HMHDev (2025)

31/08/2021

Doing something yourself is certainly the best choice instead of having someone do it for you. This could be because of various reasons - lack of trust, can't find the right person, lack of funds to invest in it, or you are just a hardcore hard worker, etc. But unfortunately for business owners, not all of them are good at graphic design, and time is not your ally in this fast-paced business world. 😣

You need your precious time to manage your business, and you're good at it, it's your profession, your passion. Same with graphic design, it is also a profession. A person cannot be everything, well technically they can, but that's just making it hard for yourself.

If you are looking for someone to create EYE-CATCHING graphics for your marketing campaign. Hire a Graphic Designer, find the right person to do the job for you.

Contact us
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31/08/2021

Level up your design with Figma. Are you tired of the limited capabilities of Canva, or are you overwhelmed by the learning curve of Photoshop?

Here are reasons why you should try using Figma

✳ Free - it is completely free. Of course, they have paid plans, but most of the time, you can do all your works with the free plan.
✳ User-friendly - the user interface is easy to understand.
✳ Vector - Figma is also vector-based, you can create a logo with it and also illustrations.
✳ Plugins - there are a lot of 3rd-party plugins you can install, e.g. Unsplash, Icons, and many more.
✳ Community - Figma has a great community of designers, you can view their design and seek help.
✳ Cloud - your design works are saved in the cloud and not on your local machine.
✳ Collaboration - you can easily show your work to your client. You can also work with your co-designer and get feedback.

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23/08/2021

Tired of using templates for your design? Level up your design skills by applying design principles. There 6 design principles, namely, 1) Balance, 2) Proximity, 3) Alignment, 4) Repetition, 5) Contrast, and 6) White space.

In this, we will try to learn what is Balance. Balance is the way you put your design together, it is how you LAYOUT your elements. This will help you make your design look organized and clean. There are ways to layout your design, but here are 3 basic layouts you can use

🚻 Symmetrical - from the center, arrange your element on equal weight. You can think of this as dividing your design by half and the one half will look similar to the other half, they mirror each other.

🔛 Asymmetrical - dividing your design by half, either of them will look the same but they seem to balance each other. This will make sense by looking at an example. 😅

⏺ Radial - the weight of your design radiates from the center, and then outwards.

Start using them, try to figure out what balance people are using in their design when you see one.

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23/08/2021

Are you an aspiring graphic designer? Ever seen a social media post and say "That's so good. I wish I could make something like that too"

Yeah making your graphics can be daunting, specially if you are new to this field. And those software used to making it, like photoshop, new user will get overwhelmed by the number of tools you can use in it 🤯, you might get scared away into learning and think that graphic design is not for you 😥

Worry no more, as there are many paths to learning, there are also many alternatives to software out there. CANVA, canva.com provides you with soooo many templates you can use, all you need is edit its text, color, image, or add more components. Its as easy as that. Unfortunately canva is a paid software, BUT, its free plan has a lot of templates you can use. Most of the time, it is enough for your design.

Thanks for reading.

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22/08/2021

"Learning something new and getting good at it is never been easy. It takes time and a lot of practice. The same also applies if you want to be a graphic designer. Here are some guidelines for you to get started learning graphic design.

✅ Intention - find out your WHY. Do you really want to be a graphic designer? Write them out. This will help you when you feel unmotivated, you can just refer to your intention.
✅ Planning - create your plan, the key here is to get organized. Make all the necessary learning materials and tools ready. Set a consistent learning schedule.
✅ Theory - learn the basic theory of graphic design, its principles. Like layout and compositions, color theory, typography, etc. Get familiar with all of them.
✅ Practice - Yes, Practice makes perfect, but how? You can start looking for good designs on the internet and then replicate them. This will build your muscle memory, and then when you see a poster post or something anywhere, you can try imagining how you would make it. You can now confidently say, "I know how to do that!"

That's all you need, remember nothing comes easy. Hard work is the key.

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21/08/2021

Graphic designers, who are they?

Simply put, graphic designers are someone who can communicate through visual presentation. They design web pages, posters, ads, logos, and many more...

Here are skills needed of a graphics designer:

☑ Creativity - you must be creative in combining pictures, text, and other elements in your design.
☑ Communication - you need to be good at communication, this is to understand your client and successfully deliver what is needed.
☑ Typography - knowing your fonts and how to combine them, knowing where they work best.
☑ Color psychology - knowing the color combination scheme, and the meaning of each color will help you make excellent graphics.
☑ Branding - you must know and understand your client's brand, this is to create the right content.
☑ Design Software - you must be proficient in Adobe software like Photoshop or illustrator.

