25/12/2024
Stockholm-based Swedish Indie Pop trio, Velvet Moon are redefining the genre with their evocative soundscapes and compelling storytelling. Fronted by Sandra Bjurman, whose expressive vocals resonate with emotional depth, the band crafts deeply personal yet universally relatable narratives. Producers Stefan Örn and Johan Glössner add cinematic richness, fusing intimacy and grandeur into their unique sonic identity.
Drawing influence from The War On Drugs, Joni Mitchell, and Ry Cooder, their sound channels the sultry Synth Pop of 80s Fleetwood Mac, Chappell Roan, Eurythmics, and Cannons. Their earlier albums have amassed over 15 million streams globally and earned a spot on Spotify’s Viral Chart in Indonesia. Their music has featured in campaigns for Swedish brands like Kappahl and Bollinger, further amplifying their reach.
The latest single, "The Hour of King Kong," featured below, showcases their evolution, blending shimmering 80s-inspired instrumentation with Sandra’s impassioned delivery. It follows the success of their previous release "A Love Song," which was featured here with us in October, as both offer a glimpse into their highly anticipated 2025 album, "Endless War In The Summer." The accompanying video elevates the experience, juxtaposing the band’s minimalist presence with vivid visuals—from surreal 3D primates to shadowy cityscapes and ticking clocks—crafting a mesmerising audiovisual narrative.
In a recent interview, I asked them to tell me more about the single, they collectively told me:
"The song evokes a powerful, almost mythic moment of transformation where struggle and ecstasy intertwine. An instant marked by surrender to primal forces, unleashing the untamed aspects of desire and instinct. A struggle between domination and submission, chaos and clarity, pain and ecstasy creates a moment of awakening-a realization that in giving in to these forces, one finds a new kind of freedom."
And thgat brings me nicely to the featured single "The Hour Of King Kong."
This track features an exhilarating blend of raw emotion and surreal imagery that captures primal chaos and tender vulnerability. With lyrics “Pierce my eyes with your light” oscillates between light and dark, and paints an unfiltered portrait of love and conflict. The rhythmic energy, anchored by metaphors of rumbling arenas and mythical beasts, propels the track. This single is a fearless exploration of humanity’s wild edges and intimate corners, uniquely powerful and unforgettable.
Their timeless appeal has made them a global sensation, celebrated by vloggers and festival-goers alike. Their standout performance at The Great Escape 2024 cemented their status as an intergenerational force in modern Indie Pop, poised to leave an indelible mark on the contemporary music scene.
To close, this single, EP and forthcoming album won’t gather dust in any collection, and will keep heads bouncing and feet tapping from sofa to stage. So why not clear a space, and give Velvet Moon a try before the year is out.
Star Rating 10/10
Ian Davies International Music Journalist – Stargazer Music Magazine.
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VIDEO: https://youtu.be/M-U6BTyKfik
SINGLE: https://orcd.co/thehourofkingkong
EP: https://open.spotify.com/album/5tBaM5DJp5iDzw2YQhhXwY
Velvet Moon was brought to Stargazer Music Magazine by Playy. PR, London, in association with Argle Bargle Studios, Sweden.
