KOBU Agency

04/08/2026

Bringing Flowing Art into the digital world.

For Bruma - the flowing art, we designed a website that translates the brand’s heritage, craftsmanship and design philosophy into a fluid digital experience.

Built around intuitive product discovery, immersive interactions, generous space and a visual language inspired by water, the experience makes it effortless for architects, partners and new customers to find exactly what they’re looking for.

🔗 Discover the full project on our Behance: https://www.behance.net/gallery/251760447/BRUMA-Web-Design-(2025)

02/07/2026

KOBU archive is back!

Glee Vilamoura was created to bring the elegance of French pâtisserie into the heart of the Tivoli Marina Vilamoura, through a brand that feels light, joyful and unmistakably refined.

Inspired by the world of colourful macarons and the timeless charm of Parisian cafés, every detail was designed to create a memorable experience, from the name and visual identity to the packaging and branded content.

Alongside developing the brand, we produced the photography campaign, used across Tivoli's communication channels, helping translate the personality of Glee into a visual language as distinctive as the pastries themselves.

25/06/2026

Meet EASYLITE, WOCK’s newest model designed for professionals who spend long hours on their feet and need comfort, safety and practicality in one move.

To support the launch, we developed the campaign concept "easy in. easy out.", a simple and memorable expression of the product's defining feature: integrated hands-free technology that lets you slip into your shoes without thinking twice.

From concept and tagline to a film produced by Probably Films, photography, social media and toolkit, we shaped a full campaign system to bring that feeling of ease into every touchpoint.

Check the full project on Behance: https://www.behance.net/gallery/247155785/WOCK-EASYLITE-Campaign-(2025)

22/06/2026

At some point, nearly everyone has felt it: a sudden, gravitational pull toward another time, as though the past, rather than receding into distance, had found a way to lean forward, brushing itself past the threshold of the present. Nostalgia, they say.

One of the defining characteristics of contemporary nostalgia resides in the strange fact that the past we long for rarely resembles the historical reality from which it emerges. Time does not preserve experience faithfully. Memory alters proportion, softens emotional textures, and gradually reorganises entire periods of life around a handful of lingering sensations that remain vivid long after the surrounding context has disappeared.

Certain images survive with unnatural clarity while discomfort, boredom and contradiction recede almost completely, leaving behind a version of the past governed more by an emotional atmosphere than by the opacity of objectivity.

Read the full article on our Lab Report:

An essay on nostalgia, memory, and the moments that collapse time, making the distance between past and present feel remarkably small.

18/06/2026

KOBU archive is back, this time to revisit a project from a past life related to systems of waste, food and hospitality!

Created in 2022, No Algarbage — Zero Waste in Tourism was developed in the Algarve as a pilot project exploring how food waste could be reduced within hospitality environments.

The initiative ran across establishments in Faro, Loulé and Lagos, testing operational strategies within kitchens and service workflows.

At its core, the project addressed food waste as more than an operational issue, but as part of a system connected to water, land, energy and emissions.

03/06/2026

How do you create distinct brands without losing sight of the bigger picture? That was the challenge behind the repositioning of three hotel assets in T***a following their acquisition by Details – Hospitality, Sports & Leisure.

What began as a naming exercise evolved into a comprehensive branding project spanning strategy, positioning, naming, verbal identity and visual identity.

Rather than building a single umbrella brand, we developed three independent identities designed to strengthen each hotel’s market presence while supporting a broader vision for the peninsula.

Check the project’s behance. Link in bio.

02/06/2026

KOBU archive is back to revisit some treasures from a past life, this time through ink and paper!

Created for NPRINT Artes Gráficas, a company specialised in pre-press, digital and offset printing, this project started with a simple idea: revealing the creativity and craftsmanship hidden behind the production process itself.

Built around halftone textures, bold colour contrasts and collage-like compositions, the visual language merged industrial precision with a playful, almost surreal sense of experimentation. Textures, materiality and graphic fragments came together to create a universe rooted in craft and curiosity.

28/05/2026

“Branding is dead! I came across this thought-provoking message some months ago while doom-scrolling through Instagram.

As I lingered on the meaning behind these simple yet disruptive words, I found myself gathering thoughts on the current state of our industry and on what has become increasingly visible when we look around.”

If you’re curious to know more about it, read Nuno Tenazinha's latest article on our lab report: https://kobu.agency/the-lab-report/branding-is-dead/

26/05/2026

Not every trend disappears after a week!

After winning Gold at Japan World’s Tourism Film Festival, “The Big Trend, by Ofelia de Souza”, a co-production by KOBU Agency and for , has just won Gold at the New York Festivals TV & Film Awards 2026 in the Corporate Image: Tourism category.

The project marks the return of Ofelia de Souza with a distinctive perspective on the region, highlighting the importance of human connection, creativity and character that define the MICE industry in Porto and the North of Portugal.

A story about Porto and the North that chose identity over spectacle and somehow travelled even further because of it ❤

18/05/2026

Rise and shine, creatives. Monday has terrible PR, but it’s still a clean page. Let’s make the best out of it!