29/11/2025
The Truth About Facebook Ads in 2025
Facebook Ads are not “dead.”
But the *old way* of running ads definitely is.
After managing campaigns for multiple industries, here’s what actually drives results today:
🔹 1. Creative is your biggest lever
Not targeting. Not budget.
The ad creative (visual + messaging) determines 70% of your performance.
🔹 2. Audience signals matter more than interest stacking
Custom audiences + lookalikes outperform outdated interest methods.
🔹3. Clear, simple offers convert best
People don’t respond to complicated funnels.
They respond to clarity.
🔹4. Data > assumptions
Stop deciding based on "feeling."
Optimize based on numbers: CTR, CPM, add-to-cart, cost-per-result.
🔹5. The algorithm works—if you let it
Frequent editing = broken learning phase.
Patience is a strategy.
If you want better results from your ads:
✔ Improve your creative
✔ Strengthen your offer
✔ Trust the optimization system
✔ Test intelligently
Facebook Ads are still one of the most powerful growth tools—when executed with structure and strategy.
📊 The Truth About Facebook Ads in 2025 Facebook Ads are not “dead.” But the *old way* of running ads definitely is. After managing campaigns for multiple industries, here’s what actually drives results today: 🔹 1. Creative is your biggest lever Not targeting. Not budget. The ad creative ...
