This fan site aims to promote SB19 as one of the rising PPOP (Pinoy Pop) groups in the Philippines. SB19 is a Filipino boy band that debuted in 2018, the pentad—consisting of members Pablo, Stell, Ken, Justin, and Josh. They are the first Filipino and Southeast Asian act to be nominated in Billboard Music Awards for the Top Social Artist category. They are also the first Southeast Asian act to ent
er the top 10 of Billboard Social 50 weekly and year-end charts. SB19 promotes its music as part of Pinoy pop (P-pop)—a popular sub-genre of Original Pilipino Music. In October 2019, the five-piece group revealed their official logo which represents the group's struggles, aspirations, and the people behind their success. In the same month, the boys also dropped their official color which is sky blue which represents the boys' confidence and sincerity. In November 2019, SB19 unveiled in a Facebook Live video their official fandom name. The group revealed that their fandom name is A'TIN, which is pronounced as "eighteen" and in Tagalog it pronounce "Atin" meaning "ours". According to Pablo, the leader of the group, he explained in the Facebook Live video that SB19 wouldn't have been possible without their fanbase. He said,
"So, kasi, kami, SB19! 18! 19! Kasi, kumbaga, siyempre, 18 muna bago 19. Pag walang 18 (A'TIN), hindi makakarating sa 19." SB19's fandom name sounds very positive and inclusive. Pablo added, "Another meaning, so if you're going to read this, it can also be read as "atin" (ours), so all the success, lahat ng natatamo natin ngayon, atin 'to. Everything is ours. Hindi lang sa amin, kundi sa inyo rin."— Pablo
When A'Tin, the official fandom name, was introduced by SB19, it immediately became an identity-defining moment. Language is a naming practice, and if a group of people is named in a particular way, the people begin to think and act according to the demand of the name. But such naming only becomes successful because there is agreement (not always mutual, unfortunately) between the "namer" and the "named". Pablo asked everyone to stop adding "s" to "A'Tin" because it is a collective noun. It is an irresistible, brilliant name-making strategy, especially because it crystallized an idea which the fans have been floating all along: SB19 represents their dreams and struggles in life, and every victory in the process feels like it is everyone's victory. Finally, they say, there is a Filipino boy group which they can be proud of and dream of seeing do well internationally. The A'Tin are SB19, and SB19 are the A'Tin.