
12/07/2023
WHAT'S IN IT FOR THEM?
This is what you should be asking before selling your offers.
Because honestly... customers/clients don't care about the actual offer, whether it's a product or service.
What matters to them is HOW your offer can be BENEFICIAL for them.
What value does it bring to the target audience?
What benefits will they be getting once they avail or purchase it?
STOP selling the features or your services without emphasizing the value from them to the target audience. Unless... you want NO SALES. π§