risk Reduction.

Ms. Jessica Bianca T. Sy, Vice President of SM Prime Holdings, highlighted the company's initiatives to enhance disaster readiness for vulnerable groups.

Hosted across SM Supermalls nationwide, the forums provide vital skills in lifesaving techniques and evacuations, showcasing the private sector's commitment to protecting at-risk communities.

07/06/2025

WISH 107.5 BUS DRAWS CROWDS AGAIN AT SM OLONGAPO DOWNTOWN

Fans gathered and music filled the air as the iconic Wish 107.5 Bus made its highly awaited return to Olongapo on June 6, 2025, this time making a stop at SM City Olongapo Downtown.

This marks the second performance of the Wish Bus in Olongapo, and it did not disappoint.

The event once again proved the power of music to unite and uplift, with a crowd of enthusiastic fans and mallgoers gathering to witness the live performances of Hakki, along with Six70, Seiya, Northern Root and Ruth Lee Resuello.

In partnership with SM City Olongapo Downtown, the event offered not only musical entertainment but also meaningful community engagement.

Wish 107.5 continues to roll across SM Supermalls, giving voice to Filipino artistry and bringing world-class music closer to every community. (30)

05/06/2025

STAY DRY IN STYLE WITH RAINY DAY PICKS AT SM

The rainy season has started, but you don't have to get wet or give up your style. SM City Olongapo Central and SM City Olongapo Downtown make sure shoppers stay comfortable and dry with these must-have rainy day gear for the whole family.

From simple rain jackets and shoes to colorful umbrellas and waterproof bags, SM has everything you need to face wet weather with confidence.

1. STYLISH JACKETS, SWEATERS. Choose stylish outwear that keeps you dry and elevate your outfit. Whether its lighweight or heavy knit material, these garments are designed to provide warm and comfort. Unisex Denim Jacket and loosefit sweatshirt available at Jag and H & M.

2. COMFY FOOTWEAR. Make sure to grab a World Balance sandals that can keep you looking chic while navigating puddles. Available at SM Store.

3. COMPACT UMBRELLAS. Don't let unexpected showers catch you off guard. Whether it's a classic solid color or a fun pattern, Fibrella and SM Store have it all.

4. COZY ACCESSORIES. At SM Store, you can find cozy accessories that will add both warmth and style to your rainy-day outfit. Pashmina shawl is available at Kultura.

5. WATERPROOF BAGS. There are available bags made from waterproof materials like nylon or coated canvas at Anello and SM Store. Have one of these to protect your belongings while complementing your rainy-day look.

Step into style and gear up for the season at SM. Visit SM City Olongapo Central and SM City Olongapo Downtown and get these essential items. (30)

04/06/2025

https://www.facebook.com/officialsmsupermalls/posts/1122303153258455?__cft__[0]=AZUTwlaAcF4A3cay2biLj3dILBKp9res2vqrw7almVC1Ia_vWX6Ze_TiivO6pJoQrVc-XuXR94J3vN_V75Wvb7kNwQ3WzK_c963T_3DQSJY4ehZd1sKbBtIBLo56p-IM8RP1DQ_irLDeW4Lp5heDbQgNw1wnxjFzCW1Hm6mmkQy9GA&__tn__=%2CO%2CP-R

SM Supermalls named Philippines’ Strongest Brand

02/06/2025

SWEET TREATS FOR FATHER'S DAY

This Father's Day, show your love with a slice of something special. Whether he loves classic flavors, creamy gelato, or rich chocolate indulgence, SM City Olongapo Central and SM City Olongapo Downtown have the perfect cake for every kind of dad.

Goldilocks – Celebrate Dads Day with the Goldilocks Coffee Layered Crunch and Luscious Mocha — rich and heartwarming, just like Dad's love.

Caramia – For the dad who loves something cool and unique, Caramia's Gelato Cakes are the way to go. You can also win a FREE Pistaccio Cioccolato cake for your Dad this Father's Day in the“Nominate your Dad giveaway" promo.

Conti's Bakeshop- He's your original hero, so give him a classic comeback. Conti's Tiramisu Cake is back just in time for Father's Day. Layers of soft sponge cake and silky vanilla mousse, lightly dabbed with coffee and wine, then topped with cocoa powder. It's a timeless treat made for the man who's always been there.

The Beanery – Coffee and Cake are fuel for the soul. A slice of Red Velvet Cheesecake and the aroma of rich and flavorful Iced Cafe Latte is the best reward for your Dad after his long and busy day. He deserves more than just coffee break but a slice of red velvet cheesecake.

Mary Grace – Celebrate Dad's Best with the return of a favorite made just for him. Mary Grace's Dark Chocolate Cheesecake is back-Oreo-crusted, coated in rich single-origin dark chocolate ganache, topped with almond chocolate bark and a touch of orange cream.

Make this Father's Day extra sweet with a cake that matches his personality and passions. Visit SM City Olongapo Central and SM City Olongapo Downtown and grab these sweet treats for your Dad.