Graphic design is a very useful skill to have, almost all company has their own graphic designers.

Thanks for reading ✌

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20/08/2021

Graphic design work is not an easy task. You need the knowledge - its principles - and a lot of experience. In a business, especially if you are in the Online world, graphic design is an essential skill. It is what you need to create the best content that is targeted to your audience in all your social media accounts.

Learning it yourself and investing in it will cost you time and money, it is of course the best course of action, but do you have the time for it? Your alternative can be investing in a Graphic Designer, you can hire them as an employee or to do freelance work. Either way is fine as long as they can help you with your graphics.

If you are a business owner and looking for a Graphic Designer

Contact us:
📬 [email protected]
📲 (+63) 96 1497-1670

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20/08/2021

"A picture is worth a thousand words"

A very common phrase in graphic design. Having learned about the facts about images, from human brain processing to attention span, to attention grabber, and all of that. The question now arises on "how do you get images to include in your design?" Are you going to get your device and open its camera and then capture a picture?

Lucky for us, there are many images that are available on the internet for free to use.
Here are lists of them:

✳ Unsplash - www.unsplash.com
✳ Pexels - www.pexels.com
✳ Pixabay - www.pixabay.com
✳ Freepik - www.freepik.com
✳ Stockvault - www.stockvault.net
✳ Freeimages - www.freeimages.com
✳ Vecteezy - www.vecteezy.com
✳ Freevector - www.freevector.com

There are a lot more, whether paid or free, all you need is to go to google and enter the correct search keyword.

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19/08/2021

While words are a great way to use for communication and conveying meanings, images too are great in conveying meaning.

Here are some reasons why you should add images to your content

✳ Humans are visual creatures. A large part of our brain is focused on processing images. This makes us process images so fast.
✳ Images help in our information retention. This will help you make your audiences remember the message you convey.
✳ Images evoke emotions, and emotions are a great way to increase your audience's engagement.
✳ People have an attention span that is lower than a goldfish, which is fewer than 9 seconds. Using attractive images helps you grab your audience's attention.

Clearly, adding images to your design can have a huge impact on it. These images can be of people, animals, plants, nature, etc. Make sure to use them wherever possible.

Thanks for reading ✌

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18/08/2021

To grow your business, it is clear that you need people or employee that you can give your work into. If you're a business owner, it might be tempting to do all the work by yourself, this could be due to you having trust issues - thinking that they might not get it done, or you think their work is not as good as if you're the one to do it, or afraid of investing.

If you are just starting your business, there are a lot of things you need to do. Finding someone who can do your other tasks will be one of your solutions as it gives you more time to work on those important things that you need to do. If however you don't want to hire someone for full time, you can opt to go find a freelancer to the job for you.

If you're looking for someone to market your product on social medias, a social media manager or marketer is the right person for you.

Contact us:
📬 [email protected]
📲 (+63) 96 1497-1670

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18/08/2021

Having all your future contents planned and ready, it is better to consider looking for a content scheduler you can use. Scheduling tools can automate your tasks saves a lot of time, it can also. It gives you the capacity to post no matter what the time is it, whether daytime or nighttime where you are asleep.

Here are lists of online scheduling tools you can use, in no particular order:
✳ Sproutsocial - this is a paid tool, but there is a one-month trial for you to try if its for you. sproutsocial.com
✳ Socialpilot - also paid, with a 14-day trial. socialpilot.co
✳ Buffer - has a free plan, and they have low-price for the "essentials" plan. buffer.com
✳ Scoop - has a free plan. scoop.it

There are many more scheduling tools you can use, you can visit this website for more list: https://tinyurl.com/j9nb6hmd

Thanks for reading ✌
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17/08/2021

Having your social media content posts plan that spans for weeks in the future, you can now get the benefit of scheduling posts. The good thing with today's technology is that you can now automate these things. There are many automation tools available out there.

It's a fact that everyone has the same time a day (24 hours). But not all of these hours you are awake to be doing your posting. Social media is also public for not just your local or national audience, but also an international audience.

To make your life easier, automation tools are built. Automation is the act of having tools to automate tasks for you. Like your contents and copy, you can automate and schedule it to be posted online by the scheduling tools of your choice. There are many benefits you can get from these tools, and here are some reasons why you might need them:
✳ Time - you now got more time, you can use it interacting with your audience, or doing something else in your personal life, etc.
✳ Sleep - your time zone and your audience time zone might be different.
✳ Organized - having your contents compiled in one tool, you can look at them from a bird's eye view, easier for you to generate ideas for your future content.
✳ Features - there are also features available for you in these scheduling tools, like reporting, analytics, and many more.

