29/01/2025
🚀 Excited to share the thought process behind my latest logo design for the Supply Chain Club! 🎨
🔹 Concept & Symbolism:
At the core of this design are the arrows, which are more than just abstract shapes—they represent the key players in a supply chain system:
✔️ The Left Arrow (Dark Blue): Symbolizes Party A, the supplier or manufacturer initiating the supply chain process.
✔️ The Right Arrow (Orange): Represents Party B, the customer or recipient at the end of the supply chain.
These elements together illustrate the movement, interaction, and continuous flow between suppliers, users, and consumers—perfectly embodying the essence of supply chain dynamics.
🔹 Supporting Elements:
⚙️ The gear signifies the operational mechanics behind logistics, transportation, and production.
🌍 The globe highlights the global nature of supply chains, emphasizing international connections and trade.
🔹 Typography & Colors:
Using the futuristic NASALIZATION font, I aimed to convey innovation and forward-thinking in the supply chain industry. The deep blues evoke trust and professionalism, while the vibrant orange injects energy, collaboration, and innovation into the brand’s identity.
This logo was designed to be modern, versatile, and meaningful, ensuring a strong visual presence across digital and print platforms. What do you think of this concept? Drop your thoughts below! ⬇️