Stay organized and have a great plan.
Thank you for reading.

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17/08/2021

Posting content on your business's social media is very important, it is your way to grow your audience and promote your product or services. But posting is not just about creating graphics or videos and some captions and then done with it.

You need to make sure there's value to what you post. You need to conduct research and planning to get the best out of it, you also need to be organized. Most successful business has schedule that goes more than 2 weeks into the future.

Having plan and being organized will give you more time to review your contents for reviews and changes. It gives you that space to make sure that your posts will align with your business goals, and your company's brand. It also gives your audience the impression of professionalism, thus increasing their trust to your brand.

A social media manager can achieve these things for your:
✳ Create contents
✳ Planning and scheduling contents posts
✳ Finding the strategy that best works for you
✳ and many more...

If your looking for social media manager:
Contact us:
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📲 (+63) 96 1497-1670

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17/08/2021

A content strategy is the things you follow before posting anything on your business's social media, these are basically your guidelines. This can be a strategy you found on the internet, but the best of all is a strategy you made and refined from your experience.

If you are just starting or new to this, here is something you should consider and should be aware of before making content. This is called the "Buyer's Journey". The buyer's journey is the phase a customer experiences before purchasing a product or availing of a service.

1. Awareness - this is the phase where the customer realizes that they have a problem, and then they go look for solutions.
2. Consideration - in this phase, the customer looks for a solution to solve his/her problem and also all alternatives or options.
3. Decision - finally, this is where the customer evaluates his/her options and makes the decision.

Having the buyer's journey in mind, you can now think and plan the content you should make. You can create a content that will make your customer realise their problems, and then afterwards, post something that can solve their problems, and finally market your product or services to them.

I hope that helps you in your social media marketing journey.
Thanks you very much for reading.

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17/08/2021

Having a product or service to offer is one thing, but how do you market it to the public is another.

Now that you have your social media accounts on many platforms, a question arises on "what content should you be posting and how?" Are you just going to directly post something about your product or services and that's it?

Established companies with lots of experience don't just post and viola! They have what people call "Strategy", a content marketing strategy. With strategy, you will have a sense of direction on what content you will create, and your post won't look so random to the eyes of your audience. It will also give your content value, they increase the effectiveness of your marketing.

There are a lot of content-making strategies you can find online. And In the future post, I will be sharing one strategy you can use when you're just starting.

So keep tuned, and follow us, and also on IG and TWT:
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04/08/2021

Are you writing your caption the correct way? Or do you just upload your photo or video without caption or with just emoji? 🤨

They say "Picture speaks for itself". But in the world of business, the caption is equally important. Not all the information can be put together in your image, you need to provide further details in your caption. The caption can also act as a guide to your customers for them to understand what you are trying to do or the message you're trying to telling.

Your image is your attention grabber, when you got their attention already, make sure that all the information needed is provided. Don't let your customer feel lost at what to do next 😕

Writing caption can be hard sometimes, but writing something is much better than writing nothing at all. 🤩

If you're looking for someone to write a better caption for your posts
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03/08/2021

Copywriting!

Not an easy task right? But is there a task that is easy?
Most people say to themselves that they cannot write, that they hate writing, they are not good at it, etc.

Start writing now, here's a format you can use
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03/08/2021

Copywriting! Not an easy task right? But is there a task that is easy?
Most people say to themselves that they cannot write, that they hate writing, they are not good at it, etc.

A question for you, did you ever told some story to your friends or anyone? If you think about it, copywriting is just like telling a story.

Stop saying you can't write, what you really need is just some push and just start doing it. Many people also have made a format to guide you to better write. The only thing needs from you now is effort.

Here are few formats I have found that you can use in caption making

📌
◼ Headlines - start with a striking headline, that will make your reader curious
◼ Problem - talk more about the problem you're trying to solve
◼ Solution - the solution to the problem
◼ Call-to-action - after your readers finished reading, give them actions they can do next

📌
◼ Question - question usually makes everyone curious, they will try to answer it
◼ Supporting - talk more about the question and provide something that will support your solution later on
◼ Your point - this is your solution or your answer to the question
◼ Call-to-action - again, don't forget this 😉

📌
If you still feel you can't do yet, the above guidelines. Just stick with the "STORY", write something that you would say. You can never go wrong with this 😉

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HMHDev

31/08/2021

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